Electrolux has developed a new intelligent induction hob with SenseBoil® technology

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Electrolux has developed a new intelligent induction hob with SenseBoil® technology, which simplifies every cooking activity. In the two sizes of 60 and 80 cm wide, the SenseBoil® hob offers a significant flexibility: through the special sensor present in the 4 Infinite cooking zones, it perceives the vibrations of boiling water and automatically adjusts the level of heat, avoiding spills from the pot.
For greater flexibility and efficiency, the Bridge function connects two different cooking zones into a larger one, allowing the use of pans of any shape and size. Moreover, at the touch of a slider command on the digital display, the PowerSlide function activates three preset temperature levels (high, medium, low) so as to easily slide the pan from the warmest to the coldest area without the need to manually manage the power. Anyway, the hob ensures extreme cooking precision thanks to the heat system adjustable up to 14 levels. The model also features the Hob2Hood technology that connects the hood to the hob with the integrated wireless connection, automatically activating and adjusting the first according to the intensity of use of the hob: the environment will always be fresh and free of odors.
Finally, thanks to the Stop+Go program, what is cooked does not cool down because the cooking zones are automatically adjusted to the “keeping warm” level. In addition, the Child Safety function blocks the ignition and controls, preventing any intervention by children.
The Electrolux SenseBoil® hob also ensures energy efficiency, because it is possible to regulate the energy absorption from 1.5 kW to 7.2 kW.

Gorenje getting Retro in Paris

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Some appliances of the Gorenje Retro collection are displayed by a specialist shop of home appliance and electronics, Boulanger, that is also a strategic partner of the company in domestic appliances sales in France.
Both models of the small and large appliances are shown in the retailer storefront in the Paris city center, located near the famous Paris opera house.
«This promotion – says Damien Neymarc, marketing manager for Hisense and Gorenje France. in such a high frequency area is very important for Gorenje as we have newly launched our small domestic appliances lines in France at the end of last year, that’s why such exposure at the heart of Paris is of strategic importance for us.»
The success of Gorenje Retro display convinced Boulanger to re-create the same display at another prestigious location in the vicinity of the Eiffel tower, in the premium Beaugrenelle shopping mall, one of the biggest shopping malls in Paris’ inner city.
This collection includes several kind of household appliances with a vintage look and many color variants. The models are performant and ensures energy efficiency and functionality.
After the acquisition by Hisense, the Gorenje brand and its products have been integrated in the strategic vision of the Group that is focused on innovative and smart solutions.
This year, Hisense has presented their latest innovations in TV segment, smartphones, VIDAA intelligent platform, ConnectLife and many other breakthrough new products. Through the ConnectLife smart platform, the TV is turned into a control center for smart home appliances, and a bridge is established between the TV and other home appliances of Hisense, Gorenje and ASKO. When you enter the kitchen, the 21-inch large-screen refrigerator will recommend recipes based on the user’s health information. Users can place orders directly on the screen for the ingredients that are missing in the recipe and can also start the oven to preheat accordingly. Smart hobs replaced traditional buttons with touch screen controls. After turning on the switches, they can automatically turn on the lights according to the brightness of the room.

Taurus expansion

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Grupo Taurus, a leading Spanish company in the small appliance sector with more than 200 million turnover, announces the acquisition of the renowned French company Supra. The operation is another step of the Taurus group in its expansion and growth plan in Europe, also reflected in the acquisition of the license rights of the Black + DeckerTM brand in 2018.

Supra, with almost 150 years of history, is a benchmark in innovation and sustainability and a precursor to Insert technology internationally. Its product range covers the entire range of heating, both portable electros as stoves and insert fireplaces. The brand is an expert in pellet-based combustion stoves (Biomass), an ecological solution for thermal air conditioning needs. The main brands of the group are Supra and Richard Le Droff, premium brand specialized in chimneys and Inserts.

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With this acquisition, the Taurus group meets a triple objective:

On the one hand, it strengthens and grows its position in the French market, where it already participates with its subsidiary White & Brown, which markets its wide range of small appliance products: Taurus, Solac and especially the Taurus-Alpatec brand, highlighted in the sector of portable air conditioning.

In addition, the operation is a firm commitment of the group to consolidate in the renewable and sustainable energy sector, since Biomass and Insert heating combustion is an efficient and highly ecological option.

Finally, the acquisition of Supra is also a strong commitment to European manufacturing “made in France”. From its headquarters in Obernai (Alsace), most of its stoves and fireplaces are designed and manufactured and it also has an important R&D center that, in addition to those already existing in Spain and in other Group subsidiaries, They will bring great innovations and sustainable solutions to the entire product range.

In its constant commitment to strengthen its European presence, the Taurus group adds the Supra company to the list of its subsidiaries in France, Portugal and Italy, and soon in Germany. This together with the subsidiaries of the group that are located in Mexico, South Africa, Morocco, India, China and Peru, makes it have an international presence and be a worldwide reference in the small appliance sector.

Falmec UK

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Falmec, Italian manufacturer of kitchen hoods, has started the new year with an important news: the opening of a Limited branch in the United Kingdom. The choice derives from the success of the brands products in this market, that Falmec considers “one of the most satisfactory in terms of turnover and constantly increasing”. To consolidate its presence in the United Kingdom, the Vittorio Veneto company has therefore decided to officially opening, starting from January 2020, the Falmec UK Limited branch, which is led by Sean Drumm, responsible of ‘Showtime’, Falmec’s distributor for the Ireland since 2007. Together with Drumm in this new adventure there is Ron Blount (ex Blanco & Inventum) who covers the role of Head of Business Development and an efficient team of Sales Managers. «Having being working closely with Falmec for over 10 years, I am convinced of the immense potential of this brand – Sean Drumm affirms – With excellent after-sales service back up & PR expertise, our aim will be to focus 100% on the growing market share so that Falmec receives the recognition it deserves». Falmec UK Limited will be present for the first time at the next edition of KBB 2020, an event to be held in Birmingham from March 1-4.

Tecnoinox obtained the SASO Quality Mark

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Italian company Tecnoinox, that since 1984 has been designing and manufacturing equipment for the professional kitchen is the first Italian manufacturer in its sector to obtain the Quality Mark certification by SASO (Saudi Standards, Metrology and Quality Organization , government certification body of Saudi Arabia). Thanks to this certification the company’s models can enter to the Saudi Arabia, enforcing its presence and dedication in the Middle Eastern market. All the over 200 products selected from the Tecnoinox catalog and subjected to analysis have been approved. «During 2019 – Riccardo Giacomini, Tecnoinox Technical Director said – the government technical body of the Saudi Arabia Kingdom, SASO, introduced the Quality Mark certification obligation to regulate the entry of gas equipment into the country. It was a complex, extremely rigorous certification process that Tecnoinox has fully passed, standing out first in the national panorama for quality and ability to respond to the needs of markets that are changing and evolving.»
Martina Giacomini, Commercial Director of Tecnoinox, also expresses her satisfaction: «we are already present in many markets in the Middle East and it is strategic for us to complete consolidate the commercial relationships in Saudi Arabia. The high quality of the processes, products and staff has allowed Tecnoinox to obtain certification before any other Italian manufacturer and therefore, from today, is the only Italian manufacturer of professional gas cooking equipment authorized to export to the Kingdom of Saudi Arabia.»
The new version of Erika by ARAN Cucine will be displayed at EuroCucina 2020
The Erika kitchen, a best seller of ARAN Cucine, has been restyled for the next edition of EuroCucina. The brand has followed the the latest furnishing trends, that suggest functional and versatile solutions, clean and reassuring lines, neutral and elegant colors. To meet all tastes and respond to different market needs, ARAN Cucine offers customizable models, capable of adapting to any living context. Erika catalog, in fact, is enriched with new elements, transforming the model into a real ‘furniture system’, with modular solutions and over 41 finishes.
A composition designed to facilitate the movements of those who live it and ensure maximum space optimization without sacrificing design, provides a large multipurpose island, columns and shoulder system. To create a game of full and empty volumes, the large and capacious storage elements alternate with open, decorative and immediately accessible modules. The Jhon doors in black aluminum with gray smoked glass visually lighten the structure of the island block, equipped with the new Move-it snack: a mobile top that slides along the diagonal and that can be a dining table and then be brought back flush with the island, limiting its size.
But the big news is the introduction of elements with soft and circular lines. The more sinuous version of Erika is in fact characterized by creative and ergonomic solutions: the rigorous design of the columns – with the new vertical handle – and the wall units combined with the Fill bookcase harmonize with the curved peninsula.

Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has appointed Lee Collett to Kitchen Channel Director.

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Whirlpool UK Appliances Limited, parent company to KitchenAid, Whirlpool, Hotpoint and Indesit, has appointed Lee Collett to Kitchen Channel Director.

Lee joined Whirlpool in 2011 and has excelled in several roles within the business, including National Account Manager and Channel Controller. As National Account Manager, Lee was responsible for building and maintaining relationships with major eCommerce retailers including AO and Amazon. Lee also played an important part in the acquisition of Indesit Company by Whirlpool UK Appliances Ltd, taking the lead within the Whirlpool sales team. Lee then took on the role of Field Sales Manager, responsible for sales and distribution of the Whirlpool, Hotpoint and Indesit brands within the Independent Channel.

Recently, Lee’s role of Channel Controller provided an insight and experience in managing the distribution of the premium brand, KitchenAid. His new role as Kitchen Channel Director will see Lee take on further responsibility across all four of the Whirlpool UK brands, working with kitchen distributors, kitchen studios, builder’s merchants, housebuilders, the contract market and national DIY and kitchen retailers.

Kitchen Aid Espresso

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New product from Kitchen Aid espresso machine. «It’s a semi-automatic espresso machine paired with a grinder – – This product allows our customers to make an authentic espresso at home.»
What makes this machine stand out is a first to market dual sensor system that takes temperature readings at the point of initial water intake as well as when the water is output. This helps to assure the perfect temps for great espresso.

China’s Haier to build EUR 50 mln refrigerator factory in Romania

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Chinese group Haier, one of the largest manufacturers of household appliances in the world, will invest over EUR 50 million in a refrigerator factory in the town of Ariceştii Rahtivani in Prahova county, north of Bucharest, Ziarul Financiar reported.

This production unit will create over 500 jobs and will have a maximum production capacity of 600,000 refrigerators per year.

By comparison, the Arctic factory in Găeşti, Dâmboviţa, owned by Turkish group Arcelik, has a capacity of 2.6 million units per year, being the largest refrigerator factory in Continental Europe.

Whirlpool Brands Win Six Prestigious iF Awards For Design Excellence

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New products and product suites from KitchenAid, Whirlpool, and Bauknecht have received six distinguished awards at one of the world’s top competitions for design excellence, the iF DESIGN AWARD 2020. Coveted iF Labels were awarded to 14 of the brands’ products, including the Whirlpool W Collection Black Fiber 4 Door Fridge Freezer, the KitchenAid Built-In Black Collection, Whirlpool’s W Collection Black Fiber Built-In Suite, the Bauknecht Class 9 Built-In Suite, the Whirlpool W Collection Venthob and the Whirlpool Essential Washing Machine

Samsung Electronics created an in-house technology platform unit and named a new chief for its home appliance business in the company’s latest reshuffle,

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Samsung Electronics created an in-house technology platform unit and named a new chief for its home appliance business in the company’s latest reshuffle, corporate sources said here on Thursday.

Samsung combined its in-house tech units related with Artificial Intelligence (AI), Internet of Things (IoT) and big data solutions to set up a new tech group, tentatively named “next-generation platform centre,” Yonhap news agency reported, citing company officials.

The centre will be headed by Chung Eui-suk, an executive vice president who is best known for leading the development of Samsung’s AI-based digital assistant, Bixby. The South Korean tech giant also appointed Lee Jae-seung, former Consumer Electronics (CE) business division development team leader, to head its home appliance business.

Previously, Kim Hyun-suk, President and CEO of Samsung’s CE business division, co-held the title as home appliance business chief. It was revealed in Samsung’s senior executive reshuffle on Monday that Kim no longer heads the company’s home appliances business, although he retains his CEO position for Samsung’s CE business division.

Samsung
Samsung Electronics created an in-house technology platform unit and named a new chief for its home appliance business in the company’s latest reshuffle. Wikimedia Commons
Lee Won-jin, an executive vice president who leads the service business team at Samsung’s visual display unit, will serve the same job for the company’s mobile business unit. The move will allow Lee, former managing director at Google Korea, to focus on developing contents services for both mobile phones and TVs.

The latest reshuffle follows changes to leadership at Samsung on Monday. Earlier the company named a new mobile business chief, and promoted 162 executives.