Tag Archives: Whirlpool

Whirlpool Launches Hob With Innovative CleanProtect

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Whirlpool is launching a new induction hob with CleanProtect nano-coating, which means cleaning is no longer a daily source of stress. The new protective layer over the glass of the hob means that chemical cleaning agents are no longer necessary. Just water and a sponge are enough to give the hob a sparkling clean and prevent scratches and stains in the long term. With the new induction hob, pale circles from hot pans can be a thing of the past, allowing chefs to focus on preparing delicious dishes and enjoying long, relaxing evenings.

In addition to the CleanProtect nano coating, Whirlpool’s new induction hob offers a range of functions and flexibility. All induction hobs are equipped with 6TH SENSE automatic functions that prevent burning and boil over, including keep warm, melt, simmer and boil. Flexible cooking zones make the hob the ideal cooking partner. With ChefControl, chefs can divide the hob from bottom to top into low, medium and high temperatures, while simply sliding the pan up or down to change temperatures during the cooking process.

Whirlpool’s new induction hob is designed for easy installation and fits seamlessly into any worktop from 12mm, with no front ventilation. In addition, standard niche sizes make the replacement of an existing (gas) hob extra simple. Power management makes it possible to connect the hob to a lower power, so that adjustment to the electrical installation is often not necessary https://youtu.be/0aV0lmGEqmk

Italy sets terms for Whirlpool’s sale of European unit to Arcelik

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Italy’s government on Monday conditionally approved Whirlpool (WHR.N)’s sale of a majority stake of its European domestic appliances business to Turkish rival Arcelik (ARCLK.IS), a ministerial source said.

The Europe-wide deal, announced in January, concerns four Whirlpool factories in Italy employing around 4,600 people.

Prime Minister Giorgia Meloni’s right-wing government had the right to scrutinise it under so-called Italian “golden power” rules designed to safeguard industries deemed of national interest. a decree approved in a cabinet meeting, Meloni’s government green-lighted the deal subject to provisions against plant closures and job cuts and protecting local technological know-how, the ministerial source said.

In January, Whirlpool said it would transfer its European major domestic appliance business into a new company in which Arcelik will have a 75% stake and the U.S. group will retain the remaining 25%.

At the time, Whirlpool said it expected the transaction to close in the second half of the year, subject to regulatory approvals and other customary closing conditions.

Whirlpool inaugurates the new Europe headquarters

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The new headquarters measure 7 thousand square meters and accommodate 400 peopleThe new headquarters of Whirlpool Corporation was inaugurated in Milan on April 20th . At the center of an area in strong development such as the Certosa district, the building (totally Carbon free) is spread over more than 7 thousand square meters, distributed over two floors, for over 400 people and more than 100 different nationalities.The great novelty of the headquarters is represented by the new World of Whirlpool: a real journey through design innovations and latest generation technologies. 500 m2 dedicated to the group’s major European brands and their various narratives, in a journey through the company’s most innovative products.

Whirlpool EMEA CEO Giles Morel inaugurates the company’s Milan headquarters. At his side Giulia Pelucchi, President of the Municipality 8 of Milan and Stefano Sirolli, CEO of the real estate developer Real Step.

Whirlpool Named Among America’s Most Innovative Companies by Fortune

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Whirlpool Corporation has been recognised on a roster of 300 innovative American companies by the business magazine Fortune

The US-based appliances maker, Whirlpool, has been included among the country’s 300 most innovative companies, along with the likes of Microsoft and Apple, firms perhaps more well-known for their ground-breaking tech. The companies on the list were chosen based on three qualifying categories: product innovation, process innovation, and innovation culture.

“A spirit of innovation is embedded in our culture and we are proud to be named one of Fortune‘s most innovative companies,” said Marc Bitzer, Chairman and CEO of Whirlpool Corp. “With a diverse and growing product portfolio across several trusted US brands, this recognition is a testament to our employees who work tirelessly to create innovative solutions that improve life at home for consumers.”

An innovator for more than 100 years

Founded in 1911, the manufacturer of washers and dryers, refrigerators, air conditioning equipment, cooking appliances and dishwashers has been innovating and bringing new tech to consumers for over 100 years. “From the first electric wringer washer in 1911 to our current line-up of leading-edge home appliances, we are obsessed with developing technology that is purposeful in saving time or eliminating work for consumers,” said Roberto Campos, Senior Vice President of Whirlpool Corp’s Global Product Organisation.

To develop its innovative appliances, Whirlpool looks to its team of engineers and designers. “The best and the brightest engineers and designers, collaborating globally on shared appliance architectures, have been able to unleash innovation in its truest sense and help shape the modern home,” Campos added.

Among the innovations the firm has introduced in recent years are a washing machine able to filter pet hair; a 2 in 1 washer with a removable agitator; a large dishwasher with three-rack capacity, and the air fry functionality it brought to some of its smart ovens operated via an over-the-air update. Continuing on its quest for new cutting-edge functionalities in its appliances range, the company plans to bring Matter support to its smart modelsResponsibility and respect
Beyond its search for novel products with innovative functionalities, Whirlpool continues to look for innovative solutions to accelerate its environmental, social, and governance agenda. A recent example is the firm’s announcement that 29 of its large manufacturing sites around the world have reached Zero Waste to Landfill Gold or Platinum status.

Moreover, the company was recognised by the business magazine earlier this year as one of the World’s Most Admired Companies for the thirteenth consecutive year. The listing comprises the most respected and reputable companies around the world, as ranked by peers within their respective industries.

LG Electronics Ranks 1st in World Home Appliance Market Single Brands in 2022

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Haier took first place in terms of sales in the global home appliance market in 2022. This is the result of making a series of M&A deals with GE based in the United States, Fisher & Paykel based in New Zealand and Candy, based in Italy. By brands rather than sales revenue, LG Electronics maintained its No. 1 position.

According to Haier’s business report on April 4, sales of Haier’s home appliance division, excluding electronic parts and TVs, were tallied at 227.94677 billion yuan (about 43.7658 trillion won or US$33.3193 billion) in 2022. During the same period, sales of LG Electronics’ H&A Division in charge of the home appliance business amounted to 29.8955 trillion won (US$22.7613 billion), falling behind Haier by 14 trillion won (US$11 billion). Whirlpool recorded 25.4834 trillion won (US$19.4021 billion). A year ago, in 2021, Haier also took the world’s No. 1 spot in household appliances. At the time, its sales were about 39.2187 trillion won (US$29.8680 billion), a difference of more than 12 trillion won from LG Electronics’ 27.1097 trillion won (US$20.6461 billion).

Among Korean companies, LG Electronics surpassed Whirlpool in the United States in terms of sales, becoming the global No. 1 home electronics company for the first time in 2020. It maintained its No. 1 position for two consecutive years until last year. However, this is the result of overlookingoverlooking Haier, which is relatively unknown in Korea. “It is difficult to directly compare Haier’s group sales, which are the consolidated sales of several brands such as GE, which Haier took over, and LG Electronics’ sales are sales posted by one single brand,” LG Electronics said with reference to this.

Haier rose to prominence on the world stage when it bought foreign home appliance companies. After buying Japan’s Sanyo, it even took over the home appliance division from GE in the United States in early 2016. As of the end of 2014, before GE was in talks with Haier over selling off its home appliance business unit from GE, the unit’s sales sat at 9 trillion won or about US$8.44 billion. Haier has grown tremendously since the acquisition of the unit from GE. Haier’s home appliance sales jumped 1.5 times from about 12 trillion won (US$9.1 billion) in 2015 just before the acquisition of the unit to 18 trillion won (US$14 billion) in 2016.

Haier’s purchases of overseas home appliance companies were made in order to break away from its low-priced brand image as a Chinese company as well as to increase its size, analysts say. Recently, Haier is focusing on the smart home business while emphasizing its Internet of Things-based premium home appliance strategy.

Whirlpool Corporation named one of Fortune’s Most Innovative Companies for 2023

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Whirlpool Corporation named one of Fortune’s Most Innovative Companies for 2023 Awards, Brand and Product, Innovation

Whirlpool Corporation’s innovative products for 2023: washer for pets with a dog in the photo, a washer with 2-in-1 agitator, a third rack dishwasher, and an oven with air fryer, announcing one of Furtune’s most innovative companies sin 2023

Whirlpool Corporation has been recognized by Fortune as one of America’s Most Innovative Companies in 2023. The inaugural list celebrates companies that have demonstrated success across three areas, including product innovation, process innovation, and innovation culture.

“A spirit of innovation is embedded in our culture and we are proud to be named one of Fortune‘s most innovative companies,” said Marc Bitzer, chairman and CEO of Whirlpool Corp. “With a diverse and growing product portfolio across several trusted U.S. brands, this recognition is a testament to our employees who work tirelessly to create innovative solutions that improve life at home for consumers.”

The best and the brightest engineers and designers, collaborating globally on shared appliance architectures, have been able to unleash innovation in its truest sense and help shape the modern home.”
For more than 111 years, Whirlpool Corp.’s innovation strategy has changed how people around the world care for their families and loved ones — from cooking and entertaining to laundry and household chores. The company is committed to sustainable manufacturing, environmental and social responsibility, leading-edge design, unparalleled craftsmanship, and leveraging emerging digital technologies.

“From the first electric wringer washer in 1911 to our current line-up of leading-edge home appliances, we are obsessed with developing technology that is purposeful in saving time or eliminating work for consumers,” said Roberto H. Campos, senior vice president of Whirlpool Corp.’s Global Product Organization. “The best and the brightest engineers and designers, collaborating globally on shared appliance architectures, have been able to unleash innovation in its truest sense and help shape the modern home.”

In the past two years, Whirlpool Corp. launched several innovative new products, including the Maytag® Pet Pro System, the Whirlpool 2 in 1 Washer with Removable Agitator, a revolutionary large capacity third rack for dishwashers, and added air fry functionality to select smart ovens via an over-the-air update. The company also announced it plans to bring Matter support to its smart appliance models and continues to find innovative solutions to accelerate its ESG strategy, most recently announcing Zero Waste to Landfill Gold or Platinum status (self-certification) at 29 of 29 large manufacturing sites worldwide.

To develop the list, Fortune partnered with Statista Inc., a leading provider of market and consumer data, to survey internal and external stakeholders who have direct exposure to company processes, products, and culture. Statista also worked with LexisNexis PatentSight and used their platform to analyze the quantity and value of a company’s patents.

Whirlpool awards

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Whirlpool brand received the “Eletto Prodotto dell’anno 2023” award, the Italian recognition by Prodotto dell’Anno which selects the best products on the market based on innovation and consumer satisfaction.

“We are proud to have received the award in the laundry and cooking categories. This recognition testifies to the quality of Whirlpool appliances and confirms consumer’s trust and satisfaction with the brand, which is constantly striving to offer the best home living experience,” said Roberto Grimaldi, marketing director of Whirlpool Italy.

Alessandro Perucchetti, former vice president of Whirlpool in Europe, has been appointed President of US Operations

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Alessandro Perucchetti, Bocconi graduate, master at the Kellogg School of Management, has been appointed President of US Operations of Whirlpool and joined the Executive Committee of Whirlpool.

Perrucchetti began his career in 2002 in the trade marketing of Whirlpool Italy and held senior positions first in Whirlpool EMEA and then in North America. His last role was from January 2022 to February 2023 as vice president of market operations, product marketing and consumer service in Europe.

Whirlpool joining U.N. Global Compact’s CEO Water Mandate wil

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Whirlpool CEO and Chairman Marc Bitzer has signed a commitment to join the U.N. Global Compact’s CEO Water Mandate, a platform for business leaders to advance water stewardship. Endorsing companies commit to actions that conserve water across six key areas, including our operations and products, supply chain, watershed management, collective action, public policy, community engagement and transparency. “Joining the U.N. Global Compact’s CEO Water Mandate will help to guide us in driving business awareness and actions in support of achieving some of our key Sustainable Development Goals,” said Whirlpool Corp. Chairman and CEO Marc Bitzer. “We’re proud to join this compact along with more than 230 other endorsing companies, and we look forward to continuing the implementation of changes in our operations worldwide that will conserve water for current and future generations.”

Whirlpool anouce delivery surcharge for independent retailers

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Whirlpool UK is planning to introduce “a nominal delivery surcharge” for all small trade units going to independent electrical retailers.

We understand that this change applies to all Whirlpool Group products, including the Hotpoint and Indesit brands. At the end of last month,
retailers received a plan update letter from Whirlpool