Arçelik Terra Carta

Arçelik Global has been awarded with the Terra Carta Seal! The Terra Carta, as part of the Sustainable Markets Initiative, offers the basis of a recovery plan to 2030 that puts nature, people and planet at the heart of global value creation.

As a #TerraCartaSealHolder, Arçelik is recognised as a company driving innovation and leadership in its industry, having a roadmap towards decarbonisation and GHG emissions reduction in place underpinned by science-based metrics.

Arcelik and Hitachi Thailand venture

The Thailand Board of Investment (BOI) Deputy Secretary General Mr. Narit Therdsteerasukdi together with the Ambassador of the Republic of Turkey to Thailand, H.E. Mrs. Serap Ersoy attended the opening ceremony of the Regional Headquarters of Arcelik Hitachi Home Appliances, a joint venture company between Turkish household appliance manufacturer Arcelik and Japanese’s home appliance manufacturer and distributor Hitachi Global Life Solutions. The regional HQ, which is located at Sathorn Square in downtown Bangkok, and was set up with help and support from the BOI, will oversee the marketing operations and after-sales services for affiliated companies in Thailand, China, Hong Kong, Taiwan, Singapore, Malaysia, Indonesia, and Vietnam

Midea Manchester City partnership

HOME appliances company Midea and Manchester City recently announced an amplification of its global partnership, which kicked off in January last year.

Throughout this partnership, Midea has produced engaging digital content, which has proved to be very popular with City fans around the world, most notably, the #MideaHomeChallenge which kept fans entertained during the several lockdowns.

Miele solutions to reduce food waste

Miele proposes some solutions to minimise food waste. One of these is the PerfectFresh Pro system allowing food stay fresh for up to 5 times longer than in a conventional refrigerator vegetable drawer. The temperature range from 0°C to +3°C offers ideal conditions to extend the shelf life of meat, fish and many dairy products. According to the company, PerfectFresh Active even goes one step further: every 90 minutes and every time the door is opened, water aerosol is sprayed directly into the fresher drawer. This combination of low temperatures and humidity helps to avoid premature food spoilage. It also creates the conditions which protect the quality and nutrients in fruit and vegetables.

Another solutions that can help to reduce food waste is TasteControl in the oven, that prevents food from overcooking or drying out. Once the pre-set cooking time ends, the door opens to the ajar position, and the cooling fan expels hot air. This reduces the temperature by around 100°C within the space of 5 minutes. Then, the oven door closes again automatically, allowing food inside the oven to be actively kept warm at the required temperature.

Smart Food ID feature, instead, is a camera that detects the food in the oven and uses an automatic programme to control cooking. Miele explains that this is a feature which provides a valuable service in avoiding food wastage: Smart Food ID reduces the likelihood of food inadvertently burning and having to be thrown away. Miele’s CookAssist assumes a similar function: this smart helper makes constant temperature adjustments or even food overcooking a thing of the past. On the hob, Miele’s intelligent TempControl sensor guarantees the right temperature at all times by recognising the temperature of cookware and holding it automatically constant

Groupe SEB unveils its global innovation center, based in France! 

Located at Ecully, in the Rhône region (69), at the Groupe SEB world headquarters, the new global innovation center has just been opened. It comprises six centers of excellence, a multidisciplinary hub and an innovation strategy team.

The new facility is dedicated to the creation of disruptive innovation concepts and collaborates with Business Units to develop product offerings for all of the Group’s brands.