Samsung, Haier, Midea, Hisense, LG and other major players are racing to put AI cameras inside refrigerators. The latest wide-angle vision systems in Samsung’s Bespoke range are only the most visible example. The real question is bigger than inventory tracking or a camera that can “see” what’s on the shelves.
Continue readingTag Archives: Hisense
Q3 Profit Slump at Hisense Highlights Margin Squeeze Facing Major Appliance Makers
Fresh financial results from Hisense Home Appliances have cast a clear spotlight on the compounding cost pressures currently hitting global white goods manufacturers.
Reporting its third-quarter performance, the appliance giant revealed a sharp 74% year-on-year drop in net profit attributable to shareholders, dropping to CNY 191 million (approx. $28.6 million / £22.6 million). Cumulative profit for the first nine months of the year fell 34.2% to CNY 1.849 billion, despite posting substantial revenue of CNY 67.014 billion.
Hisense puts AI at the heart of the connected kitchen with new PureSmart Duo refrigerators
Hisense is expanding its AI Companion Suite with the PureSmart Duo refrigerator series, positioning the kitchen as a connected hub for cooking, entertainment and social interaction. The launch reflects a wider shift in the white goods market towards intelligent appliances designed to simplify everyday routines.
Continue readingChinese Appliance Giants Turn Up the Heat on European Brands in Australia
Chinese appliance manufacturers are rapidly reshaping the Australian market — and the ripple effects are being felt across Europe and beyond. Brands including Haier, Midea, Hisense and TCL are accelerating their expansion, applying intense pressure on long‑established European names such as Bosch, Smeg, Siemens, Gaggenau, Neff, Electrolux and Miele.
Continue readingMidea × Hisense: Why Their New AI Partnership Signals the Next Phase of Global Manufacturing
The new AI‑driven partnership between Midea and Hisense is more than a logistics upgrade — it’s a strategic realignment of how major appliance manufacturers will compete in the next decade.
Two of China’s largest appliance players are now joining forces to build shared AI logistics, automated warehousing, and intelligent manufacturing systems. And the implications stretch far beyond operational efficiency.
Hisense Unveils the AI-Powered Future of White Goods at IFA Berlin 2026
The smart home is no longer a distant promise. At IFA Berlin 2026, Hisense took a decisive step forward, showing how everyday white goods—refrigerators, washing machines, cookers, air conditioners and more—are evolving from passive appliances into proactive, intelligent assistants.
Continue readingChinese AC Brands Capture 41% of European Market
The White Goods Giants Face a Tough 2026: Why Midea Is Holding Up Best
The first-half results from China’s leading home appliance manufacturers reveal an industry facing significant pressure.
Continue readingHisense Expands India Footprint with First-Ever Laundry Range
Hisense is taking a major step in broadening its Indian home appliance portfolio with the official launch of its first washing machine lineup in the country.
Heatwaves Drive 43% Surge in Chinese AC Exports to Europe
Heatwaves Drive 43% Surge in Chinese AC Exports to Europe
By White Goods Now
Amid shifting global trade dynamics, China’s home appliance export sector delivered impressive H1 2026 numbers—led by a 43.2% year-on-year surge in air conditioner exports to the EU ($3.76 billion).
Driven by severe European heatwaves and structural supply shortages, demand was especially high for portable and mobile AC units (+70%), which suit Europe’s historic buildings, strict drilling bans, and high renter demographics.
Brand Highlights
* Midea: Led the market with its PortaSplit portable split AC (15-minute DIY setup). Shipments topped 200,000 units, driving a >70% sales surge across Germany, France, Spain, and the UK.
* Haier: Posted a 24% increase in residential AC brand sales in Europe—the highest among Chinese brands. Emergency orders from France and Spain alone exceeded 100,000 units.
* Gree: Doubled sales in Spain and saw a 50% rise in France, extending installation waitlists through late August.
* Hisense & TCL: Hisense AC sales in Europe soared 117% (up 900% in France), while TCL saw over 300% growth in France and the Nordic region.
Key Drivers
* Supply Chain Scale: China produces over 85% of global AC capacity and 90% of compressors, allowing rapid production scaling.
* Targeted Product Design: No-drill, portable units bypass high European installation costs and building regulations.
* Faster Logistics: Rail transport via the China-Europe Railway Express cut delivery times from 40+ days (sea) down to 15–20 days.
* Brand Value Growth: Chinese manufacturers are increasingly exporting under their own brand names rather than low-margin OEM contracts.
