Arçelik Advanced manufacturing

The World Economic Forum (WEF) included Arçelik’s Eskişehir refrigerator plant into its “Global Lighthouse Network,” which recognizes leaders in utilizing Fourth Industrial Revolution technologies. It has joined the ranks of the world’s most advanced manufacturing plants, following in the footsteps of Arçelik’s washing machine plant in Ulmi, Romania, and Ford Otosan Kocaeli Plant, both of which were named “Global Lighthouses” in 2018.

Since 2018, the Global Lighthouse Network list has admitted just 90 manufacturing plants to date and these have been selected among more than a thousand candidates. «At Koç Group – said Koç Holding CEO Levent Çakıroğlu – we are focused on increasing our competitiveness, improving our technology and innovation capabilities while managing our business through a global lens. We see digital transformation as a key component of our cultural transformation program».

Çakıroğlu also underlined the significant investments made in digitalization. «Today – he said – our Arçelik Eskişehir Refrigerator Plant – the biggest large-volume refrigerator production facility in Europe, which started production in 1975 – has been selected by the World Economic Forum as one of the world’s leading Industry 4.0 plants. This prestigious global recognition is much deserved thanks to investments in digitalization, artificial intelligence, machine learning, robot and sensor technologies and other exemplary technological practices. I’d like to thank all of my colleagues for helping achieve such a significant success that made us proud

Grundig launches World’s 1st FiberCatcher® washing machine to help tackle plastic pollution

Grundig launches World’s 1st FiberCatcher® washing machine to help tackle plastic pollution

Beko plc was part of the All-Party Parliamentary Group (APPG) that met at a Houses of Parliament event hosted by Alberto Costa MP, Chair of the APPG.

The APPG has published a policy paper to look at the issues surrounding Microplastics and their harmful effect on the environment. The group was made up of MPs, manufacturers, charities and NGOs – and called on government to take several steps to reduce microplastics, including mandating appliance manufacturers to incorporate microfibre filters in washing machines.

Microplastic pollution is a growing problem, with little pieces of plastic shedding from clothing during the wash cycle and entering our water sources.

Helping to solve this issue is a new and innovative appliance from Grundig. The Grundig FiberCatcher® washing machine was highlighted as a great example of a product innovating in this space. Grundig FiberCatcher® is the World’s 1st washing machine with an integrated synthetic microfibre filter that catches up to 90% of synthetic fibres released only during synthetic wash cycles, helping to protect our waterways and oceans.

The Grundig FiberCatcher® washing machine has three programmes that catch synthetic microfibres in a special integrated filter, which when full, is returned to Grundig, to then be sent to a specialist company to be recycled.

Other organisations in attendance and making a difference were the Marine Conservation Society whose ‘Stop Ocean Threads’ campaign has driven awareness and action on microfibre pollution, and The WI (National Federation of Women’s Institutes). Not only are the WI the Secretariat to the APPG, but they have been working to protect and conserve our oceans from pollution since 1927. They also launched the ‘End Plastic Soup’ campaign in 2017 to focus specifically on the issue of microplastic fibre pollution

Arçelik, with the 2021 Energy Star®

The U.S. Environmental Protection Agency (Epa) assiegned to Beko Home Appliances, a subsidiary of global consumer durable company Arçelik, with the 2021 Energy Star® Emerging Technology Award for its induction ranges. With this award, every product category for Beko has now been recognized by the Epa as Energy Star® approved and is contributing to reduced emissions and helping create a healthier environment.

The award-winning and lab-accredited Beko induction ranges have demonstrated that they  include induction heating technology and have been tested to have an integrated annual energy consumption of less than or equal to 125 kWh/year. The 30” Stainless Steel Pro-Style Induction Range – part of the PRIR34450SS model family – is available in the U.S. and has met rigorous performance criteria to reduce energy use and lower greenhouse gas emissions as determined by the EPA.

Induction cooking zones allow these models to be the source of the heat themselves, warming internally and transferring energy with approximately 85% efficiency and adds an energy efficiency benefit by reducing the workload for the Hvac equipment. The surface remains cool to the touch making cooking safer and desired temperatures reached quicker – providing faster cooking times for families.

«We are honored to receive the Emerging Technology Award from the EPA, solidifying Beko’s commitment to creating high-quality products that benefit the health of the consumer and planet – said Salih “Sazi” Bugay – director of marketing and product management. “Induction ranges serve as an efficient and safe pillar in American kitchens, where cooking without a flame remains in style and holds a solid place in the future of cooking.»

Beko officially opens new Innovation Centre at Marlborough Coll

Arçelik, the holding company for Beko, officially opened the new Beko Innovation Centre at Marlborough College, the UK’s largest co-educational independent full boarding school located in Wiltshire.

This £5m ambitious new building, supported by a generous donation by Beko Plc and several other donors, will not only provide state-of-the-art teaching and learning facilities but will become a hub for local, national and global collaborations in the spheres of social enterprise, engineering, technology and education.

Marlborough College and Beko have a shared vision to educate the scientists and innovators of the future who will go on to make a difference and find novel solutions for some of the world’s most pressing problems. It is hoped that the building will inspire scientific instincts and galvanise research and development.

Marlborough and Beko also share a passion for sustainability and the building benefits from clever environmental design, employing a thermally efficient envelope, photovoltaic panels, natural ventilation, excellent daylighting and reduced water consumption. The generous floor to ceiling heights will provide opportunities for the construction of large-scale prototypes, promoting new and exciting ways of exploring ideas, unconstrained by standard classroom sizes.

Over 50 people attended the opening event, including the generous donors who supported the project and the staff who made the building happen. They enjoyed a morning of speeches and demonstrations which showcased the College’s vision for the future of Science, Technology and Innovation both within our curriculum and in outreach programmes and external collaborations. Pupils from the Lower Sixth explained how they have been training with the Young Guru Academy to use their award-winning Twin Science and Robotics kits with our local primary school partners in classroom sessions which will commence this month.

The College’s partnership with Beko will leverage the advanced capability of Beko’s Research and Development facility in Cambridge and will extend and grow both parties’ existing academic outreach and partnership programmes. It is also hoped that collaborations with business and HE can be facilitated in the future through the Cambridge Network.

Beko is currently the best-selling home appliance brand in the UK. Beko plc has been operating in the UK & Ireland since 1990 and have sold over 30 million appliances in the UK to date across their portfolio of 5 brands of Beko, Grundig, Leisure, Blomberg and Flavel. Beko plc’s parent company, Arçelik, manufactures the appliances sold by Beko plc. Headquartered in Turkey, Arçelik has more than 60 years’ experience in consumer durables and is the second largest household appliance producer in Europe, with over 30,000 employees and 21 manufacturing facilities worldwide.
In 2015, Beko plc and Arcelik opened a UK R&D centre, to collaborate with UK companies and universities on innovative technologies, products and features for the next generation of home appliances, to provide product differentiation and increase customer benefit. Part of Arcelik’s Global R&D Network of over 1000 R&D employees in 17 locations, Beko R&D focus areas are Smart Home, Sensors and Sustainability and are always interested to hear from potential collaboration partners with technologies or products within their focus area.

Arçelik joins the UN Global Compact CFO Taskforce

Arçelik A.Ş. (IST: ARCLK) (“Arçelik”), the global leading consumer durables and electronics manufacturer, has announced that Polat Şen, the Chief Financial Officer (CFO) of Arçelik has joined the UN Global Compact CFO Taskforce. With 60 members across 23 industries and five regions, the CFO Taskforce aligns UN’s Sustainable Development Goals (SDGs), the corporate sustainability commitments to credible finance strategies with the intention of producing real world impact through long-term sustainable change.

Arcelik CFO Polat Sen
Arcelik CFO Polat Sen

The CFO Taskforce has a collective market cap of 1.7 trillion and grants the CFOs a unique position to reshape the future of global corporate finance and investment for growth, social impact and ultimately SDGs investment. Coming together at the UN’s General Assembly week commencing the 21st September, financial leaders from all around the world, will discuss and develop action plans to solve today’s environmental and social challenges. As one of the members of the task force, Arçelik has made great strides in its sustainability journey, instigating long-term positive change and contributing to the SDGs.

This announcement follows Arçelik’s Green Bond issuance in May 2021, where the business launched the first of its kind, from a Turkish industrial company in the international market. Using the bond, included in Arçelik’s Green Financing Framework, the company is financing its Eligible Green Projects that include energy-efficient, eco-efficient and circular economy adapted products and the promotion of energy efficiency in production. The Green bond is also funding the company’s sustainable water resources and wastewater management, pollution prevention control, renewable energy, and green buildings initiatives. This further demonstrates Arçelik’s commitment to sustainability and leadership in the industry for such an initiative.

Polat Şen, CFO, Arçelik said:

“It’s a great honour to join the UN Global Compact CFO Taskforce. At Arçelik, we see sustainability as a business strategy that needs to be incorporated into the heart and mind of business and this initiative looks to achieve that. Joining fellow CFO’s intent on making positive change, I believe it will be a great opportunity to learn from and collaborate with business leaders. From financial frameworks to investment decisions, we can be a catalyst for positive change and investment.”

About Arçelik

With over 40,000 employees throughout the world, Arçelik’s global operations include sales and marketing offices in 48 countries, and 28 production facilities in 9 countries and 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko). As Europe’s second largest white goods company by market share (based on volumes), Arçelik’s consolidated revenue reached US$4.3 Billion in 2020. Arçelik’s 30 R&D and Design Centers across the globe, are home to over 1,700 researchers and hold more than 3,000 international patent applications to date. Arçelik is named the “Industry Leader” in the Durable Home Appliances category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and, in accordance with PAS 2060 Carbon Neutrality Standard, became carbon-neutral in global production plants in 2019 and 2020 fiscal years with its own carbon credits. Arçelik’s mission is ‘Respecting the World, Respected Worldwide

Beko targets South Africa

Arçelik, the consumer durables and electronics manufacturer is expanding its brand southern Africa by adding Beko, a freestanding home appliances name to its local portfolio.

Beko is available in 20 African countries including Nigeria, Kenya, Rwanda, and Mauritius.

Arçelik which holds brands Defy, Grundig and Beko under its umbrella has launched Beko in South Africa at stand-alone stores in Johannesburg and Durban.

In South Africa, Arçelik currently employs more than 2700 staff with two manufacturing facilities, and is the largest manufacturer of major domestic appliances in sub-Saharan Africa.

Arçelik and Hitachi Launch a New Joint Venture, Arçelik Hitachi Home Appliances

Arçelik Hitachi Home Appliances, the new joint venture will play a major role in the Asia-Pacific region and will expand global sales of Hitachi branded products (excluding Japan)

Hitachi Global Life Solutions, Inc. (“Hitachi GLS”) announced the launch of a new joint venture company, Arçelik Hitachi Home Appliances B.V. The new joint venture, established by transferring 11 subsidiaries outside Japan (two manufacturing and nine sales companies) of Hitachi GLS, is operationally based in Bangkok, Thailand. Arçelik Hitachi Home Appliances provides manufacturing, sales, and after-sales service for Hitachi branded home appliances (refrigerators, washing machines and vacuum cleaners, etc.) outside Japan.

Zafer Ustuner Arcelik Hitachi Home Appliances CEO (PRNewsfoto/Arçelik Hitachi Home Appliances)
Zafer Ustuner Arcelik Hitachi Home Appliances CEO (PRNewsfoto/Arçelik Hitachi Home Appliances)

Arçelik has consistently expanded its home appliance business to 150 countries around the world. The company has grown significantly in Europe and achieved strong growth in South Asia over the last decade. Hitachi GLS has been operating its home appliance business mainly in Southeast Asia and the Middle East, where it enjoys a high-end brand image. 

Arçelik Hitachi Home Appliances, the result of the collaboration between the two companies, will leverage their strengths such as supply chain and technological capabilities to build a competitive and innovative offer to market. The newly assigned CEO will be Zafer Üstüner, was the former Regional Head of APAC and General Manager of Thailand at Beko. Under his leadership, the new joint venture will combine the sales networks of both companies to expand the sales regions of Hitachi brand products to Europe, North Africa and other regions, as well as to integrate business bases such as production systems and procurement to strengthen our competitiveness. In the field of R&D, Arçelik and Hitachi GLS will also integrate the knowledge of both parties to create new value such as connected home appliances.

Sustainability is at the core of both Arçelik’s and Hitachi GLS’s strategies. Through their combined leadership in energy efficiency and sustainable solutions related to the home, the partnership will increase competitiveness around these key issues in the broader market.

“We are thrilled to announce the launch of Arçelik Hitachi Home Appliances today. For the past couple of months, we have been working tirelessly and diligently with the Hitachi GLS team to establish this joint venture, which is a significant milestone in our Silk Road strategy. Arçelik Hitachi Home Appliances provides both companies with an excellent opportunity to leverage successes in the Asia-Pacific home appliances market that holds a growing middle-class population, emerging retail channels, increasing household income and developing lifestyles. The company will leverage both companies’ robust market position, global expertise, and Hitachi’s brand heritage to deliver global and local market needs.” 

Hakan Bulgurlu, CEO, Arçelik:

“We are delighted to launch our new joint venture with Hitachi GLS, Arçelik Hitachi Home Appliances. This is a major step for us in achieving our global expansion ambitions and goals to become one of the world’s top home appliances companies. The venture will have the chance to utilize complementary product portfolio and operational footprints of Arçelik. In the next few years, we will see Hitachi brand products covering full major domestic appliance need of customers and growing both in existing markets and new ones (geographies) by the support of Arçelik companies.”

Keiji Kojima, President and COO, Hitachi, Ltd. (Hitachi GLS’s parent company):

“We are delighted to establish today this new joint venture company with Arçelik – a company who is recognized for its high-quality products and excellent management efficiency. The Hitachi Group aims to contribute to people’s Quality of Life (QoL) through its Social Innovation Business, which solves social issues. Our aim is to realize a sustainable society by focusing on areas that promote the three values of ”Security and Safety,” ”Environment,” and ”Resilience”. The home appliances business is strategically important for the Hitachi Group, as it is the first point of contact for our brand with people – especially while demand for connected home appliances using digital technology is increasing. Through this collaboration with Arçelik, we will provide safe and secure living through Hitachi-brand home appliances to many more regions and contribute to improving people’s QoL globally.”

Jun Taniguchi, President, Hitachi Global Life Solutions, Inc.:

“Today, we are pleased to introduce Arçelik Hitachi Home Appliances – our new joint venture company with Arçelik. I am confident that by strengthening the complementary sales networks and product strategies of both companies, Arçelik Hitachi Home Appliances will gain a competitive edge and become a market leader in the global home appliances market. In addition, by combining the distinctive technologies of both companies, such as environmental resistance and digital technology, we will contribute to improving the QoL of consumers and develop products and services that will realize a sustainable society.”

Zafer Üstüner, CEO, Arçelik Hitachi Home Appliances:

“Today marks a new and exciting journey for Arçelik Hitachi Home Appliances, which is created to address the evolving needs for APAC market and tap into their economic growth. This company brings together global strategies from both businesses, obtains product synergies, and makes a targeted investment in brand and promotion to accelerate growth across all geographies and fulfil its growth potential. The company will also create strong efficiency gains through new procurement and manufacturing synergies gained from the partnership. Additionally, the new venture leverages Hitachi GLS’s strong presence in APAC and its high-end home appliances in the rapidly growing Asian market to make the new venture a success. Our teams have been working extremely hard on this strategic joint venture and are looking forward to seeing Arçelik Hitachi Home Appliances grow and develop in the coming years.”

About Arçelik Hitachi Home Appliances
Arçelik Hitachi Home Appliances was established on July 1st, 2021 as a joint venture between Arçelik A.Ş. and Hitachi Global Life Solutions, Inc to manufacture, sell and provide after-sales services of Hitachi branded home appliances including refrigerators, washing machines, vacuum cleaners globally (outside of the Japanese market). Arçelik acquired 60% ownership in the new company while Hitachi Global Life Solutions, Inc. continues as a 40% shareholder of the company. Through this joint venture, Arçelik AŞ and Hitachi GLS, Inc. have combined their expertise in other key areas such as R&D, procurement and production systems to optimize the joint venture’s global supply chain and strengthen its competitive positioning in the market.

About Arçelik
Arçelik is a multinational household appliances manufacturer that operates with 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko) and employs over 40,000 people worldwide. Arçelik’s global operations include sales and marketing offices in 46 countries, and 26 production facilities in 9 countries. As Europe’s second largest white goods company by market share (based on volumes), Arçelik reached a consolidated turnover of 5 billion Euros in 2020. Arçelik’s R&D and Design Centers across the globe, are home to over 1,600 researchers and hold more than 3,000 international patent applications to date. Arçelik is named the “Industry Leader” in the Durable Home Appliances category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and, in accordance with PAS 2060 Carbon Neutrality Standard, became carbon-neutral in global production plants in 2019 and 2020 fiscal years with its carbon credits.

About Hitachi GLS
Headquartered in Tokyo, Japan, Hitachi Global Life Solutions, Inc., is a wholly owned subsidiary of Hitachi, Ltd. And Hitachi GLS is responsible for sale of (and provision of engineering and maintenance services for) home appliances, air conditioning equipment and other equipment and devices; and provision of products and solutions utilizing digital technologies. Based on the idea of “More smiles to life for one and all. A more comfortable tomorrow for people and society. With innovations that deliver happiness to the world, we open new doors to the future. “, we seek to gain a closer understanding of customer lifestyles. By resolving individual customer lifestyle issues, through well-designed and sophisticated products and services utilizing of the Hitachi Group’s value chain and digital technologies, we aspire to be a company that contributes to improving the quality of life for customers around the world. 

Arçelik have signed an agreement to acquire Whirlpool Turkey’s manufacturing operations.

Arçelik have signed an agreement to acquire Whirlpool Turkey’s manufacturing operations.

Manisa is a key production hub which will bring in a significant additional capacity for Arçelik Global and further strengthen their foothold in Europe and in the region.

Arçelik are establishing a strategic commercial relationship with Whirlpool which will open up export opportunities in new markets.

Arçelik supply of electronic products from Vietnam

Purchasing Director at Arcelik, Hakan Kozan, said Vietnamese enterprises are capable of producing high-tech products for export and they can cooperate with Arcelik to produce products with a high added value content.

He hopes Vietnamese enterprises can seize this opportunity to become business partners not only of Arcelick but of the Koc Holding Group.

Arçelik Once Again Named as One of The Most Sustainable Companies in The World

Arçelik of the leading household appliance manufacturers including global brands such as Beko and Grundig has ranked 34 on Corporate Knights’ 2021 Global 100 Index. The ranking makes Arçelik the most sustainable home appliances and houseware company in the world, and the first and only Turkish company to make the list.   

The 2021 Global 100 Index is the 17th annual ranking of the world’s 100 most sustainable corporations by Corporate Knights which rigorously assesses the performance of 8,080 companies with more than US$1 billion in revenues. The Index assess the companies based on several performance indicators that reflect environmental, social and governance (ESG) concerns. The list celebrated the world’s 100 most sustainable corporations delivering superior financial performance and leading the race to net zero economy.

Operating in nearly 150 countries and adopting sustainability as a business model with its “Respecting the World, Respected Worldwide” vision, Arçelik accomplished important milestones around its sustainability efforts. The company succeeded in becoming carbon-neutral in global production in 2019 and 2020 with its own carbon credits and is named the “Industry Leader” in the Household Durables category for the 2nd year in a row in the Dow Jones Sustainability Index. Arçelik’s 2030 greenhouse gas emission reduction targets are approved by the Science Based Targets Initiative (SBTi) as in line with the Paris Agreement’s “well-below 2°C” goal