LG Electronics and Falconeri, a brand specializing in the creation of high quality cashmere products, launch the “Perfect Cashmere” operation which will see the two brands together for a joint communication campaign dedicated to garments care. The effectiveness of the combination of technology and precious materials was demonstrated by the tests conducted by Falconeri on the LG AI DD washing machine (model F6WV7105GA) which passed the test, returning clean and soft garments and in perfect condition. LG AI DD washing machines are equipped with Artificial Intelligence that recognizes the degree of softness of the fabrics and chooses the optimal drum movements to reduce damage from rubbing during washing, choosing from over 20,000 possible combinations. Furthermore, the Steam+ technology uses low-temperature steam during the washing phase to sanitize garments without damaging them while ensuring a high level of energy efficiency. The two brands will be involved in numerous joint activities including a special promotion.
Illycaffe X1
Illycaffè presents the new X1 Anniversary ECO MODE coffee machine with Iperespresso capsule system. Thanks to the Eco Mode with fast-heating technology, the product is always ready to dispense coffee, steam or hot water, without waiting times related to heating, ensuring significant energy savings, with a saving of about 50% compared to the previous generation of X1 Iperespresso. In addition, the appliance is equipped with buttons for individual preparations, a steam wand for frothing milk and dispensing hot water and an analog display. The fast-heating technology also allows user to make several preparations in succession and the Iperespresso system ensures high and constant quality, minimizing cleaning and maintenance operations. Iperespresso X1 Anniversary ECO MODE, available in two versions, was designed by the architect and industrial designer Luca Trazzi.
Electrolux layoffs
Electrolux, with a newly-expanded plant in Anderson County, announced thousands of layoffs that will affect workers across the globe.
Last week the company said it is implementing a cost reduction and restructuring program to increase earnings.
Electrolux says between 3,500 and 4,000 positions companywide will be impacted by the program in the last quarter of 2022.
“Regarding business area North America, I am obviously very disappointed with our performance,” said CEO Jonas Samuelson. “The production transformation with the two new facilities Anderson and Springfield including several new product platforms, in combination with the particularly challenging supply chain conditions, require additional measures to return to stability and profitability.”
Samuelson said stabilizing and improving operational planning in Anderson is part of the North American turnaround plan.
Teka presents its new range of wine cellars that adapt to keep each type of wine in ideal conditions
Teka has presented its latest products
The brand has presented its series of Sommelier wine cellarselectrical appliances with a careful design and the latest technologies to be able to take care of the wine and keep it in the ideal storage conditions. Each type of wine needs to be kept at a specific temperature and that is what the Sommelier wine cellars presented by the brand are looking for. To achieve this, Teka has provided this range of different technologies aimed at achieving the ideal conditions.
The Sommelier range has PerfectTemp technology that allows you to create up to three independent temperature zones so that we can store red, white and sparkling wine in one place, each with precise conditions.
To maintain the temperature, the wine cellars have the SmartControl system so that the temperature does not oscillate more than 1º. In addition, they add the SurroundAir cooling system, which evenly distributes cold air to keep the temperature constant and homogeneous throughout the interior HumidityControl, which maintains the proper humidity level, between 55% and 75%thus preventing the cork from drying out and preserving its quality, and an activated carbon filter, which renews and purifies the air inside.tinted glass door that protects from light and UV rayspreventing the premature aging of the wine and an anti-vibration system that dampens any movement, thus avoiding the fatigue of the wine.
The Sommelier range is available in different sizes and designs designed for three different types of installation: built-in, undercounter and free-standing. In addition, they have reversible doors that allow the wine cellar to be adapted to any space, being able to choose between opening to the right or to the left.
Beko partners with Youreko to help consumer choices with Energy Savings Tool
Beko, one of the leading home appliances brands in Europe*, is delighted to announce its integration with Youreko, an energy efficiency tool that helps consumers choose sustainably and understand the financial running costs when choosing new appliancesThe integration of the Youreko tool on Beko’s website, displays information to consumers on how energy efficient Beko’s appliances are when compared with traditional models and how much money the consumers could save in the long run with manufacturer’s appliances. The tool supplements the listings of Beko’s washing machines, washer dryers, tumble dryers, dishwashers, refrigerators and freezers.Currently operational on the Beko UK website, the Youreko partnership will be further implemented on Beko’s websites in Romania and Poland, helping consumers across Europe to calculate their cost saving potential.
Resource efficiency is a key priority for Beko, particularly in the current economical and climate-conscious environment. This integration with Youreko is an extension of the brand’s ongoing commitment to providing products for their consumers to encourage sustainable living.
The tool helps consumers on Beko’s websites by providing more information on the energy consumption and financial cost of running a particular appliance. Utilising an easy-to-read gold, silver or bronze tiered rating system, the tool signals where money and energy can be conserved most, helping consumers make more informed buying decisions.
By integrating Youreko into its products, Beko is also able to make a smart-recommendation to the consumers based on a product’s energy efficiency rating. This calculation is based upon a comparison against a more traditional, like-for-like model of the applianc
A-Class appliances: what it means.
Starting from March 2021, the new energy label has come into force, and it is mandatory on a wide range of appliances. The EU has established a standard applicable to all appliances to facilitate their comparison.
Thanks to the new classification based on a colour scale, you can identify those with the higher consumption levels (Class G) in red, and those with the lower consumption levels in dark green. By eliminating all “+”, the label has become more understandable, and the appliance classification has become stricter.
How much class A appliances consume and why they are more convenient
In order to understand the convenience of class A appliances, here is the average consumption of the most energy-intensive appliances:
A class A refrigerator with freezer consumes approximately 100 kWh per year, while a class G model consumes almost three times as much.
A class A washer that does 100 full-load washing cycles with the Eco 40-60° program consumes approximately 50 kWh per year, half of a class G model.
The air conditioning unit’s consumption is calculated also based on the SEER, which indicates the seasonal energy efficiency in cooling mode: the higher it is, the higher the appliance’s energy savings. On average, in class A, the SEER is around 8, and the annual energy consumption for cooling is around 100 kWh; while in lower classes, with a lower SEER, consumption can exceed 300 kWh per year.
Appliance giant Arcelik bets on China, says company CEO
The CEO of Arcelik, one of the world’s biggest home appliance makers, told Xinhua recently that China is a bright spot for business amid global recession fears and an increasingly gloomy market outlook.
Speaking of the present headwinds against the world economy, Hakan Bulgurlu said, “we will have to go through a lot of pain before it gets better.”
China, however, is “a little bit of a different picture,” he said in a video interview with Xinhua.
Established in 1955, Arcelik is a Turkish multinational household appliances manufacturer headquartered in Istanbul. With 45,000 employees, its global operations include subsidiaries in 53 countries, 30 production facilities in nine countries.
Arcelik’s domestic sales in China have grown by roughly 80 percent in 2022.
“I find China one of the more promising places to be in the future. It has always been the factory of the world, and I think it will continue to be the factory of the world,” said Bulgurlu.
“The world economy has significantly slowed down, and we are facing a recession on many fronts,” said the Turkish businessman, who had lived in Hong Kong for 13 years.
Calling himself “a big fan” of China and Asia, Bulgurlu said he is optimistic about the business performance in the future Chinese market. “I think demand for appliances continues. We want to continue investing in China to actually bring our brands in.”According to Bulgurlu, four product groups, namely heating and cooling, refrigeration, lighting and electric motors, consume about 40 percent of all power. Many current technologies have made these production much more efficient.
“We need global regulations to make us use the best available technologies in all of these product groups to reduce power consumption,” he said.
Regarding the upcoming COP27 meeting, he said “I hope to make some progress and talk not only with policymakers but other CEOs as well.”
“I actually admire China in the sense that when China makes a decision, it follows through very, very fast,” Bulgurlu said.
OMG India wins integrated media mandate for Electrolux
Omnicom Media Group India has been appointed to manage the Integrated Media mandate for Electrolux – a Global leader in home appliances. The directive will involve creating end-to-end media solutions for the business and accelerating its growth journey in the market.
With its agile, client-first approach that helps businesses thrive today and into the future, OMG was the natural choice for Electrolux as they look to strengthen their footprint in the country. Leveraging the agency’s analytics and insight-driven tools, the Swedish powerhouse is set to make waves with its range of premium products in the Indian market.
Recently marking its entry in India, Electrolux is a leading global appliance company that has shaped living for the better for more than 100 years with its elegant Scandinavian design coupled with innovative technology across Electrolux’s range of Care, Taste, and Well-being appliances.
The brand has ambitious growth targets in India complemented by its cohesive omnichannel approach and optimism for sustainable and better living experiences for its customers. Electrolux’s sustainable product portfolio is designed to meet the dynamic demands of modern consumers which includes air purifiers, air conditioners, washing machines, vacuum cleaners, refrigerators, dishwashers and dryers, coffee machines, warming drawers, cooker hoods, hobs, and ovens.
Halo Appliances
Domestic appliance company based in Leamington Spa has secured a six-figure investment from a German company as part of a new European distribution deal for its cordless vacuum cleaner.
Halo Appliances’ agreement with production company BranoFilter comes as it enters the latter stages of its first investment round. The business has so far raised more than £300,000 through a crowdfunding campaign.
Hisense USA
After debuting its 2022 lineup at CES, Hisense USA provider of attainable premium, high performance televisions and home appliances, announces the availability of its ranges, completing the brand’s first ever full kitchen suite for U.S. consumers. The spacious, stainless steel freestanding ranges boast powerful burners and a versatile oven cavity, offering a variety of premium features such as Air Fry, Fast Preheat, Convection, and more. The new lineup makes it easy for families to bake, air fry, proof, roast, dehydrate, broil, and cook their favorite meals. The ranges include Hisense’s two-year industry-leading warranty and are available exclusively at Lowe’s.

