With the launch of AtEase (Electrolux Group’s new product subscription-based service for Sweden), consumers can make more sustainable choices. This innovation is part of Group’s ambition to reduce electronic waste and contribute to the circular economy, with Swedish consumers having the option to subscribe to a new product or a refurbished one. AtEase is an all-inclusive service that covers everything needed to keep the appliance running smoothly, including proactive maintenance, automatic shipments of accessories, and support (the appliance is replaced within three days if a fault occurs during the subscription). Crucially, every product returned to Electrolux Group is refurbished for reuse or gives life to new appliances by donating its parts. “If the product is too damaged or worn to be refurbished, we can reuse parts such as circuit boards, rubber bumpers, or casings to extend the life of other products. In fact, 75% of the parts we use in the refurbishment of a robot vacuum cleaner have been harvested from an end-of-life product”, says James Ostridge, Product as a Service Director. The products currently offered through AtEase include the Pure i9 robotic vacuum cleaner, Well A7 air purifier and Pure A9 air purifier. Further floor and air care products will be introduced later this year, and more products, including kitchen and garment care, will be added to the service over time. The launch of AtEase is a natural step following a successful pilot launched in 2019 to offer Swedish consumers the Pure i9 on a subscription pay-per-use basis. AtEase will also be introduced to further markets beyond Sweden in the coming years.
Tag Archives: Electrolux Group
Electrolux Group Recalls Frigidaire Gas Laundry Centers Due to Fire Hazard
Electrolux Home Products recalled about 13,600 Frigidaire Gas Laundry Centers
The problem, according to the U.S. Consumer Product Safety Commission recall notice, is “The felt seal on the dryer drum can be folded inward which can lead to lint accumulation, creating a fire hazard.”This recall involves all Frigidaire Gas Laundry Centers with model numbers FFLG4033QW and FFLG4033QT. The Laundry Centers were sold in white and titanium colors and have “FRIGIDAIRE” written below the dryer door. The serial number is located on a white sticker inside the dryer door, and the following serial numbers are included in this recall:
Model Numbers
Serial Numbers
FFLG4033QWX
4E44114739 through 4E81603034
FFLG4033QTX
4E44308482 through 4E81603380
Remedy:
Consumers should immediately stop using the dryer of the recalled Laundry Centers and contact Electrolu

Electrolux Group sets provision mainly relating to French antitrust case
Electrolux Group will set a provision of approximately SEK 650m in connection to the previously reported investigation of alleged breaches of antitrust rules in France between 2009 and 2014. A minor part of the provision relates to settlement of another legal matter in Europe. The provision will be reported as a non-recurring item affecting operating income for Business Area Europe in the second quarter of 2023.
As previously disclosed in press releases and annual reports, Electrolux Group became in 2013 the subject of an investigation by the French Competition Authority regarding possible violations of antitrust rules. The Competition Authority thereafter decided to conduct two separate investigations of which the first, relating to the period 2006-2009, was completed in December 2018.
The provision communicated today relates to the second investigation. In February 2023, the Competition Authority issued a Statement of Objections involving various parties within the home appliance sector and where Electrolux France was alleged to have acted in breach of antitrust rules in France between 2009 and 2014.
A settlement has now been agreed with the Competition Authority and Electrolux Group is therefore in accordance with accounting principles setting this provision. The final amount will be decided at the end of the procedure.
Electrolux Archdaily website
This week marks a significant milestone as we unveil our new Electrolux Group microsite on the ArchDaily website: https://www.archdaily.com/catalog/us/companies/2472/electrolux-group
The microsite boasts an extensive collection of cutting-edge products from Electrolux and AEG brands, while also highlighting several building projects and designs that have incorporated our built-in kitchen appliances.
ArchDaily, with nearly 18 million monthly visitors, is the world’s most prominent and reliable architecture platform. Our inclusion on their platform demonstrates Electrolux commitment to providing high-quality, innovative solutions for the architectural community and beyond.
Electrolux Group has received a Statement of Objections from the French Competition Authority
The French Competition Authority has issued a Statement of Objections involving various parties within the home appliance sector and where Electrolux France is alleged to have acted in breach of antitrust rules in France between 2009 and 2014.
A Statement of Objections is a formal step in an investigation whereby the investigation services of the French Competition Authority (Autorité de la Concurrence) inform the concerned parties of its preliminary findings (before the case is presented to the judging panel of the French Competition Authority). The Statement of Objections does not prejudge the final outcome of the case.
As previously disclosed in press releases and annual reports, the company became in 2013 the subject of an investigation by the French Competition Authority regarding possible violations of antitrust rules. The Authority has thereafter decided to conduct two separate investigations one of which was completed in December 2018. The Statement of Objections that now has been issued relates to the other investigation.the French Competition Authority’s Statement of Objections it is alleged that various parties within the home appliance sector have breached the antitrust rules. In particular, Electrolux France is alleged to have breached the antitrust rules by conducting resale price maintenance in the home appliance sector between 2009 and 2014 and by exchanging with other parties competitively sensitive information relating small appliances in France between 2009 and 2014.
The Statement of Objections is currently being carefully analyzed and Electrolux is preparing its defense. Nevertheless, given the alleged infringements and the nature of this investigation, it cannot be ruled out that the outcome could have a material impact on the Group’s financial result and cash flow. At this stage it is however not possible to evaluate the extent of such an impact.
This is information that AB Electrolux is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication
Electrolux supplier awards
Electrolux recognized the performance of its top suppliers from around the world at its 10th Supplier Awards event. To share key messages with the suppliers were Electrolux Group leaders including Jonas Samuelson, CEO, Carsten Franke, COO, Ola Nilsson, Chief Experience Officer, Anna Ohlsson-Leijon, Chief Commercial Officer, Vanessa Butani, VP Sustainability, and Filippo Milanese, Chief Purchasing Officer. Among the winners, there is also Sabaf that won the award in the category Consumer Experience Awards – Taste. “Sabaf supplies various gas and electromechanical components for food preparation across all business areas – Electrolux explains –. They have helped to successfully launch a complexity reduction initiative, standardizing the gas burner elements for ranges across all factories and Business Areas and improving supply resilience, quality and cost”. The other winners are: Maersk (Supplier of the Year); Computime (Operational Excellence Awards – Direct Material); e-llis Supply Chain Solutions (Operational Excellence Awards –Service Provider); Plast Group (Consumer Experience Awards – Care); Suzhou Chunju (Consumer Experience Awards – Wellbeing); Ternium (Sustainability Award). “Congratulations to all of these winning suppliers – commented Filippo Milanese –. Whilst they represent diverse industries, from component manufacturing, raw material, equipment, finish product to logistic providers, they all have one thing in common: they excel in operational excellence, sustainability and innovation, which are key to delivering outstanding branded lifetime experiences for our consumers
Electrolux cost reduction program
Electrolux is initiating a cost reduction program on the back of weaker-than-expected market demand and weak earnings in the third quarter. The cost measures are expected to result in a material positive earnings contribution in 2023. In combination with supply chain imbalances resulting in significant production inefficiencies and increased costs, the third quarter earnings for the Group are expected to decline significantly compared to the second quarter 2022 also excluding the one-time cost to exit the Russia market. This has been driven mainly by Europe and North America. Business Area North America is expected to report an operating loss in the third quarter exceeding the loss in the second quarter.
Since market demand for 2023 is expected to continue to be weak in both regions, the Board of Electrolux has decided to initiate a Group-wide cost reduction program addressing both variable and structural costs. The program, which starts immediately, will focus on reducing variable costs, with special attention to eliminating cost inefficiencies in the company supply chain and production. The structural cost reductions will primarily take place in Europe and North America and include prioritization and efficiency measures leveraging recent organizational changes. The measures include increasing productivity in operations as well as optimizing the R&D portfolio, administration, sales and marketing activities.
In business area North America, the strategy to strengthen and broaden Electrolux product offering with consumer experience innovations remains. However, the production transformation with two new facilities and several new product platforms, in combination with the particularly challenging supply chain conditions in the region, require additional measures to return to stability and profitability. A turnaround program will therefore be conducted under the leadership of Ricardo Cons, who has been appointed new Head of Business Area North America. Ricardo Cons has successfully led the transformation of the Electrolux business in Latin America over the last six years. He succeeds Nolan Pike, who takes up a new position continuing to report to Anna Ohlsson-Leijon. A new leader of Electrolux Latin America is anticipated to be appointed shortly.
Samsung’s connected home app to power 13 home appliance brands
Samsung Electronics’ integrated home appliances solution SmartThings is poised to be applied to Samsung plus 12 other major white goods brands by the first half of 2023, the company said Wednesday.
This comes as Samsung’s SmartThings is to make consumer electronics goods and mobile apps interoperable under the standard provided by the 13-member Home Connectivity Alliance, through an update of Samsung’s smart home solution next year.
The update will allow users of 13 HCA member brands — including Samsung, Arceik, LG Electronics, Electrolux Group, Haier, GE Appliances and Trane Technologies — to control more than 40 functions in 15 white goods categories designed for heating, ventilation, air conditioning and entertainment.
SmartThings will also be able to connect 300 brands of third-party devices more to build a smart home ecosystem, considering SmartThings system’s scalability, according to Samsung.
This will enable not only the interconnectivity of non-Samsung devices achieved at the level on par with that of Samsung, but also the control of electronics devices of different brands in the home through a single app.
Samsung added that a demonstration attended by HCA member companies will take place from Friday to Monday during the IFA 2022 in Berlin. The demonstration will feature Samsung’s products, including the Bespoke Cube Air Purifier, Bespoke Jet Bot AI Plus, Bespoke Refrigerator and Neo QLED TV.
Samsung Electronics has been a founding member since the HCA’s establishment in 2021, and its executive holds a leadership position of the alliance. Choi Yoon-ho, head of product planning at the IoT Biz Group at Samsung Electronics, is serving as the HCA President and Board Chair.
So far, Samsung Electronics has more than 235 million registered users of SmartThings globally across over 105 million connected devices manufactured by Samsung.
SmartThings is provided by the eponymous company, acquired by Samsung Electronics in 2014.
Electrolux Says Profit Hit By Supply Chain Disruptions
Swedish home appliances maker Electrolux AB’s net profit plunged 81% to 257 million Swedish kronor ($25 million) in the second quarter of the year, due to supply chain disruptions, Barrons reported citing AFP. Supply chain disruptions adversely affected the availability of essential components and production schedules, and also increased the costs of airfreight for the companyThe irregular deliveries of multiple components, mainly electronics, continued to significantly impact our volumes, cause severe production inefficiencies and increase costs for airfreight,” he said.
By contrast, second-quarter sales increased by 11 percent to 33.7 billion kronor, as higher selling prices offset the supply crunch.
Electrolux said it was still unable to meet demand, especially in its laundry and premium cooking segments.
“We continue to collaborate closely with our suppliers to mitigate these supply chain constraints and expect sequential improvements from mid-2022,” Samuelson said, noting the risk of further disruptions still loomed.
Electrolux Professional global sales “back to pre-pandemic levels”
Sweden-headquartered Electrolux Professional group has reported a positive fourth quarter of global trading for 2021.
Between October and December, net sales amounted to SEK2,309m (£182m), representing an overall sales increase of 19.3%. 14.2% of the total was due to organic sales growth, while the remaining 5.1% was contributed by Electrolux Professional’s acquisition of Unified Brands last October.
