At IFA Berlin 2026, Morphy Richards celebrated its 90th anniversary by unveiling a broader vision for modern home living, centred on its “Smart Ideas for Your Life” philosophy. The company showcased innovations across kitchen appliances and air treatment, highlighting its expansion beyond its traditional small appliance roots.
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Hoshizaki Appoints Simon Frost as Country Director for UK & Europe
Hoshizaki Europe B.V. has announced the promotion of Simon Frost to the role of Country Director for UK & Europe.
In his expanded position, Mr. Frost will collaborate closely with Hoshizaki’s regional teams across the European continent to streamline operations, align commercial strategy, and strengthen the brand’s standing as the world’s leading supplier of ice-making and commercial refrigeration equipment.
When Smart Fridges Lose Their Cool
The Problem with Samsung’s AI Appliance Update. Smart refrigerators promise the future: internal cameras that track your milk, AI recipe suggestions, and automatic grocery ordering. But a recent software mishap has highlighted the single biggest risk of the connected kitchen—when smart tech fails, your food goes warm.
Continue readingSkyworth and HarmonyOS Upgrade the Washing Machine
The washing machine market is facing slower growth, making product upgrades increasingly important. As consumers look for better care, faster drying and smarter home appliances, heat-pump technology and smart connectivity are becoming key trends.
On September 24, 2026, Skyworth and HarmonyOS Smart Selection introduced their first jointly developed product: the HarmonyOS Smart Selection Skyworth Heat Pump Washer-Dryer Combo.
Continue readingWhite-Goods Giants Step Up Share Buybacks
China’s leading white-goods companies are stepping up share buybacks as the home-appliance market faces slower growth.
Midea Group has been particularly active, with billions of yuan spent on share repurchases. The company plans to cancel the repurchased shares, which will reduce the total number of shares in circulation.
REX Returns to White Goods
Electrolux Group is relaunching the historic REX brand with a new range of built-in kitchen appliances, including ovens, hobs, hoods, dishwashers and fridge-freezers.
Continue readingBSH Nazarje Produces Its 100‑Millionth Food‑Prep Appliance
BSH Home Appliances Group has marked a major production milestone, with its Nazarje plant in Slovenia manufacturing its 100‑millionth food‑preparation appliance. The achievement reflects decades of investment in advanced manufacturing, workforce development and process optimisation, positioning Nazarje as one of BSH’s most important global hubs for small‑appliance production.
Continue readingElica’s Luna and TheKub Earn Multiple European Distinctions
Elica continues its strong 2026 momentum with two of its flagship extraction models — Luna and TheKub — collecting a series of new awards across Europe. The brand’s latest recognitions highlight its ongoing push toward premium design, advanced airflow engineering and standout kitchen integration.
Continue readingChinese Appliance Giants Turn Up the Heat on European Brands in Australia
Chinese appliance manufacturers are rapidly reshaping the Australian market — and the ripple effects are being felt across Europe and beyond. Brands including Haier, Midea, Hisense and TCL are accelerating their expansion, applying intense pressure on long‑established European names such as Bosch, Smeg, Siemens, Gaggenau, Neff, Electrolux and Miele.
Continue readingElectrolux latest addition to its professional laundry portfolio: the Generation 7000.
A new approach to professional laundry is coming to the UK and Ireland — and it could change the way businesses think about space, productivity and performance.
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