CEO Kevin Nolan and Louisville Mayor Greg Fischer recognized GE Appliances’ remarkable business transformation over the last five years by renaming the loop at Appliance Park to GEA Way. The “GEA Way” reflects our better way of doing business and the winning approach underway since 2016 that’s resulted in:
✅ Double-digit growth ✅ $1 billion in U.S. investments ✅ 2,000 American jobs created ✅ Meaningful investments in local communities ✅ New, innovative microenterprises and more.
The show by Jim McEwan, COO of Haier UK and Ireland, Milo Cheney, Product Manager for refrigeration and Ben Peach, Product Manager for Laundry, exhibited the associated home developments and the dispatch of new items that influence the qualities and unmistakable attributes of the Haier brand.
The launch of another cutting edge cooler today adds to Haier’s always developing cooling range. The FD 83 SERIES 7 with water container, that offers altered availability, custom-made to your necessities, by means of Wi-Fi and controlled by the hOn application. This dazzling NEW item includes ergonomic plan, premium arrangements and astonishing customized innovation. A French Door cooler that acquires every one of Haier’s endeavors cooling innovation advancement to the greatest level with the most up to date and selective availability highlights. On account of the hOn App, you have complete authority over your cooler capacities by cell phone. A savvy and altered approach to fulfill your necessities whenever. It additionally includes a creative water distributor, for new and separated water without fail.
Besides, there is the presentation of the NEW I-Pro Series 5 (959 Series) whichconsists of a clothes washer and washer dryer for proficient outcomes in your home. Everything begins with stacking, made simpler by the enormous limit which is even accessible with the thin machines. With regards to washing, a full arrangement of committed projects guarantees prevalent cleaning, drying and disinfecting for your clothing. This is fueled by the protected Direct Motion Motor innovation that is worked to last and ensured forever. Accessible inWhite and Graphite and associated with the hOn App – an entire universe of availability anticipates you.
Haier needs to proceed with the improvement procedure that has driven it to be at the highest point of the Euromonitor positioning of domestic devices makers for 12 continuous years*, and to be quickest developing organization in Europe.
“We are truly amped up for the Company vision and item improvement for the future” Jim McEwan, COO of Haier UK and Ireland, said. The hOn application and wifi network, Advanced Technological Innovations, Superior Design and Tailor-Made Solutions that Haier offers, in addition to the NEW inherent reach coming in the second 50% of this current year, gives us an extraordinary stage for working for the future and accomplishing our vision to be the First Consumer Choice for the Smart Home” he added
Haier Smart Home has released its Q1 2021 financial results showing operating revenue of €7 billion and an increase of 27% year-on-year. Overseas revenue increased by 24.6% yoy, with revenue growth of over 40% in high-end products. The Q1 2021 report follows the recent publication of the 2020 Annual Report confirming the profitable growth of its overseas business. In 2020 the company registered a global turnover of approximately over €26.5 billion, with smart appliances sales increased by 29% globally. Haier Europe achieved revenues for approximately over €2.1 billion in 2020, with an increase of 8.7% yoy. “2020 was certainly an unprecedented year with many headwinds and we always have had people safety as our top priority. We committed to guaranteeing business continuity and serving our consumers: our financial results show that all of our efforts are paying back – said Yannick Fierling, CEO at Haier Europe -. We have an ambitious long-range plan and growth strategy for Europe for the years ahead and the positive Q1 2021 performance we have already registered clearly shows we are on the right track”.
On March 20, Haier Japan launched Avatar, the first online sales consultant in the industry, who can have chat with consumers and introduce products, answer users’ questions at any time, as well as making intelligent recommendations. https://lnkd.in/g8q2AXN
Haier/Hoover are delighted to announce that we have been awarded three Red Dot Design Awards in 2021!
I-Touch Series 6 Oven and Gas On Metal Series 6 Hob from our #Haier brand and H-PURIFIER 700 from our #Hoover brand were recognized for their outstanding design quality and innovation at one of the most important and prestigious awards in the world of design.
Haier continues to establish itself as the number one consumer electronics brand in the world, according to leading consumer electronics brands published by Euromonitor International, a globally renowned research organization since 2021. For the 12th time, Euromonitor has been recognized as a leading global brand for basic devices according to Euromonitor data in recent years. Against the backdrop of growing international competition. Haier’s robust growth has garnered widespread attention, and industry analysts are keen to explore the driving forces behind Haier’s success. Haier is working to develop innovative and intelligent devices that consumers can use to communicate over the Internet. This enables multidirectional communication between consumers and various smart devices to create smarter life experiences.
Haier Europe announces that construction of the first Haier refrigeration production facility in the EU is proceeding according to schedule, with production expected to start in late Spring 2021.
This production facility will manufacture best-in-class refrigerators, both built-in and freestanding for Haier Europe’s 3 brands – Candy, Hoover and Haier – with a focus on connectivity and preservation.
This large investment project exceeds EUR 70 million. The factory will have 63,000 square meters floor space on a total land of 130.000 square meters, located in the Allianso Industrial Park at Aricestii Rahtivani, near Ploiesti, 70km away from Bucharest.
The new factory will employ nearly 800 people – at full capacity – for an expected production of 600,000 units after 2022. The factory design, which is based on modular approach, will allow an expansion up to 1 million units at full capacity.
“We are happy to have chosen Ploiesti for our first cooling production facility in the European Union. This project will make Romania a strategic hub for Haier Europe and will play a key role in its strategy to become one of the top 3 leaders in the industry by 2023. With its large production capacity, technology transfer and logistic features, we are confident this facility will be a first class project that effectively shows our ‘zero distance to consumers’ philosophy”, says Alessia Ianni, Cooling Technical Operation Director at Haier Europe and Managing Director at Haier Tech Romania.
The Romanian plant will be a world-class facility featuring premium production processes brought by Haier’s advanced R&D, manufacturing capabilities and know-how. Its strategic central location, technology and efficiency will enhance Haier’s ability to serve customers in the region. This key project represents a strategic pillar in the leadership’s consolidation path of the Company in the refrigeration segment worldwide and in the execution of Haier Europe’s vision to become the first choice for consumers for smart home.
Haier Tech factory in numbers:
70+ million euros investment 63,000 square meters Floor Space 130000 square meters of land 800 new jobs Up to 1 million fridges/year produced
Haier, the world’s leading home appliance producer, has emerged as the top major appliances brand worldwide for the 11th year running, according to Euromonitor International’s 2020 Global Major Appliances Brand Rankings. The accolade follows Haier’s ongoing efforts to gain a global foothold by consolidating world-leading brands into its portfolio while accelerating its revolutionary IoT ecosystem.
Compiled annually by Euromonitor International, a leading global provider of business intelligence, the report ranks the world’s appliance brands by retail sales value. In addition to listing first for major global appliances, Haier ranked first for Refrigerators for 12 consecutive years, first in Washing Machines for nine years, first in Freezers for ten years and first in Electric Wine Coolers for 11 years.
“We are honored to again be the world’s top major appliances brand for the 11th year in a row. Haier is constantly striving to listen to consumers’ changing needs and adapt to them, while simultaneously harnessing cutting-edge technology to stand out in the market,” said Wang Ye, Vice President and General Manager of Smart Home of Haier Home Appliance Industry Group.
Haier’s dominance in home appliances is a result of an ongoing commitment to R&D, and its ability to adapt its business model to the latest technology and consumer trends. Over the past decade, the home appliance industry has radically transformed with the rise of the internet, IoT, AI and 5G. Rather than ride the trends, Haier has defined them with revolutionary products, from the Clean-Free washing machines to refrigerators with fresh storage boxes.
This is set to continue in the future: during its 35th anniversary, Haier revealed its next stage of development, which puts customization, globalization and its IoT ecosystem brand at the core of its strategy.
Always in pursuit of new ways to engage with consumers, Haier has also implemented its “RenDanHeYi” 10+N R&D model in the past decade — an open entrepreneurship platform that integrates quality global resources to meet the diverse needs of users.
In recent years, Haier’s desire to reimagine the future has only strengthened its position as the world’s leading significant appliances company. In the Industry 4.0 era, a new Haier has emerged to meet the increasingly sophisticated experiences demanded by consumers in the age of connected smart homes. Instead of manufacturing smart appliances, Haier engineered a smart home ecosystem that harnesses IoT and smart appliances to enhance the quality of life. In a company first, Haier launched its official Haier Smart Home app in 2019, which allows users to infinitely customize their smart home experience based on user scenarios, rather than products. A live stream video accompanied the app launch — within one day, Haier received over 31,337 orders for over 2,440 different home designs.
Haier Tech Romania, a subsidiary of the China-based global appliance manufacturer Haier Group, announced that works on the first Haier refrigerator production facility in Europe advance according to schedule, and the factory will begin operations at the end of spring 2021.
The new plant will produce both built-in and standard refrigerators for Haier Europe’s three European brands – Candy, Hoover, and Haier.
“This large-scale investment project exceeds EUR 70 million. The 63,000 sqm plant sits on a 130,000-sqm plot in the Allianso Industrial Park in Aricestii Rahtivani, near Ploiesti,” the company said in a statement
According to the source, the new facility will hire almost 800 people at maximum capacity for an estimated output of 600,000 units after 2022.
The world’s leading home appliance brand and smart home ecosystem builder, Haier Smart Home (“Haier”, Shanghai: 600690), is introducing upgraded products and next-generation smart home solutions integrated with IoT to global customers at the 128th virtual Canton Fair that started on October 15.
Haier Exhibits Complete Smart Home Ecosystem Solutions at the 128th Canton Fair.
Haier’s virtual exhibition adopted VR, cloud computing, big data and AI technologies to bring an experience as close to visiting the actual fair booth as possible. Haier is hosting several virtual showrooms, presenting new products and services while giving global buyers opportunities to virtually interact and find out more.
Global visitors are invited to experience Haier’s smart home solutions and how they meet the users’ needs comprehensively in the areas of cooking, living, clothing and entertainment.
A highlight of Haier’s virtual exhibition is the food IoT ecosystem covering kitchen-related scenarios. The integration of appliances, grocery supply, logistics, training and more will provide users with a richer experience of smart cooking and dining. By working with Haier’s partners within its smart home ecosystem, the users’ daily needs of shopping, food storage, cooking, cleaning and safety can be met.
Haier will introduce two health and wellness scenarios involving clean air-conditioning and clean air, as well as a pleasant sleeping experience in smart bedrooms. In addition to the voice control features, Haier’s new range of air-conditioners will have a degerming function that sterilizes the appliance at the temperature of 56 degrees Celsius for 30 minutes, which saves the hassle of physically cleaning the air-conditioner.
Meanwhile, Haier also features smart solutions for laundry and at-home workout. The new washing and drying machines will be able to identify clothes, shoes and garments and choose appropriate cleaning programs automatically.
“Haier aims to promote smart, healthy, sustainable lifestyle for households around the world. Our integrated smart homes solutions not only make life easier for everyone, but more enjoyable and engaging as we connect the appliances and services across our smart home ecosystem,” said Qingfu Zhang, VP of Haier Overseas Electric Appliances Corp.
Despite the global downtrend due to the COVID-19 outbreak, Haier has continued to achieve growth in revenue across the global market. Overall, Haier’s overseas revenue reached 47 billion yuan (US$ 7.07 billion) in the first half of 2020, a 0.6 percent year-on-year increase and makes up 49 percent of the company’s total revenue.
In Europe, Haier’s revenue reached 6.7 billion yuan (US$ 997 million), Germany and Italy sales grew by 61 percent and 52 percent respectively, and the sales volume of refrigeration appliances ranked top five in France, Great Britain, Italy and Russia. In Asia, Haier Smart Home respectively achieved 16.3% revenue increase to 18 billion yuan (US$ 2.67 billion) and 7% increase in Southeast Asian market with 21 billion yuan (US$ 3.12 billion).
About Haier
Founded on April 1989, Haier Smart Home Co., Ltd. (former Qingdao Haier Co., Ltd., Shanghai: 600690) is the world’s leading home appliance maker. The Company boasts seven world-class brands including Haier, Casarte, Leader, GE Appliances-US, Fisher & Paykel-New Zealand, AQUA-Japan, and Candy-Italy.
According to Euromonitor International’s 2020 Global Major Appliances Brand Rankings, Haier’s retail sales volume of large household appliances ranked the first in the world for 11 consecutive years. Haier Smart Home is also a Fortune Global 500 company.
Haier Smart Home focuses on the continuous enhancement of the best user experience so as to provide consumers with smart home solutions, create a complete smart life experience, and offer design and function options customized for and by users.
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