Chinese brand Xinfei (Frestech) strengthens its global white-goods push
The 140th Canton Fair opened on 15 October, marking the event’s 70th anniversary. Amid a strong turnout of international buyers, Xinfei (Frestech) returned to the showfloor with a clear statement of intent: the new LIBRA BCD-602WGQS7C/W French-door flagship refrigerator.
Category Archives: fridge freezer
Hisense puts AI at the heart of the connected kitchen with new PureSmart Duo refrigerators
Hisense is expanding its AI Companion Suite with the PureSmart Duo refrigerator series, positioning the kitchen as a connected hub for cooking, entertainment and social interaction. The launch reflects a wider shift in the white goods market towards intelligent appliances designed to simplify everyday routines.
Continue readingThe Nugget Ice Craze Hits White Goods: Why Homeowners Want It (And How Brands Are Responding)
If you have spent any time on social media or in hospitality-focused spaces over the last few years, you already know the obsession: nugget ice. Also famously known as “chewable ice” or “Sonic ice,” this softer, porous, pellet-shaped ice has developed a cult following.
Continue readingHaier Unveils 5‑Minute Defrost Drawer in New 1m Multi‑Door Flagship
Haier has introduced one of the most eye‑catching refrigeration upgrades of the year: a rapid‑defrost drawer capable of thawing food in around five minutes, debuting in its premium 1‑metre‑wide multi‑door refrigerator now launching in China.
Continue readingDesigning a Custom Vintage Fridge (with McCoolix)
Retro refrigeration is booming — but only a handful of manufacturers know how to build a vintage fridge that actually looks and feels authentic. McCoolix, one of the sector’s most specialised OEMs, breaks down the process: choosing the right era, shaping the silhouette, specifying real chrome hardware, and building a colour palette that becomes part of your brand identity.
Continue readingMidea Slot Built-In Refrigerator: Seamless European Design, Simplified Installation and Practical Storage
Designed specifically for European kitchens, the Midea Slot Built-In Refrigerator combines a sleek, flush-fitting design with the practical storage space modern households needs.
Continue readingLiebherr Brings XL Capacity, Smarter Cooling and New Digital Services to IFA 2026
Liebherr@IFA 2026
IFA 2026, Liebherr will present new content and features for the SmartDevice App. From inspiring wine worlds and helpful insights into energy efficiency to other intelligent services – the app will offer even more ways to digitally enhance the Liebherr experience Press event on Thursday, September 3, 2026, at 12 noon and discover our latest devices and innovative solutions firsthand.
Electrolux Elevates Intelligent Food Care With Its Latest Fridge‑Freezer Line
Electrolux has introduced a new generation of fridge‑freezers engineered to deliver quieter, smarter and more consistent food preservation — bringing advanced cooling intelligence into everyday kitchen design.
At the heart of the range is GreenZone+, a sealed, humidity‑controlled compartment that protects fresh produce by maintaining the ideal microclimate for fruits and vegetables. Working alongside it, AI CoolAssist learns each household’s usage patterns and automatically adjusts cooling performance to keep ingredients fresher for longer without any manual input.
The line also features the MultiChill 0° drawer, offering flexible temperature zones tailored to different food types — from meat and fish to delicate ingredients that benefit from precise chilling. Cooling 360° ensures uniform cold‑air circulation throughout the cabinet, maintaining consistent temperatures on every shelf and in every corner.
To complete the system, TwinTech technology keeps dry freezer air separate from the fridge compartment, helping food retain moisture, texture and freshness for longer periods.
Electrolux’s latest cooling platform blends intelligent automation with premium preservation performance — giving retailers a strong story around freshness, efficiency and design‑led Innovation.
China’s Refrigeration Sector in 2026: Domestic Cooling, Export Heat, and a Shift Toward High‑Value Competition
China’s refrigeration industry entered 2026 with a mixed outlook: refrigerators weakening at home, freezers accelerating, and exports delivering the strongest momentum.
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