Midea new front loading washing machine

Midea has unveiled a new front-loading washing machine, the V11F, which will go on sale May 10 for a starting price of $215 in China.

This washing machine is equipped with a 40°C prewash program that activates the enzymatic activity of the detergent to clean and remove stubborn stains, after which the 60°C main wash is completed.This washing machine is equipped with a variable speed BLDC motor and the washing/spinning noise level is: 52/70 dB. The machine is designed for washing 10 kg of laundry, there is a child lock, the possibility of adding laundry in the process and washing on a schedule.

Mhelios, the new energy management service from Midea

Smart home specialist Midea has recently previewed its new Mhelios service, which acts as an intelligent energy management solution for homes
Mhelios has been described as an energy management solution, with a range of features to help homeowners have a more environmentally-friendly lifestyle.

The service can be paired with devices and facilities around the house such as solar panels, smart home appliances and energy storage systems too. By doing this, Mhelios can apparently get the most mileage out of green electricity around the house.

The system also features a smart energy management centre which reportedly has 98.2% efficiency, along with I-V curve scan technology and optimisation with solar energy. If a homeowner suffers an unexpected power outage and does not have access to electricity, the smart energy manager can offer unbalanced off-grid output technology and backup performance.

Beyond that, Mhelios uses artificial intelligence of things technology to track and trace a household’s energy usage. It also provides users with “intelligent control” of a home’s heat pumps and systems for heating, ventilation, and air conditioning. Surplus photovoltaic power is converted and reused throughout the home, whether that is via heating, hot water or even space cooling.

Users can download a companion app to manage Mhelios, with options to configure energy storage, as well as monitor usage and cost savings.

Midea has said it has placed sustainability at the heart of its long-term company vision, committing to a Green Strategy that should make the company carbon neutral by the year 2060

MIDEA HAS LAUNCHED A NEW LINE OF BUILT-IN APPLIANCES IN PARTNERSHIP WITH MONDO CONVENIENZA

Midea has launched a new line of built-in appliances under the Midea brand in partnership with the important furniture chain, Mondo Convenienza. Designed to adapt to all the needs of the contemporary kitchen, Midea ovens, hobs, refrigerators and dishwashers are designed by conceiving each product as part of a single ecosystem, in which each line is united by the same aesthetic language for the benefit of functionality that every family can find in their own home.Mondo Convenienza is an Italian company specialized in the large-scale distribution of furniture and furnishing accessories

Midea Breaks Ground on Third White Goods Plant in Brazil

Chinese home appliance giant Midea Group held a groundbreaking ceremony yesterday for its third factory in Brazil, the biggest market for white goods in South America.

With total investment of over CNY700 million (USD102 million) and located in the state of Minas Gerais, the new plant will have an annual production capacity of 1.3 million smart refrigerators, Foshan-based Midea said. It is scheduled to become operational in July next year.

Midea aims to become one of the leading refrigerator brands in Brazil within four years, said Wang Jianguo, vice president of the Chinese company and president of Midea International.

The factory will enhance Midea’s competitiveness in Brazil, according to Felipe Costa, chief executive of Midea Industria do Brasil, the Chinese firm’s Brazilian unit. Midea has great confidence in the Brazilian market and will further raise its investment in the country, he added.

MIDB will run the new plant and sell its products locally and in other South American markets, the parent company noted.

Midea’s two other plants in Brazil include a household air conditioners and microwaves factory in Manaus and a commercial air conditioners plant in Canoas, according to the company.

Midea’s Best-Selling Microwave Receives First-Ever Intertek Green Leaf Certification

The Midea microwave oven MM720C-PM0E00 2AT has recently received the first Green Leaf Certification from Intertek for one of its globally best-selling microwave oven products, as being in accordance with the ISO 14067:2018 standard, which specifies principles and guidelines for the quantification and reporting of the carbon footprint of a product (CFP). This is the first Green Leaf Certification Intertek provided for a microwave ovenThe MM720C-PM0E00 2AT, is an eco-friendly microwave oven with outstanding performance. Its capacity of 20L is ideal for small families. The microwave’s 700W power ensures fast and efficient heating, while featuring five power levels and can easily defrost based on the time or weight of the food. With these features and the 360° heating, it can ensure even cooking without cold spots and also prevent overcooking.

“Being awarded the Green Leaf Certification from Intertek is a testament to the Midea’scommitment to environmental protection and sustainability in our products. By taking steps to reduce the carbon footprint and minimize its impact on the environment, Midea is helping to create a better future for everyone and will continue to work hard to develop products that are both high-quality and eco-friendly.” said Dr. Zhou Fuchang, R&D Director at Midea Microwave & Cleaning Appliances Division.

The Green Leaf Certification is a comprehensive certification program that helps companies validate their environmental claims. It is awarded toproducts that have been independently verified by an accredited laboratory and found to conform to specified existing environmental standards and regulations. The certification allows companies to clearly and accurately communicate their commitment to sustainability and environmental protection to consumers.

Electrolux rumours

There have been rumors about the sale of the Swedish company for some time now

“we don’t comment on rumors,” Electrolux PR manager Paul Palmstedt told the Swedish financial publication Privata Affaerer .

Chinese company Midea had been rumoured to be interested

Electrolux is not sailing in good waters at the moment. It loses on the North American market and does not gain on the European one which is suffering from weak demand. Things are going better in the professional segment and partly in the built-in segment, sure, but the cost base is high and making margins isn’t easy.Midea has repeatedly stated that it sees its future in high value-added productions such as advanced robotics and automotive. It is said that you intend to invest money and intellectual resources in a business like ‘white’ which will be stagnant in the next few years at best.Electrolux collaborates with Midea in China to promote AEG without the need to exchange shares. One can think of a partial entry of Midea into the shareholding structure of Electrolux, or of joint ventures for the marketing in Europe (and in the USA) of products made by Midea but conceived and sold by Electrolux.

MIDEA SHOWCASES INNOVATION AND CONNECTIONWITH THE WIRELESS POWER CONSORTIUM

Small Appliances Demonstrate the Capabilities of the Ki Cordless Kitchen Standard

Midea is excited to announce it will exhibit innovative prototype kitchen appliances during the consumer electronics industry’s largest tradeshow – CES 2023, January 5-8, 2023 in Las Vegas, NV. As part of the Wireless Power Consortium’s – a global standard development body for wireless power – booth (Tech West, Venetian Expo #53529), Midea’s prototype appliances, including a blender and electric kettle, will be displayed in the emerging Ki Cordless Kitchen which builds on the success of the Qi standard for wireless charging. The appliances are activated by special transmitters hidden beneath both glass induction cooktops as well as non-metal countertop surfaces to create a convenient, sleek, ultra-modern design for the kitchen. The appliances are then powered by inductive power transfer with no cords to get in the way.

“As the connected world continues to evolve, Midea is proud to be at the forefront of innovating by providing consumers with smart, connected solutions that serve a purpose in people’s everyday lives,” said Kurt Jovais, president of Midea America Corp. “The Wireless Power Consortium supports our mission and is revolutionizing the industry with its Ki Cordless Kitchen. We look forward to working together to elevate the at-home experience with smart technology in our users’ homes.”

This collaboration is built on proven technologies and guided by the Wireless Power Consortium whose members come together from all parts of the industry and all parts of the globe to create worldwide compatibility of all wireless chargers and wireless power sources.

“The Ki Cordless Kitchen standard eli minates the clutter of cords that come with small appliances, creating a more convenient, safer and sleeker designed kitchen,” said Paul Golden, Marketing Director, Wireless Power Consortium. “We’re excited to have Midea as part of our Ki Cordless Kitchen, a company with ground-breaking home appliances that homeowners rely on worldwide.”

The new Ki Cordless Kitchen wireless power standard is currently in development. More information can be found by visiting WirelessPowerConsortium.com/Kitchen. And for additional details on Midea and its entire portfolio of appliances, please visit Midea.com.

Midea on the Board of Connectivity Standards Alliance

Midea Group announces that it has joined the Connectivity Standards Alliance , becoming a new member of the Board of Directors, to live up to its vision of improving consumers’ lives through universal and interconnected technology. In this context, Midea Group hopes that more and more companies will join in supporting the integration with Matter, the unique protocol of the Connectivity Standards Alliance that allows the most diverse IoT devices and smart appliances to communicate effectively.By joining the Connectivity Standards Alliance team, Midea Group will be at the forefront of promoting collaboration between all consumer electronics and smart home appliance brands, so that everyone can experience universal connectivity. As an industry leader, it is imperative that all of our brands’ smart appliances work effectively in tandem with connected devices from other global brandsMidea Group joins the Connectivity Standards Alliance together with other important companies in the sector and will collaborate in the creation of a universal connectivity protocol for all operators in the sector. Founded in 2002, the Connectivity Standards Alliance has been a leader in creating global open standards like Matter, building the foundation and future of IoT. With a broad membership of more than 500 different companies contributing market-proven technologies and best practices, and the 29 companies on the Board of Directors, the members of the Connectivity Standards Alliance have worked together for nearly two decades to simplify and increase the compatibility of the ‘IoT and concretely improve people’s lives.

Midea starts work on new heat pump plant in Italy

Chinese home appliance maker Midea Group began construction of a new base for the production and research and development of heat pumps in Feltre, a town of Veneto in northern Italy, on Friday, aiming to help facilitate its international market expansion.

The new base, with an investment of 60 million euros ($58.75 million), is located inside a production area of Italy’s Clivet, a European leading company that designs, produces and distributes systems for cooling, heating, air ventilation and air purification for residential, commercial and industrial markets.

Midea acquired an 80 percent stake in Clivet in 2016, aiming to expand its presence in the European central air conditioning market

Midea hit by hackers

REvil says they breached electronics giant Midea Group
Hackers claim to have stolen around 400 GB of data, including firmware source code and financial data. If confirmed, the hit would be REvil’s biggest in months.

Notorious hacker cartel REvil, labeled dead for several months, appears to have come back to life. The group says it has breached Midea Group, a major Chinese electrical appliance manufacturer.Midea Group employs over 150,000 people, owns over 200 subsidiaries, and boasts a revenue of over $53 billion. The company claims to be ranked 245 on the Global Fortune 500 list.

The company owns a majority stake in German company KUKA, the world’s largest robots and appliances producer.