MIDEA HAS LAUNCHED A NEW LINE OF BUILT-IN APPLIANCES IN PARTNERSHIP WITH MONDO CONVENIENZA

Midea has launched a new line of built-in appliances under the Midea brand in partnership with the important furniture chain, Mondo Convenienza. Designed to adapt to all the needs of the contemporary kitchen, Midea ovens, hobs, refrigerators and dishwashers are designed by conceiving each product as part of a single ecosystem, in which each line is united by the same aesthetic language for the benefit of functionality that every family can find in their own home.Mondo Convenienza is an Italian company specialized in the large-scale distribution of furniture and furnishing accessories

Built-in kitchen appliances market will grow quickly in India

According to Research and Markets, the built-in kitchen appliances market in India is expected to grow at a compounded average growth rate (Cagr) of 8.83% to reach a value of Usd 601.18 million by 2028. The growing disposable income and surge in purchasing power of consumers – the company explaines – enable them to invest in quality kitchen appliances. The rise in the working women population and the busy lifestyle of consumers is driving the demand for easy-to-operate kitchen appliances».

In addition, the country records a rapid expansion of the food industry and the growing use of advanced technology in built-in kitchen appliances, that is accelerating the demand for built-in kitchen appliances among consumers during the forecast period. The report “India Built-in kitchen appliances aarket. Competition, forecast & opportunities” also adds that among consumers preferences we can find advanced and user-friendly products and appliances. «The kitchen appliances are becoming smarter with the advent and integration of novel technologies in the existing system. Built-in kitchen appliances save a lot of space and are flexible enough for thorough cleaning and maintenance.

As main players of the sector in the Indian markets, the report quotes: Whirlpool of India Ltd., BSH Household Appliances Manufacturing Private Limited, Franke Faber India Private Limited, Hafele India Private Limited, Miele India Pvt. Ltd., Samsung India Electronics Private Limited, Haier Smart Home Co., Ltd, Kaff Appliances (India) Private Limited, IFB Appliances LTD, BlowHot Kitchen Appliances Pvt. Ltd.