Unveiling the New series Midea Washing Machine with Lunar Dial and Healthguard tech enpowered by Hygiene 90’c effectively to protect clothes more clean and safe.

Unveiling the New series Midea Washing Machine with Lunar Dial and Healthguard tech enpowered by Hygiene 90’c effectively to protect clothes more clean and safe.

Midea a leading brand in smart home appliances, is showcasing a diverse range of products at the IFA 2023 Among its remarkable offerings, Midea’s green and energy-efficient dishwasher (WQP12-U7809X, together with 15 other models), certified by TÜV RHEINLAND, truly takes the lead as an environmentally conscious appliance.
At the IFA stage, Midea demonstrated its commitment to sustainability by showcasing its six green actions on a clean world, which ensures that every aspect of Midea dishwasher’s lifecycle, from design and manufacturing to packaging, transportation, and recycling, operates in accordance with eco-friendly principles, making a significant contribution to a cleaner planet. Particularly noteworthy is the exhibited NXT-GEN Dishwasher, which is gaining attention for its exceptional energy efficiency – up to 20% less energy consumption than A class, as well as its industry-first All-in-one smart TopDose.
At the event themed “Green is the New Clean,” Midea showcased its dishwasher exhibit, highlighted by the TÜV RHEINLAND Green Product Certification award presentation. Meteor Liu, General Manager of Midea KWHA Oversea Sales, participated in the award ceremony and addressed the audience. Midea has been actively working towards a greener and more sustainable future through its Kitchen & Water Heater Appliances Division lineupTÜV RHEINLAND Green Product Mark certification for Midea’s dishwasher encompasses a comprehensive evaluation across six dimensions — Corporate Social Responsibility, Environment Management, Products Climate Resilience (e.g. Carbon Emission Evaluation), Recycled Material Content, Hazard Substances, End of Life. This rigorous assessment ensures that Midea’s products adhere to high standards of environmental responsibility and performance.
In terms of design, Midea crafted its high-energy-efficiency dishwasher that meets top-level A class energy efficiency standards. The TÜV RHEINLAND Green Product Mark certification ensures that the product meets these standards align with European Union regulations for ecological design and energy labeling., during production, Midea minimizes the use of harmful chemicals in its products to reduce their environmental impact and potential harm to humans. Both the dishwasher and packaging materials tested comply with relevant EU environmental regulations. Common harmful substances like phthalates, TBBPA and MCCP were found far below the regulated limits. Additionally, Midea adopts food contact materials in the dishwasher’s interior components to ensure food safety.Midea is also committed to product recycling and reuse, as it aims to minimize plastic waste. Its dishwasher boasts a WEEE (Waste Electrical and Electronic Equipment) Reuse/Recycling Rate exceeding 87%, with a Recovery Rate surpassing 94%. Moreover, the Company adopts over 30% of recycled material in the dishwasher’s plastic parts (enclosure and stand).
Meanwhile, Midea manages carbon emissions responsibly using low-carbon materials, renewable energy sources like photovoltaic energy, and shorter transportation distances. The calculated carbon emission stands at 192.87 kg CO2eq/item (System boundaries: cradle to the gate), and the score of products repairability index is 8.3.
Looking ahead, Midea Group remains steadfast in its green development strategy, forging continued collaborations with TÜV RHEINLAND to deliver more trustworthy eco-friendly products to consumers.

According to Egyptian media Midea Group is considering the acquisition of Zanussi brand from Electrolux Group . The acquisition deal is expected to be finalized by the fourth quarter of 2023.
In July, the Swedish giant had appointed Societè Generale to handle the sale of the Zanussi, Ideal, Faure, Zanker, Rosenlew, Elektro-Helios, Zoppas, Olympic Electric and Kwikot brands and activities in Africa and the Middle East.
Electrolux’s activities in Egypt became relevant in 2011 with the acquisition of Egyptian Olympic Group, the largest white goods manufacturer based in the Middle East. Electrolux employs 2,238 people in Egypt.

WORLD’S FIRST MATTER-CONNETED DISHWASHER SHOWN BY MIDEA
Matter is the foundation for connected things. This industry-unifying standard has a promise of reliable, secure connectivity – a seal of approval that devices will work seamlessly together, today, and tomorrow – guided by the Connectivity Standards Alliance (the Alliance), whose members come together from across industries to transform the future of connectivity.
After being among the first companies to achieve Matter certification for an air conditioner and to demonstrate a Matter-connected fan purifier, Midea continues to show its commitment to the industry-unifying standard with the demonstration of the first Matter-connected dishwasher at the Alliance Member Meeting in Boston from June 19th to 22nd.
“At Midea we are focused on creating surprisingly-friendly smart products that are not just smart for the sake of being smart but offer real benefits. Allowing users to seamlessly operate their Midea smart home appliances in tandem with other third parties through the Matter standard is at the heart of that,” said Patrick Serrato, Head of IoT at Midea America Corp. and Alliance Board Member, “We started out last year with one of the first Matter certified air conditioners, followed that up by presenting one of the first Matter connected fan purifiers earlier this year, and now we are demonstrating the first Matter connected dishwasher. We are committed to Matter and we will continue until all our product categories are Matter certified.”
Even without Matter, the latest dishwasher from Midea already boasts a host of surprisingly-friendly smart features that make users life easier including being able to control your dishwasher from wherever you are through the app as well as receiving timely reminders straight to your phone when it is time to clean your dishwasher.
Now with Matter, the Midea dishwasher offers a fast and secure setup that is unified so users can follow the same process to get connected no matter whether it is their dishwasher, lightbulb, or door lock. Once set up, the dishwasher will be able to connect with other devices that support Matter in the rest of your home regardless of brand. As the world’s first dishwasher to be able to connect to Matter, the latest dishwasher from Midea represents a milestone by bringing an essential home appliance that is used every day into the Matter family.
Midea Electric Egypt officially opens their newest factory.l
The Factory will produce washing machines for the Laundry Division with the first products rolling off the line later this year. With more factories being set up Egypt is fast becoming an essential component of Midea global supply chain network.

Midea Group Co. has dropped its pursuit of Electrolux AB after finding the Swedish home appliance maker unreceptive to a deal,While plans are on ice for now, Midea has been interested in Electrolux for years and it can’t be ruled out that the Chinese firm revisits the deal in the future,
These days we all want more from our devices. Well, now you can have a standing air conditioner that not only keeps you cool, but combines the functions of a dehumidifier, humidifier, aircon, ventilation fan,and air purifier all into a single device. The Midea Air 5D Space Station Air System comes with a 3L water tank with a silver ion coating, ensuring cleaner and safer water storage.
With the Microclimate Sensory Mode that scientifically adjusts all five properties of air climate: air flow, humidity, temperature, purity, and freshness, taking control of your indoor climate is only a click away.
According to Midea, the Midea Air can purify an apartment by effectively removing 99.5% of PM2.5 articles with its sterilisation technology in 15 minutes.

After 2 very favorable years for its business, as for all home furnishings, Electrolux has been in difficulty since the end of the health crisis. The Swedish group had launched a cost reduction plan in September 2022, which mainly concerned Europe and North America, with the aim of improving the profit of 2023, recalls Reuters . The Swedish manufacturer would have separated from 4,000 employees in October (8% of its workforce) to “reduce costs, cushion the fall to come and leave serenely” , and specify LSA. Electrolux even closed 2 factories in Hungary (refrigerators) and in Memphis in the USA (ovens). The group recorded some €12 billion in sales in 2022, but a net loss of €116 million. Its turnover was up by 9% in the 1st quarter of 2023, but with a further loss of €52 million.
According to the Bloomberg agency , the Chinese household appliance giant Midea (€45.4 billion in sales in 2022, +0.8% vs 2021) would be interested in acquiring Electrolux. Following this announcement on May 2, Electrolux shares gained around 4% on the Stockholm Stock Exchange, and were at the top of the Stoxx 600. Note that Midea had helped the manufacturer to introduce the AEG brand on the Chinese market . in 2016. According to Reuters and Bloomberg , analysts at JPMorgan questioned whether such a takeover would gain regulatory approval after geopolitical concerns escalated over the Ukraine crisis, given that the United States is the largest market from Electrolux.
According to Bloomberg , Samsung is another potential buyer of Electrolux. “Here we see a bit lower regulatory risk, but Samsung has already built its ecosystem in the West and we believe Electrolux would add little value to that,” JPMorgan said through Reuters , picked up by Boursier.com . Paul Palmstedt, spokesman for Electrolux, has not commented on these elements since May 2. No comment either from Midea, to date…
According to the Bloomberg agency , the Chinese household appliance giant Midea (€45.4 billion in sales in 2022, +0.8% vs 2021) would be interested in acquiring Electrolux. Following this announcement on May 2, Electrolux shares gained around 4% on the Stockholm Stock Exchange, and were at the top of the Stoxx 600. Note that Midea had helped the manufacturer to introduce the AEG brand on the Chinese market . in 2016. According to Reuters and Bloomberg , analysts at JPMorgan questioned whether such a takeover would gain regulatory approval after geopolitical concerns escalated over the Ukraine crisis, given that the United States is the largest market from Electrolux.
According to Bloomberg , Samsung is another potential buyer of Electrolux. “Here we see a bit lower regulatory risk, but Samsung has already built its ecosystem in the West and we believe Electrolux would add little value to that,” JPMorgan said through Reuters , picked up by Boursier.com . Paul Palmstedt, spokesman for Electrolux, has not commented on these elements since May 2. No comment either from Midea, to date…
Chinese billionaire entrepreneur He Xiangjian, founder and largest shareholder of home appliances giant Midea Group, on Sunday unveiled an eponymous 3 billion yuan (US$428 million) science fund to boost artificial intelligence (AI) and climate research in the country.
Revenues: $50 billion growth in Q1: profits equal to 8% of revenues and colossal investments in R&D. group presents its 2022 financial statements together with the first quarterly report for 2023. In 2022, the company’s total turnover reached 345, 7 billion Yuan (about US$50 billion), an increase of 0.7% year on year. However, net profit of 29.6 billion yuan (8.6% of revenue) increased by 3.4% over the previous year.
In the first quarter of 2023, Midea increased its revenue by 6.3% and its profit by 12% compared to the same period last year.
Founded in 1968, Midea is not only a leader in the household appliances sector. Its five business segments are smart home, building technology, electromechanics, robotics and automation, and digital innovation. It has spent nearly 50 billion yuan at its 35 R&D centers over the past five years. It has 35 major manufacturing bases around the world.Midea exports 41% of turnover (up in 2022 as domestic market shrinks) and ranks first in China in terms of market share for several product categories both online and offline, including air conditioners, ovens countertop microwaves, countertop ovens, electric stoves, induction cookers, electric kettles, etc. One out of three air conditioners sold in China is made by Midea