In the second quarter, Arçelik Group—the parent company of Beko and majority shareholder of Beko Europe—reported a year-on-year revenue decline of 11.5%, falling from 137 billion Turkish lira to 121 billion. Despite the downturn, the multinational remains balanced in its geographical revenue distribution: one-third from Turkey (where the market remains resilient), one-third from Europe (facing notable headwinds), and one-third from global markets (where strategic investments are beginning to pay off).
– 📊 Regional volume shifts:
– Italy: +5%
– Spain: +10%
– France & Germany: Declines
– 🌍 Total European sales rose just 1.4% in volume, indicating modest recovery amid operational challenges.
Financial Snapshot: Margins Up, Debt Weighs
While operating costs continue to strain profitability, a weaker U.S. dollar—used to purchase raw materials and components—boosted gross margin from 27.2% to 28.4%.
– ⚖️ EBITDA increased from 4.9% to 5.9%, reflecting operational efficiency.
– 🧾 Arçelik reports progress on its workforce restructuring, having completed two-thirds of planned office staff reductions.
– 📉 However, a debt burden of 7 billion Turkish lira led to a net quarterly loss of 3 billion.
LG Home Appliance Solution – Q2 2025 Snapshot
LG’s HS Company delivered record second-quarter results:
– Revenue: KRW 6.59 trillion
– Operating Profit: KRW 439.9 billion
Despite global challenges, LG maintained strong margins through:
– A dual-market strategy for premium & mass consumers
– An 18% YoY boost in appliance subscriptions
– Expansion of direct-to-consumer (D2C) sales via LGE.COM
– Continued production and operational efficiencies
Looking ahead, LG aims to further grow its subscription and D2C businesses while navigating tariff impacts and easing logistics costs.
European Home Appliance Leaders Urge Brussels to Back Sector-Wide Action Plan
Fifteen leading European home appliance manufacturers, in collaboration with Applia Europe, have issued a joint appeal to European Commission President Ursula von der Leyen, calling for a comprehensive European strategy to support the sector. The signatories include Ariston, Beko Europe, BSH Home Appliances, Daikin Europe, De’Longhi Group, Dyson, Electrolux Group, Groupe Atlantic, LG Electronics, Liebherr, Miele, Samsung Electronics, Groupe SEB, Smeg, and Vorwerk.
Collectively, the industry powers 130 factories and sustains over one million jobs across Europe, contributing a robust €79 billion to the continent’s economy. Through ongoing innovation, these companies play a vital role in helping households reduce their consumption of energy, water, and other resources.
However, Applia Europe warns that rising energy prices, inconsistent regulations, and escalating global trade tensions are threatening the sector’s stability. Without a coordinated policy response, companies may be forced to relocate manufacturing operations outside of Europe—jeopardizing jobs, investment, and sustainability progress.
Introducing Miele New 36” Induction Range Lineup
Miele are turning up the heat in kitchens across North America. The launch of their latest 36” induction ranges marks a milestone—it’s the largest and most versatile expansion of our induction range inventory to date. Whether you’re a seasoned chef or a weekend cook, this new lineup brings power, precision, and convenience right to your fingertips.
🚀 What’s New?
Miele 36” models are packed with top-tier features that redefine what induction cooking can be:
– State-of-the-Art Cooktop Technology: Responsive, sleek, and designed for precision. Say goodbye to hot spots and uneven cooking.
– TwinPower for Fast Heating: Time is precious—TwinPower technology delivers rapid heat so you can sear, boil, or sauté in record time.
– Self-Cleaning Convenience: Let your range handle the mess while you enjoy your meal. Smart cleaning cycles make maintenance effortless.
🌍 Built for Every Kitchen
Whether you’re outfitting a gourmet space or upgrading a family kitchen,the36” range models offer flexible design and intuitive controls to match your lifestyle and your aesthetic. From minimalist to modern, there’s a fit for everyone.
Reliance Buys Kelvinator from Electrolux
Reliance Industries has acquired Swedish brand Kelvinator, known for home appliances, through its retail arm—strengthening its position in India’s fast-growing consumer durables
Electrolux Sees Profits Surge in Q2 2025 Despite Revenue Decline
Electrolux delivered a strong performance in the second quarter of 2025, reflecting the early impact of its new management team, which took the helm on January 1. Although revenues fell by 7.5% compared to Q2 2024—landing at 31.2 billion kronor versus 33.8 billion kronor—analysts had anticipated the drop. What surprised the market instead was the sharp rise in profitability.
📈 Operating profit nearly doubled, jumping from 410 million kronor to 800 million kronor, while the operating margin climbed from 1.2% to 2.5%. Net results swung back into the black, reaching 362 million kronor, compared to a loss of 112 million kronor in the same period last year.
According to CEO Yannick Fierling, the company’s core European brands continued to outperform, even amid softer demand and increased competition. The boost in European performance was largely driven by consumers opting to replace older appliances.
🌍 Regional Highlights:
– North America: Slight dip in market demand, yet Electrolux still managed to outpace the competition.
– Latin America: Consumer demand grew modestly, adding to the company’s regional strength.
A key contributor to the quarter’s strong operating profit was a €180 million gain from the sale of the Kelvinator brand portfolio in India. Net profit stood at **178 million kronor**, reversing a previous loss of 80 million, with earnings per share at 0.66 kronor versus -0.30 kronor last year.
💸 Despite the earnings turnaround, operating cash flow after investments turned negative, dropping to -741 million kronor compared to a positive 1,226 million kronor in Q2 2024.
Fierling added, Over the coming quarters, we will increase our focus on key transformation areas, building speed and flexibility across the organization.The outlook for the rest of the year remains unchanged.
SEVERIN EZ 7405 Ice Cream Maker
Hot outside? Stay cool with SEVERIN!
Test-Winning performance for the summer.
As temperatures soar, there’s no better way to cool down than with delicious homemade ice cream and SEVERIN has just the perfect solution. 🍦
The SEVERIN EZ 7405 Ice Cream Maker has taken 1st place in the latest BILD.de test, earning an impressive score of 1.5 (Good)! 🏆
Why the EZ 7405 stands out:
· Top ice cream results: Creamy treats made in minutes
· Customizable preparation: 12 recipe settings & individual configuration
· Integrated compressor: No pre-freezing required
· Easy to use: Intuitive handling, perfect for any kitchen
From classic vanilla to creative frozen creations, the EZ 7405 turns every dessert moment into a celebration. Dr
First in the test. First in your kitchen.
Schulthess’ New Generation of Appliances Wins Red Dot Award
Schulthess’ New Generation of Appliances Wins the Prestigious Red Dot Award The Red Dot Award is a globally recognized seal of excellence in design. Only products that exhibit outstanding design quality are honored by the international jury. On July 8th, the new Vanity Fair washing machine received the coveted Red Dot in the category “Red Dot Award: Product Design 2025.” This is not the first time Schulthess has received this distinction: In the past, they have already won the Red Dot Award with products from both our Professional and Homecare ranges. Schulthess ambition is clear – world-class performance in every area, and of course, that includes product design.
Haier Europe Welcomes Junmin Shen as New Chief Financial Officer
Haier Europe is pleased to announce the appointment of Junmin Shen as its new Chief Financial Officer and member of the company’s Senior Leadership Team.
In his new role, Mr. Shen will oversee Haier Europe’s Finance organization, leading efforts in strategic financial planning, performance optimization, and shaping key priorities that foster continued business growth.
With more than two decades of global experience in corporate finance, mergers and acquisitions, and strategic transformation, Junmin brings a wealth of expertise to the role. A graduate of both Shanghai University and HEC Paris, he has held senior positions at leading multinational firms including Air Liquide and Schneider Electric. Prior to joining Haier Europe, he served as a strategic advisor at Fosun.
Mr. Shen succeeds Nitin Gupta, who departs Haier Europe after two and a half years to pursue new opportunities outside the organization.
De’Longhi Group Hosts Global Sales & Marketing Conference to Drive Strategic Growth
The De’Longhi Group recently welcomed over 200 global managers to its annual Global Sales & Marketing Conference—an event designed to energize strategic initiatives and reinforce the Group’s leadership ambitions. The gathering spotlighted strong consumer response and commercial success across several recent product launches, enhancing brand positioning across all business units.
Key innovations celebrated at the conference included multiple award-winning products recognized with both Red Dot and iF design distinctions. De’Longhi unveiled its new coffee machines—Prima Donna Aromatic, La Specialista Touch, and Dedica Duo—each reflecting the brand’s commitment to quality and user experience. Kenwood expanded its popular “Go Collection” and launched the new Cooking Chef, advancing its footprint in the food preparation space. Braun introduced new models to its air fryer range and elevated its premium ironing segment with the CareStyle 9 and QuickStyle 7. Meanwhile, Nutribullet broadened its reach with the Flip portable blender, entering new categories while reinforcing its presence in blending.
Looking ahead, the conference also showcased the upcoming product portfolio—merging technological innovation, iconic design, and the trademark “joy of use” that defines the De’Longhi Group. These future launches reflect a meticulous process where consumer insights, advanced industrial design, and manufacturing excellence converge under the “Made by De’Longhi” philosophy, promising to enrich everyday life for users around the world.
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