Haier showing off at IFA

Haier Europe After two years of waiting, at the IFA in Berlin, the event dedicated to the world of technology, innovation and the best of consumer electronics.

A fundamental stage to present to the world new solutions where the IoT is the protagonist in environments created ad hoc for Candy, Hoover and Haier. The consumer is invited to live a new domestic experience, starting from proposals that are not only functional, but also with an attractive and renewed design.

The exhibition space, located in Hall 3.1, includes an area of 3,700 square meters and tells a new vision of the smart home. A journey into connectivity where the fundamental steps are the new products, designed with technological solutions that come to life by interacting with visitors, involving them in unique moments.

Haier Europe’s primary objective is to satisfy the needs of every consumer through continuous technological innovation, the careful use of artificial intelligence and an ever-current design study: the perfect “zero distance” style. Thanks to a capillary connection between the products, ecosystems are created that are modeled around the lives of people who are able to anticipate desires and offer solutions that simplify and improve the routines of daily life.A leading role is played once again by the app hOn, the platform that allows you to manage all the appliances of the three brands and have access to a multitude of services thanks to a selection of partners in continuous expansion, based on a built ecosystem. on scenarios. 4.5 million registered users on the hOn app were recently reached.

Candy, Hoover and Haier are revealed in three distinct macro-areas, dynamic and connected places, with three immersive paths that also wind through stations dedicated to the discovery of novelties and range musts. Events, animations, international show cooking will contribute to offering an engaging user experience. IFA 2022 represents an important moment of sharing even the most important results achieved by the company, including the opening of new plants. In 2021, the construction of two new factories was completed in Romania and Turkey, specialized respectively in the production of refrigerators and dryers. In 2022, production also started in the new plant dedicated to the production of dishwashers in Turkey.

All new factories are best-in-class and are designed to improve production capacity, product availability and range flexibility. The new plants play a fundamental role in the go-to-market and customer centricity strategy.

Bosch to launch innovations at IFA

Harald Friedrich, managing director of Robert Bosch Haushaltsgeräte GmbH, announced several world innovations for the upcoming IFA. They include Series 8 washing machines and tumble dryers with numerous new features and programmes. The appliances have newly designed digital programme selectors which feature connectivity via Home Connect and a common design theme. Another innovation is the Series 8 built-in baking ovens which feature steaming and air frying functions. Friedrich hinted at further innovations, in particular in the steamer range, at IFA 2022. With our new Solitaire The Waterbase brand, BSH is presenting a world innovation at IFA 2022 that meets the latest in room interior, living and kitchen concept demands. The Infinity Cover conceals the kitchen sink without affecting its functionality. It creates an integrated surface and uniform style. The tap fittings feature Hydronic Select, with six options available from ice cold to boiling, still and bubbly water. A touch display allows for intuitive control. Integrated storage solutions in the Smart Body let washing up utensils elegantly disappear. “

Power Briefing by Siemens:

Siemens Hausgeräte is focused closely on our changing living conditions. Michael Mehnert, managing director of Siemens Hausgeräte, announced a new trend report which is due to be presented at IFA 2022. According to Mehnert, one product innovation which especially stands for a quality of life is the fully automated coffee maker. Siemens is presenting its new EQ 900 model in Berlin. It features an automatic, intelligent bean variety detector that brings out the coffee taste to the full. Mehnert also announced the iQ 700 baking oven series which brings AI into play with cooking.

RKW AT EXCLUSIVELY SHOW

Trade distributors RKW has announced its show plans for the Trade Exclusively Show, which takes place next week on 14-15 June at the Business Design Centre in London.

RKW will display the latest innovations from the distributor’s biggest UK brands, with some never-before-seen launches from Smeg, Lavazza, Laura Ashley, BLACK+DECKER, Hoover, Russell Hobbs, Emma Bridgewater and The Funky Appliance Company

RKW, the trading division of Sutton Venture Group, was founded in 1989 and is now Europe’s number one SDA electricals and housewares distribution company. Through our UK offices and offices in Hong Kong and Mainland China we are dedicated to offering our trading partners top brands at exceptional value for money.

RKW distributes over 3000 product lines and holds £25m of stock, ready for immediate delivery. Major brands owned by RKW include Tower, Akai, Carmen, Pifco, Warmlite, Elgento and Natural Life and also licenses the Morphy Richards brand for cookware and housewares.
These exclusive brands offer quality and innovation. Our customers include most major high street retailers and independents. In addition we distribute brands such as Breville, Russell Hobbs, Kitchen Aid, George Foreman, Swan, plus Numatic and Vax floorcare products, as well as personal care products such as Babyliss and Remington.

Fulgor at Milan Design Week

At EuroCucina the Fulgor Milano proposes its new products for the cooking sector. In particular, Aria+ is an induction hob with integrated hood. This product is available in two versions: 60 cm and 80 cm. Besides the company presents Atmos, a 60 cm wide multifunction steam oven. Finally, at its stand the company offers a show cooking every day to illustrate the potential of its appliances.

Simfer at IFA

Simfer announce they will be at IFA 2022.

Meet them at Hall: 5.1 Booth: 102

Simfer is a Turkish white appliances producer. Simfer, founded as a family-owned company began operations in 1977 with Turkey’s first integrated production of a solid fuel stove. It has started to produce cooker group products and expanded its product range after its 20 years establishment. It has carried out activities to facilitate the life of the consumer with many various and practical product categories such as built-in ovens, built-in hobs, cooker hoods, built-in microwave. Simfer, which produces home appliances and white goods products, continues to develop its patented products with significant investments in facilities and R&D. It launched its cooler factory in 2015 due to adding the cooler to its product range and has a total manufacturing area of 215,000 m2 with 3 separate production facilities. Simfer exports to more than 150 countries as being one of Turkey’s leading home appliance manufacturers

Elica show of at Eurocucina

Eurocucina, the International Kitchen Furniture and Technology Show, is almost here! This year, Elica will not just be showcasing innovation, but a genuine revolution.
Come and discover all the new products from 7 to 12 June, at the Rho Fiera exhibition centre in Milan, HALL 11, STAND H27/M30

VZUG Debut at Eurocucina

V-ZUG for the first time have their own booth at EuroCucina where they will be showcasing new product launches and celebrating the success of the Excellence Line. If you or your colleagues are visiting Milan next week, please do visit the V-ZUG booth and team at: Salone del Mobile. Milano, Fiera Rho, Hall 15, Booth Nr. G13 H22

Retra Uk

Retra, the UK electrical retailing trade association, celebrated its 80 years of activity during the latest Retra Conference. The event saw the presence of a lot of guest speakers, including Amdea CEO, Paul Hide, Bsh CEO, Gunjan Srivastava, Chris Brook-Carter, CEO of the Retail Trust, and Martyn Allen, technical director of Electrical Safety First (ESF).

The “Challenge of Change” was the main theme of the conference, and involved some important hot topics such as retailing in the ‘new normal’, sustainability, direct selling and the future of the high street. Many manufacturers and their retail partners – said Paul Hide, Amdea CEO – have enjoyed record sales over the past two years and that is something that probably none of us would have predicted when we locked down for the first time two years ago. It is recognised that this strong growth cannot continue for ever. We must also face the 2022 realities of global supply disruptions, microchip and semiconductor shortages, inflationary price rises and record levels of squeeze on household disposable incomes.

In his opening keynote speech, Retra CEO, Howard Saycell, expressed his disappointment that electrical retailers weren’t classed as essential during the pandemic, but highlighted how Retra members had excelled themselves during the crisis. What was really encouraging during the whole pandemic was the creativity of the independents. When some of the big retailers closed their doors – some even stopped delivering and installing – our members stepped up to the plate – he said