BORA New products

BORA unveiled a series of products during their Product Launch Event

The BORA Pure M with its signature vertical slider made its appearance. Alongside, lighting solutions were introduced, notably the linear pendant light – BORA Horizon, and the vertical pendant light – BORA Stars.
BORA ventured into presenting an extendable vacuum-sealing system for kitchen countertops,
The main highlight in my opinion, however, was the introduction of three freezer solutions. According to BORA, these freezers are designed with intelligent circulating air cooling to ensure optimal temperature stability. An added feature is the integrated odor filter, aimed at reducing unpleasant fridge odors.

BORA branching out into peripheral products like for instance lighting and vacuum-sealing solutions. At first glance, this might seem a departure from their original product – cooktops with integrated exhaust systems. The addition of freezer solutions now rounds off their offerings in the large kitchen appliances segment. It’s going to be fascinating to watch how this once-specialized provider positions itself brand-wise for the future. The coming months will surely demand some additional communication to clearly convey their brand positioning to the market.

Siemens launches its new extra-capacity fridge

Siemens launches its new extra-capacity refrigerators, designed with 45% more space than the standard. These new appliances (1.93 cm high and 70.8 cm wide) feature sturdy glass shelves, finished with blackSteel profiles, in perfect combination with the new ovens and hobs of the Siemens studioLine range. The hinges, thanks to the softClosing system, ensure the automatic closing of the refrigerator when an angle of 20° (or less) is reached. In addition, the interior lighting can be controlled and set via the Home Connect app. Finally, the No Frost technology allows for optimal air distribution by preventing the formation of frost

Stoves Fridge Freezer

Stoves, has extended its collection of cooling products with the addition of two A+ energy rated side-by-side and French-door fridge freezers.

The Stoves FD90 and SXS90 are 90cm wide models that offer the latest in convenience and efficiency and are available in sleek black and modish stainless steel.

The Stoves FD90, which features a French-door refrigerator and two wide freezer drawers underneath, has a substantial 542 litre net capacity [422 net litre capacity for the fridge and 120 net litre capacity for the freezer], providing ample storage space. The fridge features five glass shelves, two salad drawers and a long drawer. The internal twist ice cube maker located in the top freezer drawer is a great time and space saving addition.

Features include an audible door alarm and a temperature warning light to help ensure internal temperatures are maintained. The product also includes LED lighting and frost-free technology.

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The SXS90 features a plumbed water-through-door dispenser and automatic ice maker, along with external digital dual control thermostat, and a ‘fast freezer’ function which speeds up the freezing process of fresh foods helping retain flavour, quality and nutrients.

This 515 litre net capacity [340 net litre capacity for the fridge and 175 net litre capacity for the freezer], 1.76 metre high side-by-side product also offers a separate dairy compartment, stylish chrome wine rack, two salad drawers and five safety glass shelves.