Modern, energy-efficient home appliances are reducing household energy use and lowering bills. Since 2019, energy consumption in Europe has decreased by 12 million tonnes of oil equivalent, driven by innovation in home technologies.
This reduction in energy use translates into lower environmental impact and financial savings for consumers, demonstrating how home appliances can contribute both to sustainability and cost-effectiveness.
➡️ Read more about why home appliances are key to Europe’s new industrial strategy:
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Elica renews Ducati Corse sponsorship
Elica will once again be the Official Sponsor of Ducati Corse for the 2025 MotoGP Championship. The renewal of the agreement was announced in Madonna di Campiglio during the presentation of the riders, including the highly anticipated Marc Marquez, during a ceremony attended by the entire Ducati team and Elica Chief Sales & Marketing Officer Marco Garbuglia .
Efficient replacement for traditional home water heate
Midea recently announced the launch of a new highly efficient heat pump water heater that will soon be available in North America, PR Newswire reported.Midea’s new heat pump water heater can produce up to four kilowatts of heat for every kilowatt of power input, the company said. A traditional electric water heater produces up to one kilowatt of heat for every kilowatt of power input.
Heat pump water heaters use electricity to transfer heat from the surrounding air to water inside a storage tank. Because they work by transferring heat around instead of generating new heat, they are much more efficient than traditional heating methods
Haier Smart Home UK & Ireland awarded the prestigious Top Employer accreditation
Haier Smart Home UK & Ireland has been recognised as a Top Employer in the UK for the third year running.
Being certified as a Top Employer showcases an organisation’s dedication to a better world of work and exhibits this through excellent HR policies and people practices.
Groupe SEB: Consumer sales recover
After the difficult phase, Groupe SEB resumes growth by 5% in 2024, drawing satisfaction from the sales of Tefal, Moulinex, Krups, Rowenta, Lagostina, Emsa and Wmf also in Western Europe. Little satisfaction from the professional segment, which increases by only 1.4% and does not exceed one billion euros despite the investments of the management.The Professional area in which the group had invested by acquiring the brands La San Marco, Pacojet, Forge Adour and Sofilace and which had driven sales and profits in the difficult years perhaps disappointed with an increase of only 1.4% just under one billion euros (but the operating margin increased by 10%).
APPLiA – Home Appliance Europe
In a recent statement, leaders from 25 top European home appliance brands have united to emphasise the crucial role the industry plays in Europe’s economy and society.
The industry contributes €79 billion to the EU GDP and supports over 1 million jobs. As Europe’s industrial future is shaping, now is the time to address key challenges.
The priorities are:
✅Mitigate rising cost pressures
✅Streamline the regulatory environment
✅Enhance the Single Market
✅Ensure a competitive global market

Dacor launched a induction new range
New Launch Alert
Explore true precision and innovation in the kitchen, with Dacor’s newest ENERGY STAR® certified 30-Inch Induction Range.
Designed for precision and innovation, this range features sleek anti-scratch glass and two 7-inch burners that sync to accommodate large cookware,

LG drop in profit
LG Electronics logged 6.4 percent drop in operating profit due to slow demand recovery in global home appliances and surge in logistic costs last year, the company said.
The Korean electronics giant posted 3.4 trillion won ($2.4 billion) in operating profit for the full year of 2024, according to its earnings announcement on Thursday, falling short of 3.7 trillion won market consensus compiled by FnGuide.
Its revenue marked a record high of 87.7 trillion won during the same period.
Growth of home appliance and vehicle solutions businesses contributed to the record-high generation of revenue in 2024, the company explained. Its TV and business-to-business sales also improved its sales last year.
Samsung manufacturing relocation
Samsung and LG Electronics are reportedly considering relocating some of their home appliance production from Mexico to the U.S., according to South Korean media outlet The Korean Economic Daily, as cited by the Central News Agency.
This move is in response to U.S. President Donald Trump’s announcement of a 25% tariff on products imported from Mexico and Canada, starting February 1. Samsung may move its dryer production line to South Carolina, while LG is considering transferring its refrigerator production line to its Tennessee factory.
Samsung states it will monitor the situation closely and adapt as needed. LG plans to adjust its production systems and locations to respond to market changes effectively.
China exports increase
Data from the General Administration of Customs showed that China exported 383.6 million household appliances in December 2024, a year-on-year increase of 16.1%; the cumulative exports from January to December were 448.144 million units, a year-on-year increase of 20.8%.
6.36 million refrigerators were exported, a year-on-year increase of 10.7%; the cumulative exports from January to December were 80.32 million units, a year-on-year increase of 19.7%.
In December, 2.82 million washing machines were exported, up 18.3% year-on-year; from January to December, the cumulative exports reached 32.86 million units, up 14.2% year-on-year.
