Italy Signals Possible Financial Support as Government Rejects Electrolux Layoff Plan

The Italian government has taken a firm stance against Electrolux’s proposed restructuring plan, signalling that Rome is prepared to intervene financially to prevent large‑scale redundancies across the company’s domestic production network.

Electrolux recently outlined a plan that includes 1,700 job cuts, the closure of Cerreto d’Esi, and the discontinuation of several product lines across its Italian sites. The announcement triggered immediate political and union backlash, prompting the Ministry of Industry to call the plan “unacceptable”.

Industry Minister Adolfo Urso stated: “The plan is unacceptable, we must withdraw it immediately.” He has demanded that Electrolux return with a revised proposal that protects employment and aligns with Italy’s industrial‑policy priorities.

A formal meeting between the government and Electrolux is scheduled for 25 May.

Electrolux Confirms 1,700 Job Cuts Across Italy as Cerreto D’Esi Plant Closes

Electrolux has formally notified unions of 1,700 redundancies across its Italian operations—a restructuring move that affects nearly half of its 4,000‑strong national workforce.

The reductions span the group’s major manufacturing hubs in Porcia (Pordenone), Susegana (Treviso), Forlì, and Solaro (Milan). In the most significant site‑level change, the Cerreto D’Esi plant—home to 170 employees—will be closed entirely.

Production Lines to Be Halted
As part of the restructuring plan, Electrolux will cease washer‑dryer production in Porcia and halt hob manufacturing in Forlì. These shutdowns mark a substantial shift in the company’s Italian industrial footprint and follow months of pressure from weak demand, rising costs, and intensifying global competition.

Union Engagement Underway
Unions have been briefed on the scale of the cuts, with formal negotiations expected to focus on safeguarding remaining operations, securing support measures for affected workers, and clarifying Electrolux’s long‑term industrial strategy in Italy.

The announcement adds to a growing list of European manufacturing adjustments across the sector, as appliance makers continue to recalibrate capacity in response to structural market challenges.

Vestel Sets Sights on U.S. Expansion with $150M Export Goal by 2028

IFA 2025 in Berlin, Vestel unveiled bold plans to significantly grow its presence in the United States, targeting a threefold increase in exports to reach $150 million by 2028. 

Having laid the groundwork since 2019, the Turkish electronics giant has meticulously tailored its product lineup—from dishwashers to refrigerators—to align with American standards in voltage, design, and consumer preferences. This strategic adaptation positions Vestel to compete more aggressively in one of the world’s most demanding markets.

Midea Group Shifts Production to Belarus Amid Changes in Russian Partnership

Chinese home and climate appliance giant Midea Group has finalized the relocation of its manufacturing operations from Russia’s Tatarstan region to Belarus. The company’s new assembly facility is now up and running within the Brest Free Economic Zone, boasting a planned output capacity of up to 1 million refrigerators annually.

Midea initially launched its production presence in Russia with a plant in Alabuga, Tatarstan. However, recent developments have impacted its operations in the region, as its local partner, Continent Production Solutions PLC, is currently facing bankruptcy proceedings. The move to Belarus marks a strategic pivot for Midea, reinforcing its commitment to maintaining a strong manufacturing foothold in Eastern Europe.

BSH open new factory

BSH open brand new, state-of-the-art factory in Cairo, Egypt! This is BSH Home Appliances Group’s first production site on the African continent, representing a significant investment in the region. The plant opening on Saturday 28th June marked this momentous occasion. The factory will produce high-quality range cookers and boasts top-notch production facilities to start a new success story for BSH.

Beko has launched production of a new line of ovens at its production plant in Wrocław.

On Thursday, June 12, 2025, Beko Europe announces that new production has started at the plant in Wrocław, introducing the Beko brand to ovens manufactured in Poland for the first time. The initial phase includes three models designed specifically for the Central European market, in particular for the Polish market.

First Beko ovens from Wrocław. Production for the European market has started
In the coming months, seven more variants are planned to be introduced to the market, which will be aimed at other markets

Aucma: Plans to build a new smart manufacturing plant in Indonesia

Aucma announced that the company plans to build a new intelligent manufacturing factory in Indonesia with an annual output of 500,000 refrigerators.Founded in Qingdao in 1987, AUCMA covers smart cold chain equipment manufacturing and sales, smart home appliances, smart home manufacturing and sales, smart community services, international trade and cross-border e-commerce services.

Listed on the Shanghai Stock Exchange in 2000, AUCMA is the world’s leading manufacturer of refrigeration home appliances and full cold chain products, with the world’s leading refrigeration core technology, a national industrial design center and intelligent manufacturing interconnected factory, products sold to more than 100 countries and regions in the world. AUCMA was selected as China’s top 500 manufacturing industry, China’s top 100 light industry, Asia’s top 500 brands, and China’s 500 most valuable brands many years.

LG new Indian factory

LG Electronics India Ltd.  announced the commencement of construction of its new manufacturing facility in Sri City, Andhra Pradesh.The new plant is expected to commence operations by the end of 2026.

The facility will manufacture a diverse range of products, including AC compressors, refrigerators, washing machines and air conditioners.

Homa Building the Future of Cooling

At Homa, manufacturing isn’t a backstage operation—it’s the heart of our vision. Factory N°9, the newest production hub, is more than a facility; it’s a living system of care, precision, and innovation. Adding 1.4 million units to their yearly capacity, it strengthens our position among the Top 4 cooling appliance manufacturers globally.

Designed for premium no-frost models, Factory N°9 incorporates cutting-edge automation, digitalisation, and energy efficiency. As CEO Michael Yao states, *“We’re not just building refrigerators; we’re building trust and delivering excellence.”*

More than machines, this factory embodies design thinking. Its adjacent Living Campus underscores our commitment to wellbeing, featuring gardens, gyms, and riverside walkways.

At Homa,  don’t just produce—we co-develop. By collaborating with global partners, we create refrigerators that blend technical excellence with brand identity and user-focused innovation

Gazprom shifts gears: From gas exports to home appliances

Gazprom, the Russian gas giant, is planning to produce washing machines and refrigerators at the former Bosch plant near St. Petersburg. This move comes as a response to the decline in gas exports to Europe and the absence of a new contract with China. Production is expected to commence later this year