LG Electronics (LG) announced that its strategy for cutting greenhouse gas (GHG) emissions in the entire manufacturing process from production to use by 2030 has been independently reviewed and validated by climate expert SBTi, making LG the first Korean manufacturer of home appliances to receive such recognition. The validation confirms LG’s confidence in its strategy to reduce the total amount of direct greenhouse gas emissions in line with Business Ambition for 1.5°C, which LG committed to earlier this year.
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Whirlpool 110 year anniversary
11th November 2021, Whirlpool Corporation is celebrating its 110 year anniversary. To mark the occasion, the company will be reflecting on its significant history of innovation and collaboration throughout the decades.
Improving life at home has been at the heart of Whirlpool Corporation’s approach since it was founded in 1911. From humble beginnings, to becoming one of the world’s leading appliance manufacturers, the company has evolved into a well-loved, highly respected brand that is recognised across the globe.
To read about Whirlpool’s history https://www.whirlpoolcorp.com/history/
Discover the new Premium Fagor washing range
Discover the new Premium Fagor washing range
Save detergent in every wash with OptiDoseWith OptiDose, self-dosing technology, the washing machine uses the exact amount of detergent your clothes need. Forget about refilling the dispenser for 20 washes!Maximum hygiene and disinfectionSterilize and thoroughly clean your garments, eliminating 99.9% of viruses and allergens thanks to UV-C Hygiene technology with ultraviolet light.Save time and energy with OptiTimeChoose between the 2 options offered by the OptiTime function, the time and consumption that you need the most at that moment and save up to 43.5% in electricity and up to 44% in washing time. Short programs for when we lack time or more efficient programs that consume less.Take care of your delicate garments with specialized programsThe wool program cares for and protects the fibers of your sweaters and the programs that incorporate steam in the wash, make the fabrics loosen and also save you ironing time.Premium designThe new look with a large door and color display offers a premium design to blend in perfectly with your kitchen.
More information https://fagorelectrodomestico.com/page/gama-lavado-premium
LG&John Legend
LG is proud to announce “legendary” musician John Legend as LG SIGNATURE brand ambassador.
V-ZUG From Switzerland to the world
From Switzerland to the world
How can a traditional brand become a global player? The Swiss market leader for household appliances has started the journey – with a lot of future knowledge in its
Read more about it online now:
Coffee ☕ with De’Longhi
https://coffeelounge.delonghi.com/en-int/behind-your-coffee/
Let De’Longhi be your guide to the marvels of what’s behind your cup of coffee.
Discover and enjoy the secrets of coffee with 12 SCA (Specialty Coffee Association)
#delonghicoffeelounge and at @delonghiofficial Instagram channel.
Gaggenau has launched the new Amsterdam flagship showroom
Gaggenau has launched the new Amsterdam flagship showroom with a three day event for partners, dealers, architects, designers, press and influencers.
Each night, guests were taken on a tantalising journey with gastonomic masterpieces brought to life by Two Michelin star chef Edwin Vinke and his talented team. The dishes were complemented by luxurious Black Forest cocktails created by Robert Schinkel, that pay tribute to Gaggenau’s origins.
First BOSCH Brand Store in Belgium
The first BOSCH Brand Store in Belgium was officially opened on October 8, 2021. The opening ceremony was attended by numerous BSH suppliers, public figures, and BSH employees. With a total size of over 400 m², customers are welcomed in a bright, modernly designed space where the DNA of the Bosch brand is palpable. The products are perfectly presented thanks to the concept developed by the German service provider “Schmidhuber” and the excellent work of the Belgian service provider “Creaplan”. There, customers can explore the BOSCH product world and experience the brand’s new innovations up close. Of course, competent store employees are available for consultation
Haier Germany
In the period of three years, #Haier Germany has climbed to the top of industry rankings. This revitalization was inspired by #HaierAttitude powered by the #Rendanheyi model, making Haier the fast-growing brand in Germany.
Midea big plans
Seven months into his new role as the chief financial officer of Midea Group, 39-year-old Jeremy Choy is starting to feel at home in Foshan, a city neighbouring Guangzhou in southern Guangdong province.
With multiple new Midea office towers being visibly constructed behind him, Choy told the South China Morning Post in a video chat on October 29 that the appliance giant is ready to be taken seriously as a technology company, competing head-to-head with the likes of General Electric, Siemens, Philips and Xiaomi.
“Many people still regard Midea as merely a home appliance company, but if you look at our broad product portfolio in smart homes, building technology, robots and industrial technology, we are in fact a technology company,” he said.
Before moving to mainland China from his native home of Hong Kong, Choy was head of Asia technology mergers and acquisitions for HSBC. Before that, he worked for Goldman Sachs and JP Morgan. He joined Midea in April, shortly after the appliance brand saw its market capitalisation soar past 700 billion yuan (US$109 billion).
