Smeg Galileo

A revolution in enhanced cooking results, the Galileo platform at its most basic level features new and improved airflow systems for solid baking and browning results.

At the more advanced end of the range, you’ll discover models such as SpeedwaveXL, SteamOne/ Steam100Pro, and OmniChef features on the site, all of which use state of the art multicooking technology to combine oven with microwave, oven with steam, or oven with steam and microwave.

These all deliver huge benefits not only in excellent cooking results, but far reduced cooking times. More information on this amazing oven https://galileo.smeguk.com

Smeg  brand La Pavoni,

Host, held from 22 to 26 October 2021 in Milan, Smeg took part with the historical brand La Pavoni, acquired by the company in 2019. During the Fair, to welcome customers and visitors, a stand was dedicated to design and tradition, in which history and innovation came together in the models presented to the market.

The protagonist has been the new Diamantina, reinterpreted by Raffaella Mangiarotti and Matteo Bazzicalupo of @deepdesign. Bringing back the first Concorso model of 1956 to its former glory, the machine perfectly embodies the founding values of the historic brand.

Not only novelties, but also an authentic piece of history were presented at the La Pavoni stand: on display the first espresso machine designed and built by Desiderio Pavoni in 1905, L’Ideale, restored by careful restoration. Alongside the domestic models, professional machines were also displayed to guarantee catering professionals innovative solutions like the new version of the automatic Bar T model, designed in collaboration with _blank design studio.

SMARTER COOKING WITH SMEG AREA INDUCTION HOBS

SMEG announce the arrival of ther innovative AREA induction hob range, ft. state-of-the-art auto pot tracking, which cleverly detects your pan and follows its movement across the hob, from boiling to simmering & melting, anywhere across the hob’s surface!

The most advanced induction appliance SMEG have produced, why not explore AREA’s key features https://www.smeguk.com/news/2021/area-induction-hob.html

Smeg @Milan design week

Milan Design Week 2021, Smeg and Italia Independent renew their bond, sharing their historical production know-how, guided by the same vocation for the pursuit of quality and for the dissemination of Italian style throughout the world.

The collaboration between the two companies has been established since 2012, resulting in the creation of the iconic FAB28 refrigerator in the Denim version and the SMEG500 refrigerator in collaboration with Fiat, presented in 2013. From 4 to 10 September 2021 the SMEG refrigerator covered in Denim will be exhibited in memory of the first collaboration between the brands, together with the timeless SMEG500 refrigerator, at the Italia Independent Boutique located in the center of Brera in via Fiori Chiari, 24 in Milan.

The Flagship store – developed on a total area of 90 square meters – was designed with of idea of welcoming customers. An innovative environment, characterized by furnishings, lights, layouts that evoke the spaces in which Lapo lives and works. The absolute protagonists are the new Italia Independent, Laps Collection, CR7 Eyewear and Hublot Eyewear collections, which stand out in dedicated spaces so as to give each brand the right visibility

Diet Coke announces collaboration with SMEG

Diet Coke and SMEG, are coming together to celebrate the most sacred of moments – the Diet Coke break. The collaboration will deliver customers the chance to win a limited-version Diet Coke branded SMEG FAB10 beverages fridge, alongside thousands of different prizes for the duration of September and October.

Diet Coke has been synonymous with the break moment since the early ‘90s. Those that grew up with the iconic adverts know just how crucial taking a good break can be, and where else but from an iconic SMEG fridge would you want to head to for your ice-cold Diet Coke?
To celebrate these break moments, Diet Coke is giving away one limited edition fridge a day through an promotion from 6th September through to 10th October, where consumers can simply scan a QR code from promotional packs for the chance to win a fridge or a cooler sleeve to keep their Diet Coke chilled for longer.

John Davies, head of marketing for SMEG UK&I, says: “At SMEG, we have had the pleasure of working with some amazing partners over the years. We’re delighted to have joined forces with superbrand, Diet Coke. Mirroring many of our own values, what better way to celebrate than to enjoy a chilled Diet Coke from your very own limited-edition SMEG drinks fridge!’.

PEANUTS AND SMEG IN A LIMITED EDITION FOR THE 70TH ANNIVERSARY OF THE COMIC

It is in 1950 that the first colored Peanuts strip designed by Charles Schulz appears . For many years, his characters have accompanied generation after generation with the stories of Charlie Brown, Snoopy, Woodstock, Linus and all the others.

Over many years, the characters of Peanuts have become a familiar presence, which have accompanied intimate moments lived in our homes and that we may remember with nostalgia.

Perhaps it is precisely for this great sense of familiarity with the public that the brands share that Peanuts has chosen a design icon such as the Fab refrigerator present in homes all over the world.

For this commemorative edition, the FAB10 was chosen , a minibar of the 50s Style family. On a white background like a sheet of paper stands the illustration taken from the original Snoopy archives .

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