Tag Archives: Miele

Miele is a winner

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Miele is not only in the premium class with its devices, but also in customer service. This is the result of the current Kundenmonitor Deutschland, where Miele was once again crowned the winner. The evaluation is based on 1,626 interviews conducted throughout Germany with users of customer services for large household appliances (conducted in the period October 2018, January, April and July 2019).

In the survey, the respondents were able to submit their rating on a scale of 5, whereby the rating “1” corresponded to the top grade. Miele’s rating of customer satisfaction is 1.91, well above the industry average of 2.1. Miele is also above the industry average when it comes to customer service re-election intent (1.77) and customer service recommending (1.96). The average for the industry is 1.97 and 2.17, respectively.

Miele also leads the industry when it comes to the question of image. A total of 53 percent agreed with the statement “I trust this customer service. The average rating is ten percentage points lower (43 percent). At 48 percent, Miele also sets itself a similar distance from the industry average (41 percent) with regard to the statement “I value myself as a customer in this customer service.”

“The continuity with which Miele is always first on the customer monitor is something we are a little proud of. However, this result proves that we succeeded in the interaction of qualified service and respectful dealings with our customers, “explains Guido Geller, Head of Miele Customer Service in Germany, adding:” However, this does not just include the customer’s performance but the back office area also counts – from the order acceptance over the appointment allocation up to the appropriate spare part supply. “

Miele Romania opens new showroom in Oradea

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The Romanian unit of German-based manufacturer of high-end household appliances Miele said on Wednesday it has opened a new showroom in the city of Oradea.

This is Miele’s fifth showroom in Romania, it said in a press release.

“The decision to open the newest Miele showroom in the west of the country is part of our expansion strategy in the most important regions of Romania, but also where the brand is notorious. The consolidation of the brand will continue, we are already taking important steps towards finalising the arrangements to open our sixth showroom, in the histprical region of Moldova,” Miele Romania director Loredana Butnaru said.

Miele Romania’s turnover increased 35% to 8.5 million euro ($9.4 million) in 2018, marking its sixth consecutive year of growth.

Miele is present in Romania since 2007 and has a network of 70 sales points – own showrooms, exclusive shops and partner stores. The retailer has showrooms in capital Bucharest, Timisoara, Constanta and now Oradea.

Founded in 1899, Miele has eight manufacturing subsidiaries in Germany and one subsidiary in each of the following countries: Austria, the Czech Republic, China and Romania.

In its financial year 2017-2018, Miele achieved sales of 4.1 billion euro.

Miele Cordless Vacuum Cleaner Triflex HX1 – Powerful removable battery, up to 120 minutes running time

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Miele cordless vacuum cleaner Triflex HX1 is available in three model variants and five colors.
The 3-in-1 concept makes thevacuum cleaner a true all-rounder. The “heart” is the PowerUnit, consisting of motor unit, battery and dust box, which can be converted in a few seconds. If the PowerUnit is mounted directly under the handle, you can easily get under the furniture or, when removing the electric brush, you can also suck on the ceiling. If, on the other hand, it is in the lower area, the center of gravity shifts accordingly – this is the best position to be able to suck even large areas effortlessly. In this setting, the Triflex can stand on its own. To remove crumbs on the breakfast table or in the car, the solo operation of the PowerUnit is ideal.

Miele cordless vacuum cleaner Triflex HX1
The necessary energy is provided by a lithium-ion battery from German premium manufacturer Varta, which is equipped with seven high-performance cells. This allows the teat to reach a running time of up to 60 minutes. With the Multi Floor XXL electric brush and the second performance level – which is recommended for normal soiling – can be cleaned in about 30 minutes up to 125 square meters. The top-of-the-range Triflex HX1 Pro comes with a second rechargeable battery as standard, increasing battery life by up to 120 minutes.
The device can be inserted with the PowerUnit in the upper or lower area in the enclosed wall bracket. Anyone who does not find suitable space or would like to avoid drill holes can set the vacuum cleaner upright without a bracket and insert the charging cable directly into the device. If a socket is missing at the place of storage, the battery can instead be charged separately, ie independent of the device and also without a wall bracket.
The Miele vacuum cleaner Triflex HX1 draws its suction power for carpet and hard floors from the proven Vortex technology.Thorough cleaning on all floor coverings is ensured by the 28 centimeter wide Multi Floor XXL brush with an electrically operated brush roller. It automatically recognizes the ground and adjusts the power automatically. For the HX1 Cat & Dog and HX1 Pro models, the electric brush is also equipped with LED light (BrilliantLight).
The three-stage filter system ensures hygienic emptying and clean exhaust air. The coarse dirt accumulates in the dust container, while the finer particles remain in the fine dust filter. When emptying, the Twist2open mechanism ensures that the dirt just falls out. The integrated Hygiene Lifetime Filter for particularly clean air does not need to be changed or maintained throughout the life of the device. The HEPA Lifetime Filter in the Triflex Cat & Dog and in the Pro filters even the finest allergens from the soaked indoor air.
Five color options are available: Lotus white, graphite gray and ruby red for the basic version, Infinity gray pearl finish for the top model HX1 Pro and Obsidian black for the HX1 Cat & Dog, which also has an Electro Compact hand brush, the upholstered furniture or car seats light and reliable from animal hair and Lint freed.
All models are equipped as standard with suction brush, crevice nozzle and upholstery nozzle. Electro Compact hand brush, additional battery and charging cradle are also available as aftermarket accessories.

Technical data Miele cordless vacuum cleaner Triflex HX1:
Cordless 3-in-1 hand vacuum cleaner without dust bag
Cleaning performance vortex technology
3 filter stages
Extra wide electric brush Multi Floor XXL, automatic flooring detection
Replaceable lithium-ion battery, 25.2 volts, 7 high-performance cells
Runtime (depending on model) up to 60 or 120 minutes in the first performance level with the PowerUnit solo; up to 30 or 60 minutes in the second power stage with electric brush; up to 14 or 28 minutes in the maximum power level with electric brush
Area performance up to 125 m² or up to 250 m²
4 hours charging time
0.5 liter dust container volume
Exhaust air filter Hygiene Lifetime, maintenance-free
Exhaust air filter HEPA Lifetime, maintenance-free (depending on model)
170 watts motor power + 50 watts
Power regulation via three-stage slider
Electric suction
Electric suction brush with BrilliantLight (depending on model)
Detached parking and parking function
Integrated accessories (suction brush, upholstery nozzle, crevice nozzle)
Weight 3.7 kg (including suction tube and electric brush Multifloor XXL)
The Miele Cordless Vacuum Cleaner Triflex HX1 will be available from November 2019,

Miele financial

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Miele Group continues to grow despite a cooling world economy and increased competition. In the 2018/19 financial year which ended on 30 June 2019, the global manufacturer of premium domestic appliances achieved sales of €4.16 bn. This corresponds to a growth in sales of 1.5%. Excluding trade through Miele’s Korean subsidiary Yujin Robot, incorporated for the first time in company accounts, group turnover would have been 0.2% higher than in the previous year.

In its 120th year of existence, Miele successfully staged the biggest product launch in its history, thereby improving the basis for future growth. On balance, employment in Germany stands at 20,221, on a par with the previous year. Investments of €256m were made during the period under review.

In view of the mixed framework conditions currently prevailing, Miele’s executive board sees this moderate growth in company sales as being “a positive and promising sign”. Although current economic risks continue to persist and fundamental changes have been wrought in the competitive landscape, Miele has set itself the target of achieving stronger growth in the current 2019/20 fiscal year and beyond.

In pursuit of this goal, Miele will turn its attention to opening new business fields and developing its internal position in R&D, production, marketing and administration to meet future needs. Considerable additional investments have been earmarked for these and other purposes. The first steps moving forward include an expansion of the Smart Home business unit and the activities of Miele Venture Capital, which takes out stakes in promising startups.

The new washing machine plant belonging to the Miele Group in the Polish town of Ksawero´w is due to come online on schedule at the start of 2020. At the same time, Miele’s production location in Gu¨tersloh will be further strengthened – as the lead plant in the laundry-care sector with its three sites in Gu¨tersloh, Ksawero´w and Unic?ov (Czech Republic).

In the Professional business unit, the Miele Group, including its Italian medical technology subsidiary Steelco, recorded sales of €621m, up 5.2% compared with the previous year. A division of labour concentrating all business with central sterile supply departments (CSSDs) in hospitals with Steelco has proved valid. In turn, Miele focuses on practices, outpatient surgeries and laboratories. In total, the Miele Group grew above-average in the medical and laboratory fields, despite an investment slowdown in this area. Thanks to a thoroughly redesigned and improved model generation, similar applies to semi-commercial small laundry machines (Little Giants).

New flagship stores – Miele Experience Centres – have opened in Amsterdam, Bilbao, Gdansk, Kiev and Toronto and Miele also added a sales subsidiaries in Brazil and Thailand.

Miele Sustainability Report is available

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The new Miele Sustainability Report is available for download. For the first time, Miele refers to the Sustainable Development Goals (SDGs) of the United Nations and commits itself to the two-degree goal of international climate policy. Like the previous reports, this also follows the guidelines of the Global Reporting Initiative (GRI).

Miele Sustainability Report 2019

Miele creates the world’s first autonomous dishwasher

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Miele celebrates its 120th anniversary in 2019 with the launch of the most important range in its history, the Generation 7000, which includes innovative products. Among them, stands out the one that from the company they denominate the first autonomous dishwasher of the world, thanks to the technology AutoDos with PowerDisk that incorporates.

It is a unique system that doses the detergent automatically together with a specific granulated powder detergent for proper operation. The content of a PowerDisk lasts approximately one month, which together with the control and programming through an app, means that the user only has to take charge of loading and unloading the device, and occasionally changing the PowerDisk.

These new dishwashers also offer other advantages such as the optimization of the baskets or the cover tray, and also have the classic two-chamber tank on the door to use any type of detergent. All this has meant that they have already been recognized by the prestigious Red Dot Product Design Award 2019.

All models Generation 7000 with AutoDos can be connected in network by wi-fi. In addition, with the Autostart function you can program the dishwasher to start with the desired periodicity.

The G7000 incorporates the M Touch screen, which allows you to operate recessed devices in the same way as a smartphone.

The novelty continues to include the already highlighted features of the Miele dishwasher line, such as the QuickPowerWash program (with a cleaning performance of A in 58 minutes), the AutoOpen function for perfect drying, the LED interior lighting (BrilliantLight) or the Door opening without handle with a light touch (knock2open).

Miele Generation 7000

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The Generation 7000 range is the new generation of built-in kitchen appliances, that renew the previous range of the German company. The collection includes ovens, hob units, steam ovens, coffee machines and dishwashers. Generation 7000 features four new design lines and are equipped with smart assistants on board, including a camera in the oven or a system to prevent roasts from becoming too dry. Several machines even pre-empt the user’s next actions. The new range comes under starter’s orders in May 2019.
Looking at the aesthetical choices, Miele proposes PureLine, VitroLine, ArtLine and ContourLine design variants: PureLine offers a modern, contemporary appeal, with its solid handle, low-key stainless-steel trim and a glass front in obsidian black. VitroLine underlines its reserved and integrating style with a handle in appliance colour, and ArtLine with its minimalistic approach dispenses with a classical door handle altogether. The VitroLine and ArtLine design lines with their reduced all-glass fronts are available in graphite grey, brilliant white and obsidian black. In contrast, ContourLine relies heavily on its striking stainless-steel frame.
In terms of functions and technologies, instead, Generation 7000 by Miele offers intuitive operating steps and processes. The intuitive handling is further supported by Miele with MotionReact: when required, Miele appliances are able to pre-empt the user’s next moves and automatically switch on when the user approaches, activating the oven lighting or deactivating the ringtone at the end of a programme.

Miele WKF311 washing machine

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WKF 311

WPS SpeedCare washing machine by Miele obtained a very good evaluation in the test with Stiftung Warentest (StiWa), Germany’s consumer watchdog. The model tested has a load capacity of 8 kg, is equipped with the highly efficient PowerWash 2.0 wash process – and achieved a top mark of 1.6. The test covered a total of 15 models with load capacities ranging from 6 to 9 kg. The results have been published in the 11/2018 of the ‘test’ magazine. The Miele washing machine obtained the best result in terms of handling and environmental properties, while in an evaluation of programme cycles, Miele boasted almost throughout the shortest cycles of the models with the best ratings. A further criterion of evaluation was temperature fidelity with respect to the wash temperature, where the German model achieved a ‘Very good’ both in the energy-saving programme and in the 60°C standard cycle. The technology hinted at is Miele’s patented PowerWash 2.0 process. Here, the injection of water is accompanied by short interim spin cycles (Spin & Spray), an approach which achieves fast wetting in combination with low water levels. «This – Michael Endt, laundry care product manager at Miele Germany explains – allows even smaller loads to be washed energy-efficiently.» The WKF 311 is no less than 20% better than the reference value for the an A+++ energy efficiency rating. The ‘SpeedCare’ sub-logo is a reference to the QuickPowerWash programme with which up to 5 kg of laundry are washed in less than 1 hour (wash performance A).

Miele C3 cleaner

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In the current vacuum cleaner test by Stiftung Warentest (StiWa), the Complete C3 Red EcoLine from Miele obtained a very good result. The test covered 20 vacuum cleaners with a maximum rated load of 800 W; eleven of these featured a dust bag. Among these, Miele was test winner with an overall mark of 1.9 (test 6/2018).
Although power draw on the Miele model is only 550 W, product testers confirmed that suction performance ‘was good to very good on carpets and hard flooring’. They also noted that Miele product is ‘very quiet on carpeting’. Product handling was also awarded a ‘Good’, along with ‘Suction performance’ and other aspects of importance to users such as the replacement of dust bags and filters as well as carrying and storing the appliance.
«The outcome shows that Miele is seamlessly continuing its success story at StiWa thanks to even more efficient machines» – says Jan-Bernd Rapp, chief product manager at Miele’s German sales subsidiary.
Among models with bags, with respect to environmental properties Miele obtained a mark of 1.1 – thanks above all to its low power consumption (A+ energy efficiency rating), its low sound emissions on carpets and its excellent dust retention capacity. This is partly attributable to the SilenceSystem Plus with its encapsulated motor and sound-optimised floorhead, but is also a result of the interplay between the HyClean dustbag with a useable volume of 3.4 l (largest capacity in test) and the Power Efficiency motor.