Tag Archives: Miele

Miele resumed production

Posted on by

Miele resumed production at all its German plants. The company has organized with different measures to ensure workers safety and healthy conditions, also helping families with home office and flexible working times.
«The company had justified the shutdown with the interruption of supply chains and a sharp drop in sales due to store closures in the retail sector. «The situation has eased somewhat for vendor parts, but is by no means stable – explains Stefan Breit, Executive Director Technology of the Miele Group -. We are producing for the foreseeable future, with a maximum of ten days to plan. Short-time work therefore cannot be ruled out in the coming weeks in individual plants or production areas. We are confronted with a very dynamic situation worldwide, characterised by many uncertainties. As many dealers are allowed to reopen their shops, we hope for an increase in demand.»
Production is also running again at all foreign plants. In some administrative areas, however, short-time working continues. In recent weeks, Miele had taken precautions to provide the best possible protection for employees against corona virus infection when they resume work. For example, face masks are being provided at all sites.
Short-time working continues to be in force in assigned departments – examples include administration and areas with public access (exhibitions, Miele Museum). Which departments are affected and to what extent will be adjusted weekly. However, all services important for customers and trade are guaranteed. These include logistics, customer hotline, trade marketing and Miele customer service, in particular professional customer service. Its technicians regularly maintain disinfection and sterilisation equipment as well as laundry machines in hospitals and nursing homes and help to ensure that these facilities can continue to operate.
A few weeks ago, the company had already created the legal and technical possibilities for extensive home office arrangements. This has proved successful and will be continued in order to reduce office occupancy. Miele supports parents in this difficult situation of closed day care centres by offering very flexible working hours wherever possible. In addition, the company offers release from work in the event of childcare shortages, as agreed between employers and trade unions in Germany

Four iF Products Design for Miele domestic and commercial products

Posted on by

Four iF Product Design Awards has been assigned to Miele’s products, including which of the commercial division of the company with two lab washer series and the compact washing machines from the Little Giants series. The prize-winning products also include the elegant Aura 3.0 cooker hood for domestic kitchens.
Every year, the awards are handed out by the world’s oldest independent design institution, the iF International Forum Design GmbH in Hanover. In this case, a 78-strong international jury of experts selected from 7298 submissions from 56 countries.
When it comes to commercial washing machines from the Performance Plus range, it is obvious that these are not domestic machines simply by looking at the high-quality stainless-steel fascia. The underlying technology was designed to cater for much higher levels of strain. This is accompanied by extremely short cycles, high-level efficiency and choice materials for excellent product longevity. These models are available for load capacities of 6, 7 or 8 kg and are operated using a touch display with texts in up to 32 languages.
Miele’s new large-capacity lab washers from the PLW 86 series reduce the burden of work, thanks to an intuitive touch display and three-colour lighting in the chamber, allowing the machine status to be easily visible from a distance through the all-glass door. Innovative components, such as a variable-speed circulation pump which reduces consumption and the new EasyLoad system ensuring particularly fast and convenient loading, are instrumental in achieving this.
Slim on the outside, flexible on the inside just about sums up the free-standing lab washers from the SlimLine series, offering ample space in the chamber in a product which is only 65 cm wide. Optimum use of the chamber is facilitated by up to three sets of telescopic runners which can be used at four different positions. This creates additional loading flexibility and allows the cleaning of large-volume laboratory vessels with a capacity of up to 50 l.
The design of Miele’s Aura 3.0 island cooker hood, finally, is an elegant and efficient product. Its brilliant white canopy with a diameter of 70 cm is reminiscent of a flat cupola. Virtually invisible controls and a power supply via the delicate wires suspending the canopy unit round off its elegant appeal. Dimmable LED lighting (A-rated energy efficiency) and automatic Con@ctivity were further reasons for granting the iF Product Design Award.

Miele increases turnover by 3.2%

Posted on by

After realignment of its business year, Miele reports sales of € 2.24 bn for July to December 2019 stub business year

New subsidiaries launch with smart business models

In the second half of 2019, the Miele Group achieved a turnover of € 2.24 bn – 3.2% more than in the previous year. ‘This is once again evidence that we are well positioned with our products and services to increase turnover and gain market shares under challenging conditions and intense competition in the marketplace’, according to the Executive Board of the world’s leading manufacturer of premium domestic appliances. During the current year, this course for growth will be further consolidated – for example with kitchen appliances from the new Generation 7000 series, which will set standards in the market with numerous exclusive innovations. On December 31, 2019, Miele employed a workforce worldwide of 20,478 – more than ever before.

This publication of half-time figures is due to the fact that the Miele Group has changed its business year to coincide with the calendar year (instead of running from July 1 to June 30). This results in a one-off stub year. In particular, large European markets such as Austria, Switzerland, the Netherlands, Italy and, after a long Brexit-related dry spell, Great Britain, contributed to this positive development. In the highly contested German market, Miele achieved turnover growth of 2.7%. In contrast, business in Hong Kong is suffering from political unrest. In China, state intervention has resulted in a subdued real estate market – also impacting business with high-quality kitchen equipment.

Amongst the product groups, above all washing machines, tumble dryers and vacuum cleaners contributed most to sales growth. In laundry care, numerous detail improvements ensure increased user convenience: These include shorter programme cycles, the ability to add forgotten items of laundry at any time throughout the cycle and even the energy-efficient washing of individual garments. In the booming sector of rechargeable handsticks, the Triflex HX1 has got off to a very successful market start. Across all product groups, campaign models marking 120 years of Miele (Series 120) resulted in significant additional impetus. With its built-in appliances from the new Generation 7000, Miele is reasserting its leading role in the fields of innovation, design and lifestyle pleasures in the kitchen. With 3,000 model versions spanning 15 product groups worldwide, now off to a very promising start in almost all countries, this amounts to the biggest product launch in the history of the company.

Above-average growth during the reporting period was recorded by Miele Professional with machines and services for commercial operations, medical facilities and laboratories, and its Italian medical technology subsidiary Steelco. Steelco is in charge of the aspiring hospital project business within the Miele Group. Compact commercial washing machines and dryers for small businesses (Little Giants), which have been on the market since last year with a completely new model series, represent a further growth driver. In total, Professional turnover grew by more than 4%.

New impetus for growth and innovation

In order to exploit further sustainable growth potential, Miele has, as reported last October, undergone reorganisation – for example with 8 independent business units, remapped sales territories and a new location devoted to digital marketing which is currently being set up in Amsterdam (Digital Hub). The new production plant for washing machines, built by Miele in the Polish town of Ksawerów, has commenced operations on schedule. Miele Venture Capital GmbH, which brings together Miele’s stakes in promising start-ups, has further expanded its activities.

During the period under review alone, two new 100% subsidiaries were added to the portfolio: With the takeover of the business operations of Agrilution GmbH, Miele entered the future field of vertical farming – with stacked and digitally connected Plantcubes sporting an elegant design for private homes. With a minimum of effort, these offer the ideal growing conditions for, say, greens and herbs. Miele Operations & Payment Solutions GmbH offers a unique, app-based solution covering the furbishing, organisation, servicing and billing in shared laundry facilities (appWash). This can even go as far as assuming responsibility for the entire operation. This is aimed for example at student hostels, housing associations, multi-unit dwellings, campsites and launderettes. With these and other activities, Miele is pursuing its strategic goal of continuing to expand its portfolio and grow with innovative products and digital services which meaningfully complement its core business.

As per December 31, the Miele Group had 20,478 employees on its payroll. This amounted to 163 employees, or 0.8%, more than in the previous year. In Germany, Miele employs a workforce of 11,061, down 209 on the previous year.

Triflex HX1, the first rechargeable handstick by Miele

Posted on by

Miele presents its first offer in the booming market for rechargeable handsticks, with Triflex HX1 for which the company has programming a global campaign in partnership with Aude Lemordant, the triple aerobatics world champion. The focus of the campaign is the flexibility, powerful suction and faster cleaning of the rechargeable handstick. The creative idea is the work of DDB Düsseldorf.
With the new Triflex HX1 campaign, Miele is building on the storytelling platform #LifeBeyondOrdinary, first initiated in 2018 – once again adopting a novel approach in this segment. In this context, the brand is advertising its first rechargeable handstick in collaboration with the aerobatics pilot Aude Lemordant. The French sportswoman, 37, won her first title at the FAI World Championship in 2013 in the individual, freestyle and team disciplines. Since then, she has been chasing ever new records, last year winning her third world singles championship.
«With her ambition to constantly rise above herself and achieve the seemingly impossible – says Dominic Worsley, Director Global Marketing with the Miele Group – Aude is the perfect ambassador for our brand and, more specifically, for our innovative rechargeable handstick.»
A central element of the campaign is a 30-second spot. Alongside unbounded freedom, this also expresses the flexibility, power and speed which so characterises the Miele Triflex HX1. Its unique design combines three vacuum cleaners in one – along with powerful suction and faster cleaning. Thanks to Miele Vortex Technology and an extra wide electrobrush, suction on the Triflex is as powerful as on the company’s most powerful corded vacuum series. For good and fast deep cleaning on all surfaces, the electrobrush’s suction power adjusts automatically to floor coverings. The replaceable rechargeable battery allows up to 60 minutes of work. The Triflex HX1 Pro flagship model comes standard with a spare rechargeable battery which increases uptime to as much as 120 minutes.

Miele increases turnover by 3.2%

Posted on by

In the second half of 2019, the Miele Group achieved a turnover of € 2.24 bn – 3.2% more than in the previous year. ’This is once again evidence that we are well positioned with our products and services to increase turnover and gain market shares under challenging conditions and intense competition in the marketplace’, according to the Executive Board of the world’s leading manufacturer of premium domestic appliances. During the current year, this course for growth will be further consolidated – for example with kitchen appliances from the new Generation 7000 series, which will set standards in the market with numerous exclusive innovations. On December 31, 2019, Miele employed a workforce worldwide of 20,478 – more than ever before.

This publication of half-time figures is due to the fact that the Miele Group has changed its business year to coincide with the calendar year (instead of running from July 1 to June 30). This results in a one-off stub year. In particular, large European markets such as Austria, Switzerland, the Netherlands, Italy and, after a long Brexit-related dry spell, Great Britain, contributed to this positive development. In the highly contested German market, Miele achieved turnover growth of 2.7%. In contrast, business in Hong Kong is suffering from political unrest. In China, state intervention has resulted in a subdued real estate market – also impacting business with high-quality kitchen equipment.

Amongst the product groups, above all washing machines, tumble dryers and vacuum cleaners contributed most to sales growth. In laundry care, numerous detail improvements ensure increased user convenience: These include shorter programme cycles, the ability to add forgotten items of laundry at any time throughout the cycle and even the energy-efficient washing of individual garments. In the booming sector of rechargeable handsticks, the Triflex HX1 has got off to a very successful market start. Across all product groups, campaign models marking 120 years of Miele (Series 120) resulted in significant additional impetus. With its built-in appliances from the new Generation 7000, Miele is reasserting its leading role in the fields of innovation, design and lifestyle pleasures in the kitchen. With 3,000 model versions spanning 15 product groups worldwide, now off to a very promising start in almost all countries, this amounts to the biggest product launch in the history of the company.

Above-average growth during the reporting period was recorded by Miele Professional with machines and services for commercial operations, medical facilities and laboratories, and its Italian medical technology subsidiary Steelco. Steelco is in charge of the aspiring hospital project business within the Miele Group. Compact commercial washing machines and dryers for small businesses (Little Giants), which have been on the market since last year with a completely new model series, represent a further growth driver. In total, Professional turnover grew by more than 4%.

New impetus for growth and innovation

In order to exploit further sustainable growth potential, Miele has, as reported last October, undergone reorganisation – for example with 8 independent business units, remapped sales territories and a new location devoted to digital marketing which is currently being set up in Amsterdam (Digital Hub). The new production plant for washing machines, built by Miele in the Polish town of Ksawerów, has commenced operations on schedule. Miele Venture Capital GmbH, which brings together Miele’s stakes in promising start-ups, has further expanded its activities.

During the period under review alone, two new 100% subsidiaries were added to the portfolio: With the takeover of the business operations of Agrilution GmbH, Miele entered the future field of vertical farming – with stacked and digitally connected Plantcubes sporting an elegant design for private homes. With a minimum of effort, these offer the ideal growing conditions for, say, greens and herbs. Miele Operations & Payment Solutions GmbH offers a unique, app-based solution covering the furbishing, organisation, servicing and billing in shared laundry facilities (appWash). This can even go as far as assuming responsibility for the entire operation. This is aimed for example at student hostels, housing associations, multi-unit dwellings, campsites and launderettes. With these and other activities, Miele is pursuing its strategic goal of continuing to expand its portfolio and grow with innovative products and digital services which meaningfully complement its core business.

As per December 31, the Miele Group had 20,478 employees on its payroll. This amounted to 163 employees, or 0.8%, more than in the previous year. In Germany, Miele employs a workforce of 11,061, down 209 on the previous year.

Fresh on the table with Agrilution: Miele entry into future field of vertical farming

Posted on by

Miele continues with its commitment to acquire or participate in new projects to diversify its business and redefine the experience in the field of cooking, with the purchase of Agrilution assets . This young company of German origin has opted to offer vertical agriculture solutions, which many experts have defined as the future of greenhouses, in the home itself.This type of agriculture, which is based on aeroponics (a technology that does not require land, sun, or water) makes plants grow based on the humidity and heat of artificial light. Its domestic use means having a kind of standard refrigerator, which offers the perfect growing conditions, with minimal care and an extra design contribution both in the kitchen and in the living room.In the words of Maximilian Lössl, founder of Agrilution together with Philipp Wagner, “our domestic greenhouse provides fresher lettuce, herbs and microvegetals directly on the table.”Agrilution’s home greenhouses allow fresh, aromatic and nutrient-rich sprouts, herbs and microvegetals to be enjoyed at home throughout the year, through a self-contained ecosystem with simple seed coatings, regulated lighting and a controlled microclimate, as well as automatic irrigation.The first crop can be harvested one to three weeks after commissioning.To establish a comparison that clearly illustrates its effectiveness, a lettuce grown in the field requires up to 120 liters of water to grow and that volume is sufficient to supply an entire Plantcube throughout the year.

Vertical Farming is a term used by futurologists to denote multi-level greenhouses providing a local and space-saving supply of fresh produce, for example in urban conurbations. With the Plantcube from Agrilution, this revolutionary concept is now finding its way into private households. Fully automatic, small-scale vertical farms are no larger than a standard refrigerator, offer perfect growing conditions combined with minimal effort – and are a design highlight in any kitchen or living room. With Agrilution’s concept, Miele is further expanding its expertise in the field of the diversity of pleasures and healthy living.

With spring in the kitchen the whole year round, growing baby salads and herbs are showcased aesthetically, producing untold aromatic and nutritious ingredients: This makes Plantcubes from Agrilution a ground breaker in the market. In principle, they offer a self-contained eco system with simple seedmat liners, regulated lighting and a controlled micro-climate as well as automatic watering. This results in Plantcubes virtually controlling themselves. Harvested produce is free from pesticides and other contamination. The system is controlled via the Agrilution Cloud. A user-friendly app provides an insight into the growth process and instructions on maintenance and harvesting.

Miele appoints new head of professional sales for the UK

Posted on by

The Professional division of Miele, has appointed Simon Venni as its new head of professional sales UK.
Venni brings a wealth of experience to his role, having spent almost 20 years with Imperial Brands (formerly Imperial Tobacco Group). Responsible for delivering significant sales targets, during his career there he worked in a variety of sales roles globally, and most recently in the UK as regional business manager, and next generation product sales manager. Venni will drive Miele’s sales of commercial laundry equipment, dishwashers and other appliances into key sectors such as care, hospitality and veterinary practices.

Miele recognized best brand by Euroconsumers BeXt

Posted on by

Significant recognition for Miele, named the best home appliance brand in the quality and reliability categories at the Euroconsumers BeXt Awards – the network of consumer associations of five countries (Belgium, Spain, Portugal, Brazil and Italy)
The awards assigned by Euroconsumers to manufacturers of household appliances and digital devices are the result of two years of comparisons, analysis, laboratory tests on over 2,000 products and collection of opinions from over 90,000 consumers.
In the world of household appliances, tests were carried out on washing machines and dryers and Miele stood out in the “best quality” and “reliability” categories, reconfirming its focus on creating products that meet the highest standards in terms of durability, performance, comfort of use, efficiency and service, to offer its customers quality products, reliable and in line with new market trends. «We are proud to have achieved this important recognition and trust and appreciation shown by consumers, which have always been at the center of our strategy and corporate philosophy: Immer besser. Ana Barreda Carretero, Head of Product Management for Miele commented – With each new product we try to better meet the needs of our customers, anticipating the future to cover already needs that will be born tomorrow and proposing intelligent solutions and performances out of the ordinary to simplify everyday life.»