Gtech founder Nick Grey is set to step down as chief executive after a 25‑year run leading the Worcester‑based home appliance brand he launched in 2001. Grey will remain with the business in a new role focused on product design, saying his “heart has always been in the studio”.
Managing director Jothie Walford, who has spent nine years at the company, will succeed him as CEO.
Gtech, formally known as Grey Technology, has grown into a leading British innovator in cordless home and garden appliances, with a portfolio spanning vacuum cleaners, floor sweepers, lawn mowers, and grass trimmers.
Category Archives: vacuum cleaner
Freudenberg Completes Takeover of Nilfisk
Freudenberg Home and Cleaning Solutions (FHCS) has formally completed its voluntary public takeover of Nilfisk, securing more than 90% of the company’s share capital and voting rights. The milestone positions FHCS as the clear majority shareholder and sets the stage for the next phase of integration.
FHCS has confirmed its intention to initiate a compulsory acquisition of the remaining shares held by minority investors, followed by the delisting of Nilfisk from public trading.
The move brings together two highly complementary forces in the professional cleaning sector, combining FHCS’s global scale and technology portfolio with Nilfisk’s long‑established expertise in commercial and industrial cleaning equipment. The combined group is expected to strengthen innovation capabilities, expand market reach, and accelerate growth across key professional cleaning categories.
𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗶𝗻𝗴 “𝗗𝘂𝘀𝘁𝗶𝗻” — 𝗩𝗼𝗿𝘄𝗲𝗿𝗸’𝘀 𝗻𝗲𝘄 𝗞𝗼𝗯𝗼𝗹𝗱/𝗙𝗼𝗹𝗹𝗲𝘁𝘁𝗼 𝗯𝗿𝗮𝗻𝗱 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻
Dustin” puts a face to dust: cute, fluffy, almost likeable—but still dust. And dust doesn’t belong in your home. The campaign showcases the Kobold/Folletto VK7 and its smart, modular system—intelligent floor detection, hygienic filters, and purpose-built attachments—to reach every corner and, kindly but firmly, show Dustin the door. Dust where dust belongs The Kobold VK7 by Vorwerk automatically detects the type of floor you are cleaning and adjusts its power and brush settings accordingly. You can even hear it: the sound changes when it switches modes. A clear signal that your VK7 is thinking for itself.
No manual switching.
No incorrect settings.
Roborock Claims the No. 1 Spot in the Global Smart Cleaning Robot Market for 2025
Roborock has officially secured its position as the world’s leading smart cleaning robot brand in 2025, according to the latest IDC Worldwide Quarterly Smart Vacuum Robotics Tracker. It’s a major milestone that highlights the company’s rapid global expansion and its growing influence in a market that’s evolving fast, with more product categories and smarter home robotics than ever before.
IDC’s data shows that Roborock outperformed all competitors across the broader household robotics category — including robotic vacuums, robotic lawn mowers, and other home-cleaning robots. The brand shipped 5.8 million units in 2025, capturing an impressive 17.7% global market share.
When it comes specifically to Robot Vacuum Cleaners (RVCs), Roborock’s dominance is even clearer. The company has held the No. 1 position since the second half of 2023, and it continued that streak in 2025 H2 with a record‑breaking 27.0% market share — its highest ever. That makes 2025 the third consecutive year Roborock has topped the global RVC rankings.
Tineco Redefines Smart Living at CES 2026, Earning Global Acclaim
At CES 2026, Tineco captivated the global stage with its visionary take on “Modern Living,” earning multiple Best of CES awards and widespread international recognition. The brand’s immersive showcase didn’t just display products—it reimagined the future of home care.
Instead of traditional booths, Tineco transformed its exhibit into a series of thoughtfully curated, home-inspired environments. These spaces highlighted how the brand’s latest floor care innovations seamlessly integrate into everyday life, combining sleek aesthetics with intelligent performance and user-centric design.
This fresh approach resonated with media, industry experts, and consumers alike, reinforcing Tineco’s reputation as a leader in smart home technology. The accolades reflect a growing trust in the brand’s ability to deliver solutions that are not only powerful and intuitive but also beautifully attuned to the rhythms of modern living
DJI Launches ROMO: Smart Robot Vacuums with Drone-Level Precision
DJI, known for its cutting-edge drone tech, introduces ROMO—a new line of robot vacuums featuring millimeter-level obstacle sensing, powerful suction, and intelligent self-cleaning for effortless floor care. Designed for both hard surfaces and carpets, ROMO adapts to your home with precision and ease.
Key Features:
– ROMO P Model: Transparent panels showcase its precision-engineered components.
– Smart Carpet Detection: Maps carpet size and location for targeted cleaning.
– Threshold Recognition: Cleans edges without unnecessary crossing.
– Kitchen & Bathroom Mode: Applies cleaning solution and auto-washes mop pads to prevent cross-contamination.
– Pet Area Optimization: Slows movement to avoid mess, boosts suction to remove fur.
ROMO blends advanced sensors and smart algorithms for a truly hands-off clean
SharkNinja Is Redefining Clean—Smarter, Stronger, and Seamlessly Effortless
SharkNinja,believe a truly clean home shouldn’t feel like a chore. That’s why we’re transforming everyday cleaning with intelligent design, powerful performance, and real-world innovation that makes life easier—every single time.
Meet the Shark® PowerDetect™ ThermaCharged™ 2-in-1 Robot Vacuum & Mop
This isn’t just another robot—it’s a revolution in home care. Engineered with breakthrough ThermaCharged™ technology and PowerDetect™ smart sensors, it delivers a deep, hygienic clean that’s completely hands-free.
The magic lies in the details:
– ThermaCharged™ Heated Mop Wash & Dry: Harnesses thermal power to sanitize the mop after every use—no more spreading yesterday’s mess.
– NeverTouch™ Pro Base: Automatically washes and dries the mop pad using heat, so it’s always fresh and ready for the next clean.
– PowerDetect™ Sensors: Intelligently adapt to your home’s layout and mess levels for optimized cleaning performance.
– Edge-to-Edge Precision: With enhanced suction and edge-targeting, every corner gets the attention it deserves.
The result? A smarter, more hygienic clean that helps you maintain a healthier home—without lifting a finger.
Kärcher Pushes Boundaries with Smart Cleaning Tech
Kärcher is redefining home cleaning with a wave of robotics and smart appliances.
🪟 Window Robots: RCW 2 & RCW 4
Launching in late 2025, these glass-cleaning robots tackle bay windows and tricky corners.
– RCW 2: Oval design for smooth mobility
– RCW 4: Square shape with 4 sensors for precision corner cleaning
Both models use suction and dual safety cables for secure operation.
🧹 Floor Robots: Tailored for Every Task
– RVF 7: Vacuums and scrubs with rollers
– RVM 4: Uses pads for gentle cleaning
– RVC 3: Traditional vacuuming with auto-emptying
🚀 Stick Vacuums: Smarter, Lighter
– VCS 3 Nano Complete: Dirt sensor adjusts suction automatically
– 2026 Models: USB-C charging, digital modes, foldable design, full accessories
💧 FCV Series: 3-in-1 Power
The FCV 3 and FCV 4 combine vacuuming, washing, and drying with multiple cleaning modes—designed to simplify daily routines without sacrificing performance.
Kärcher’s innovation strategy, backed by influencer campaigns and digital activations, keeps it ahead in a fast-evolving market.
Introducing Polti RollySteam: The Ultimate All-in-One Floor Cleaner
Polti has unveiled its newest breakthrough in home cleaning technology—the RollySteam floor cleaner. Designed to simplify your routine, RollySteam seamlessly combines four powerful functions in a single device: steam cleaning, floor washing, vacuuming, and automatic self-cleaning. And the best part? It sanitizes without the need for harsh detergents, making it both eco-friendly and effective.
Whether you’re tackling everyday messes or deep-cleaning your space, RollySteam delivers spotless results with minimal effort. It’s not just a cleaner—it’s a smarter way to care for your floors.
BSH Home Appliances Group and ECOVACS Group enter into strategic partnership in the field of robotic vacuum cleaners
The partnership with ECOVACS is an important step for us in expanding our range of cleaning robots,” says Hendrik Kretzer, EVP Division Consumer Products of BSH Home Appliances Group. He adds: “We are convinced that the combination of our many years of experience in developing high-quality home appliances, our understanding of consumer needs, our technology and marketing expertise in the field of kitchen and built-in appliances, and ECOVACS’ innovative strength and technological expertise in robotics will create real added value for consumers. We are very much looking forward to working together and shaping the future of floor cleaning robots.”
David Qian Cheng, CEO of ECOVACS ROBOTICS, added: “ECOVACS’ mission is: Robotics for All. We are delighted to partner with BSH to bring ECOVACS’ robotics and technologies into the kitchen, creating a pioneering new category for the service robotics industry. This strong alliance is built on our shared understanding of consumer needs and commitment to high-quality products. These are two strong brands coming together who are leaders in their respective fields. ECOVACS remains dedicated to driving pioneering innovation across multi-category service robotics to better serve consumers worldwide.”
The first product to emerge from this partnership is the world’s first built-in vacuum and mopping robot from the Bosch home appliance brand, co-developed with and powered by ECOVACS robotics technologies. It is unveiled at the IFA trade fair and will be available in stores in Europe from spring 2026. It is the first system of its kind to be fully integrated into kitchen furniture. The full-service station is connected directly to the fresh water, wastewater and electricity connections and cleans both the robot and itself. From charging the robot to cleaning the service station, all processes take place invisibly behind the kitchen front. All the necessary modules fit into the sink cabinet, leaving enough space to accommodate standard waste disposal systems.
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