Beko has placed industrial localisation at the forefront of its strategy with its first manufacturing plant in the 10th of Ramadan industrial city.
The facility, covering 114,000 square metres, will heavily rely on local suppliers, with the local content expected to reach 50-60 percent, said Umit Günel, General Manager of Beko Egypt.
“Beko Egypt’s local manufacturing drive aims to make Egypt a central hub for exporting home appliances to Europe, the Middle East, and Africa, with 60 percent of production allocated for export,” he told Zawya Projects, adding that the plant is projected to generate $250 million annually in export revenues.
The plant was officially inaugurated last week.
He emphasised the company’s commitment to boosting cooperation with local manufacturers of plastics, cables, and metals to deepen localisation, adding that within the first six months of operations, Beko Egypt increased its production capacity from 1 million to 1.5 million units of ovens and refrigerators annually and expanded its supplier network.
The plant, built with an investment exceeding $110 million, will focus on producing eco-friendly home appliances designed to save water and energy in line with Egypt’s green economy goals. It is also expected to provide over 2,000 jobs for Egyptian youth, bolstering the national economy.
Günel said the facility will run on renewable energy, supporting Beko’s ‘Zero Waste’ policy. Any production waste will be recycled, with metals and other components re-evaluated for quality.
“Beko’s dishwashers, for example, will incorporate plastic parts made from recycled materials, reflecting the company’s commitment to sustainability,” he said.
The Beko Egypt official noted that, despite tough market competition, the company is ready to expand further, continuously assessing new possibilities to introduce additional products. The dishwashing segment has received fast-track approval from Egyptian authorities.
Beko, which ranks as the second-largest household appliance brands in the region and among the top ten worldwide, currently produces 65 million units annually across the globe. The company’s global operations span 58 countries with 46 production facilities in 14 countries
Tag Archives: #Industry #Manufacture
Bosch,future of connected homes looks like
To mark the 10th anniversary of Home Connect, BSH presents new functions and appliances at IFA Berlin 2024 that promote sustainability and comfortable use. The Smart Start function automates the operation of home appliances based on the highest proportion of renewable energy in the power grid. For consumers who use dynamic electricity tariffs, Smart Start can also determine the program start of appliances based on current electricity prices. The Care Dashboard allows you to monitor the status of your appliances, identify maintenance requirements at an early stage and fix problems directly in the Home Connect app. The XXL built-in fridge-freezers from #Bosch and #Siemens are the world’s first Matter-enabled home appliances to set new standards in cross-brand #connectivity at home. With its integration into the Matter standard, BSH is actively positioning itself for the smart home of the future.
Investment by Haier in Thailand
The Thailand Board of Investment (BOI) announced today it has approved a 13.5 billion baht (USD 400 million) investment promotion application by Haier Appliance Manufacture (Thailand) Co., Ltd., a unit of China’s Haier Smart Home Co., Ltd., to set a factory that will produce annually six million smart air conditioners and bring extensive economic benefits.
Hisense profit jump
Hisense Home Appliance’s profit rose 34.6% to 2.02 billion yuan in the first half of this year, propelled by the company’s rapid overseas growth
Sabaf increased its turnover
Turnover: +25%. Margins: +47%. Best second quarter in history thanks to new plants in India and Mexico
In the first half of the year, Sabaf increased its turnover by 24.5%, reaching 143 million euros. The trend in sales and the portfolio in the coming months, the company reports to Il Sole 24 Ore , are projecting the turnover towards an all-time record, thanks to the new production units in Mexico and India and to the components for induction cooking.
LG latest lineup
LG Electronics (LG) is set to unveil its latest lineup of home appliances boasting industry-leading energy efficiency. Designed in response to the European Union’s ongoing efforts to achieve carbon neutrality by 2050, and aligned with the REPowerEU plan to reduce EU member countries’ dependency on fossil fuels, the new appliances leverage LG’s advanced core technologies to provide superb performance with reduced power consumption.
LG’s latest washing machine and dryer set new standards for energy efficiency. The washing machine is able to perform a new drum motion that helps deliver clean laundry while minimizing the energy consumption of its Artificial Intelligence Direct Drive (AI DD™) motor. The washer intelligently adjusts the motor’s RPM in real-time, contributing to the appliance’s impressive A-55 percent energy rating1 and preventing laundry from tangling or twisting. Additionally, LG’s new washing machine comes with a Microplastic Care cycle that reduces the shedding of microplastics from laundry,2 as well as the ezDispense™ feature, which automatically dispenses the right amount of detergent for each load.
Meanwhile, the efficient, new dryer has an A+++-26 percent energy rating.3 Both of LG’s latest laundry appliances are equipped with AI-driven innovations; the washing machine’s AI DD motor and AI Wash feature offer enhanced fabric-sensing capabilities and strong performance, while the dryer’s AI Dry™ provides accurate moisture detection and optimal drying for a range of different materials and laundry items. The washing machine can also automatically set cycle and temperature options based on usage patterns and change the order in which cycles are displayed on the control panel (according to usage-frequency) for a more convenient user experience.
Refrigerators with High Efficiency and Premium Design
Offering the lowest energy consumption of any refrigerator currently on the market, the new LG bottom-freezer refrigerator has an A-25 percent energy rating4 and brings style to the kitchen with its premium flat door design. In addition, the new model generates only 29dB during operation for a more peaceful kitchen environment. To give European customers greater choice, LG is expanding its line of highly efficient refrigerators, introducing a large capacity side-by-side model5 in addition to the new bottom-freezer. The new side-by-side refrigerator offers convenient features, such as the company’s unique Craft Ice spherical-ice maker, and easy hygiene management with UVnano™ technology.
Convenient and Efficient Kitchen Solution
Along with A++ energy efficiency,6 LG’s new 60-centimeter (24-inch) built-in InstaView™ oven presents a variety of cutting-edge features and AI technologies to elevate the culinary experience. The oven provides a total of 80 Auto Cook modes, and, with Gourmet AI™️, can identify the dish being cooked through its built-in camera, and automatically select the appropriate cooking mode from a database of 30 recipes. Making life in the kitchen that much easier, LG’s InstaView technology lets users check on their meal’s progress without even having to open the door, helping to preserve the temperature inside the oven and prevent energy waste.
Incorporating the company’s power-saving Inverter Direct Drive Motor™, the new LG QuadWash™ dishwasher has an energy efficiency rating of A-20 percent.7 The dishwasher also enhances convenience with its Side Rack and 3rd Rack options, offering users the loading flexibility to accommodate a variety of different kitchenware.
Happy birthday to Electrolux
Happy birthday to Electrolux Today we celebrate turning 105.
founded in Sweden in 1919 by entrepreneur and salesman Axel Wenner-Gren who had worked stubbornly since 1908 to realize a vision: making vacuum cleaners lighter and easier to use. “Every home, an Electrolux home” was his motto. With Wenner-Gren’s idea, and his unusual knack for sales and marketing, the journey began toward becoming a leading global appliance company today.
Electrolux have been innovating and improving the lives of people in their homes around the world for 105 years.
Read more about their story here https://www.electroluxgroup.com/en/category/history/
China’s Sept white goods output to reach 26 mln units
The total scheduled production of China’s three most popular home appliances – air-conditioners, refrigerators and washing machines – is estimated to total 26.62 million units in September, according to the latest survey
Midea Group grows 10% in H1, surpasses 200 billion yuan
The first half of 2024, Midea Group ‘s revenue exceeded 200 billion yuan, reaching 218.1 billion yuan (27.54 billion euros), an increase of 10%. Even better, profits rose by 14% to 20.8 billion yuan (2.6 billion euros).
Domestic sales increased 8% while exports rose 13%. In the half year, Midea invested 7.66 billion yuan in its 17 R&D centers, up 16%, and produced 5,000 patents.
Miele starts selling refurbished electronic parts
According to a UN report, 62 million tonnes of electrical and electronic waste (including old washing machines, PCs, and mobile phones) were produced in 2022 – an increase of 82 % compared with 2010. In most cases, the electronic modules end up dumped along with the appliance, not only resulting in the loss of valuable resources but also damaging the environment. Miele is tackling this problem head on by taking back and refurbishing an increasing number of damaged and broken components. Customers in five EU countries can now choose to have a refurbished electronic module fitted when their appliance requires repairs.
On average, only 22 % of all electrical waste produced is recycled. Most of the components that are not recycled end up on landfill sites or are burned. “We’re fighting back against electrical waste and giving used electronic components a new lease of life,” says Axel Kruse, SVP Customer Service at Miele.
If the electronic modules in a washing machine, a dishwasher or a coffee machine require replacing, Miele service technicians are now able to offer customers the choice of a new or a reconditioned spare part when they attend to make the necessary repairs. Despite costing around a third less than the equivalent new parts, reconditioned parts are still tested to the same strict quality criteria. Refurbished electronic modules can also be used when carrying out repairs covered by warranties and contractual agreements – including when these services are provided by Miele service partners.
