Electrolux robot cleaner

New 600 robot vacuum cleaner by Electrolux is available in three models (ER61UW1DG, ER61UW1DB and ER61UD1UG). This appliance allows user not only to program the day and time of activation, but also to remotely monitor the work directly from an app. Thanks to the navigation technology that uses the combined action of gyroscopes and integrated camera, the robot vacuum cleaner organizes its work. It autonomously follows the optimal trajectories and passes without difficulty from hard floors to carpets, overcoming obstacles up to 15 mm in height and ensuring 120 consecutive minutes of operation with a full battery charge. In addition, the suction power can be adjusted on three levels. With its height of only 78 mm it reaches the narrow spaces and the charging base is also compact in size. The ER61UW1DB and ER61UW1DG versions have a washing function and the latter model is also equipped with automatic recharge: when the battery drops below 20%, the robot returns autonomously to the base, to then resume the cleaning process once the charging is complete. Finally, Electrolux has set up a 2-layer filtering system in the new robots.

Electrolux Group focuses on its own brand and AEG, to sell Zanussi brand

After another quarter of losses, Stockholm is preparing to sell plants in Hungary and Memphis, all brands except its own, AEG and Frigidaire, plants in Egypt and South Africa. Objective: to earn 0.9 billion euros The Electrolux Group has commissioned Societè Gènèrale to seek buyers for all its ‘minor’ brands: Zanussi, Zoppas,  Ideal, Faure, Zanker, Rosenlew, Elektro-Helios, Olympic Electric and Kwikot, as well as the plants in Egypt and South Africa. Activities that in 2022 generated 7 billion crowns, 610 million euros, i.e. 5% of the group’s total turnover. The Hungarian plant in Nyíregyháza and the US one in Memphis are also up for auction.
Electrolux hopes to raise 10 billion crowns in this way, less than 900 million euros (and just over a year’s turnover of the brands and factories in question).

Electrolux Green zone refrigerator

The Electrolux Group site in Susegana has opened its doors to the Plastics Recycling Award Europe 2023 – Automotive, Electrical or Electronic Product of the Year 2023! The award was in fact won by Green Zone MaxiSpace, the refrigerator developed and manufactured at the Treviso site. Green Zone MaxiSpace is the first built-in refrigerator with internal linings made of 70% recycled plastic from decommissioned refrigerators and represents a record in its category, given that 13% of the plastic used overall for its construction is recycled plastic. Thanks to the precious work of all Susegana colleagues, from those who work in R&D, in purchasing and up to those who work directly in the production areas, Green Zone MaxiSpace is a concrete example of our commitment to research and implement new and sustainable solutions, which allow us to reuse and reduce waste and the use of virgin materials. An approach that is also very popular with our consumers, who demonstrate that they perceive the value of this product both from the point of view of aesthetics and sustainability.

Hydrogen Gas cooktop

The future of cooking? Electrolux group are always looking ahead at product innovations that offer consumers more sustainable choices for the home. We’ve created this concept hydrogen gas cooktop that delivers the reliability and heat of a gas cooktop, without the environmental impact of traditional electricity or gas-powered appliances when connected to a renewable gas supply. The concept 90cm Ultimate Taste 900 Hydrogen Gas cooktop has been developed alongside Australian Gas Infrastructure Group (AGIG) for their concept home, HyHome in Victoria, Australia. In HyHome, the appliances, heating and hot water are all powered by green hydrogen gas to showcase the future of sustainable living through alternative energy sources. Green hydrogen works in much the same way as natural gas, but when created using renewable sources produces zero greenhouse gas emissions when burned.    Please note that this cooktop is a concept and not currently available for sale, and we expect different markets to introduce hydrogen gas at different paces with a blended mix of hydrogen and natural gas to begin with

Electrolux Steamify

The ovens in Electrolux EcoLine range are our most energy-efficient to date. All models have a steam function, including the Electrolux 800 SteamBoost oven with Steamify®.

Packed with innovative features that will enhance your clients’ cooking experience, its sleek design with a touchscreen interface means it will fit perfectly into the aesthetics of your kitchen design.

Watch the video to find out more, or to see more of the EcoLine range, visit: https://www.electrolux.se/sustainable-living/ecoline/

AEG and kitchen trends in spotlight at Madrid design show

From April 13 to May 28, the latest interior design and lifestyle trends were on display at top design fair Casa Décor in Madrid, Spain and Electrolux Group’s premium brand AEG is there. This article shares the key trends that are expected to evolve the performance and enjoyment in the kitchen now and in the very near future.

Director Product Line Taste, Iberia, Alberto Dani took part in a panel discussion “Design, Functionality and Sustainability,” alongside Anna Ferrer, architect specializing in sustainability and founder of CU4 Studio, and Beatriz Tejada, Design and Creative Studio Director for Spanish furniture manufacturer dica. AEG is showcasing its latest kitchen appliances as part of dica’s design space.. When it comes to appliances, less is more
Appliances should be simultaneously beautifully understated, but clever in performance by offering multiple functions. At the event, sleek hobs with integrated fans were the norm, as were ovens that could toggle between steam, convection and microwave cooking. All help to reduce visual clutter, whilst the AEG matte black appliances are discreet with a premium finish so that when on display they present a sophisticated design statement.

Alberto Dani showcasing the AEG induction hob with integrated fan.

Serious about sustainability: from eco settings to compact spaces

The showcase included no end of sustainable thinking with many design features using recycled material – from PET on ceiling lights to the inner liners of the AEG fridge made from 70% recycled plastic. Trends from the panel discussion also focused on quality, longer lasting materials, as well as personalization when designing spaces. Kitchens and homes can support people far better when done to fit around people’s lifestyles and their sustainable wishes and more of this is being requested. Appliances also offered eco settings that ensure energy use is minimized without sacrificing performance.Technology and smart design strengthen emotional connection
”Many of the new experiences on offer in the kitchen could pass you by and your life would be just fine,” says Dani. “But as it should be with smart design and technology working together, once a feature or product offer has been experienced, it is very difficult to settle for less and this helps strengthen the emotional connection to kitchen and user.

Such experiences include the AEG ComfortLift dishwasher that lifts the lower basket of the appliance up for easy loading and unloading, the vacuum sealer that helps keep food for longer and provides new ways to cook, as well as the steam function within multipurpose ovens.

Alberto Dani demonstrating the ComfortLift dishwasher.

People are willing to spend more

“We also see that as people demand more, so they are willing to spend more,” adds Dani.  “In Spain, the average price of home appliances has increased by 16% versus pre-pandemic. Part of this is due to inflation, but equally it shows that people invest in their home, especially when you consider that prices of home appliances have been historically quite stable,” he explains.

Electrolux update

After 2 very favorable years for its business, as for all home furnishings, Electrolux has been in difficulty since the end of the health crisis. The Swedish group had launched a cost reduction plan in September 2022, which mainly concerned Europe and North America, with the aim of improving the profit of 2023, recalls Reuters . The Swedish manufacturer would have separated from 4,000 employees in October (8% of its workforce) to “reduce costs, cushion the fall to come and leave serenely” , and specify LSA. Electrolux even closed 2 factories in Hungary (refrigerators) and in Memphis in the USA (ovens). The group recorded some €12 billion in sales in 2022, but a net loss of €116 million. Its turnover was up by 9% in the 1st quarter of 2023, but with a further loss of €52 million.

According to the Bloomberg agency , the Chinese household appliance giant Midea (€45.4 billion in sales in 2022, +0.8% vs 2021) would be interested in acquiring Electrolux. Following this announcement on May 2, Electrolux shares gained around 4% on the Stockholm Stock Exchange, and were at the top of the Stoxx 600. Note that Midea had helped the manufacturer to introduce the AEG brand on the Chinese market . in 2016. According to Reuters and Bloomberg , analysts at JPMorgan questioned whether such a takeover would gain regulatory approval after geopolitical concerns escalated over the Ukraine crisis, given that the United States is the largest market from Electrolux.

According to Bloomberg , Samsung is another potential buyer of Electrolux. “Here we see a bit lower regulatory risk, but Samsung has already built its ecosystem in the West and we believe Electrolux would add little value to that,” JPMorgan said through Reuters , picked up by Boursier.com . Paul Palmstedt, spokesman for Electrolux, has not commented on these elements since May 2. No comment either from Midea, to date…

According to the Bloomberg agency , the Chinese household appliance giant Midea (€45.4 billion in sales in 2022, +0.8% vs 2021) would be interested in acquiring Electrolux. Following this announcement on May 2, Electrolux shares gained around 4% on the Stockholm Stock Exchange, and were at the top of the Stoxx 600. Note that Midea had helped the manufacturer to introduce the AEG brand on the Chinese market . in 2016. According to Reuters and Bloomberg , analysts at JPMorgan questioned whether such a takeover would gain regulatory approval after geopolitical concerns escalated over the Ukraine crisis, given that the United States is the largest market from Electrolux.

According to Bloomberg , Samsung is another potential buyer of Electrolux. “Here we see a bit lower regulatory risk, but Samsung has already built its ecosystem in the West and we believe Electrolux would add little value to that,” JPMorgan said through Reuters , picked up by Boursier.com . Paul Palmstedt, spokesman for Electrolux, has not commented on these elements since May 2. No comment either from Midea, to date…

Electrolux AEG perfect fit installation

Installing an oven has never been easier. Our PerfectFit appliances offer quick and accurate best-in-class installation, in any kitchen.

Requiring one of the narrowest ventilation gaps on the market, our ovens can be combined together with as little as 6mm between appliances, allowing for the sleekest of lines in your kitchen design.

And what’s more, the entire oven installation can be completed with just a single Torx T20 screwdriver. Perfect!

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Midea Confirms It Has Made Takeover Bid for Sweden’s Electrolux

Midea Group has confirmed a media report that said the Chinese home appliance behemoth has made an initial takeover approach for Swedish competitor Electrolux.

“A deal is being discussed, but no decision has been made yet,” the investor relations department at the Foshan-based company said. A public relations officer at Electrolux China declined to comment.

Midea is exploring the potential acquisition of Electrolux, Bloomberg News reported on April 30, citing people familiar with the matter. The Chinese firm has made a preliminary approach in recent weeks about a possible deal, but Electrolux has not been receptive to the proposal so far, the sources added.

The acquisition would help Midea make up for its weaknesses in the mid-to-high-end markets overseas, an industry insider told Yicai Global.

Regardless of the outcome of Midea’s approach, global home appliance giants are moving production to European and American countries such as Mexico and Türkiye, so Chinese home appliance makers will have to improve their global industrial chain positioning, said Zhou Nan, secretary-general of the home appliances branch of the China Chamber of Commerce for Import and Export of Machinery and Electronic Products.

Midea and Electrolux joined hands in 2016 to bring German kitchen appliance giant AEG to China and acquire the white goods business of Japan’s Toshiba. In 2017, Midea bought its first stake in Kuka and then acquired the remaining 5 percent it did not yet own in the German industrial robot maker last November.

Electrolux owns the Electrolux, AEG, Zanussi, Frigidaire, Eureka, Flymo, and Husqvarna brands. It ranks fourth with around a 10 percent share of the western European market, according to a research report.

The Swedish firm reported a 3.6 drop in operating revenue to USD13.4 billion last year from 2021, with 34.5 percent of the total coming from Europe and 34.9 percent from North America. It turned a SEK4.7 billion (USD462.2 million) net profit into a SEK1.3 billion net loss in the period.

Midea posted CNY343.9 billion (USD49.7 billion) in operating revenue for 2022, up 0.8 percent from the year before, and CNY29.6 billion (USD4.3 billion) in net profit, a 3.4 percent increase.