Midea European Launch

Midea European Trade Conference 2024, taking place in Greece from March 20th to 22nd. At the event, Midea will showcase the latest contributions to the European home and kitchen markets by unveiling two innovative products: the Midea TastePro Oven and the Midea 2.0 Built-in Oven.

The Midea TastePro Oven and the Midea 2.0 Built-in Oven are innovative additions to modern kitchen technology, aiming to provide users with convenience, efficiency, and connectivity within their smart home setups. Designed to integrate into existing IoT ecosystems, these appliances offer improved control and flexibility for managing kitchen tasks without extensive setup, allowing for remote intervention using compatible devices beyond the home vicinity. At the European Trade Conference in Greece, Midea strategically positioned itself to offer European consumers a professional and inspiring cooking experienceMultifunctional Integration: The Midea TastePro Oven allows users to bake, roast, grill, and more, all within a single appliance. Conveniently transitioning between steaming, baking, and microwave functions, this multifunctional capability streamlines the cooking process.
Graphene Patent Technology: Leveraging advanced graphene technology, the Midea TastePro Oven ensures efficient and uniform heat distribution, resulting in precise cooking and consistent results.
XpressHeating Rapid Heat Technology: The Midea TastePro Oven, featuring XpressHeating rapid heat technology, reduces preheating time, expediting cooking while maintaining quality. With Matter intelligent linkage technology, it effortlessly integrates into smart home ecosystems, providing users flexibility and enhancing their kitchen experience

Midea 2.0 Built-in Oven

Ultra High-Temperature Grilling: Achieve superior results with grilling temperatures reaching up to 280 degrees Celsius, compared to the 250 degrees Celsius of traditional ovens.
72L Capacity with 5 Racks: With ample cooking space and multiple racks, users can prepare various courses simultaneously, ensuring constant and even heating for all dishes.
Speed Heating: Advanced fast preheating technology enables the oven to reach more than 250 degrees Celsius in just 7 minutes, saving users 30% of the usual preheating time. (Data derived from internal laboratory experiments)
A+ Energy Efficiency: Optimized program logic and a new cavity design maximize energy utilization by generating appropriate heat and preventing heat leakage, resulting in improved energy efficiency.

Whirlpool of India Launches India’s Most Advanced Air Conditioner

Whirlpool of India, a subsidiary of Whirlpool Corporation, has launched its new 2024 AC range, powered by 6th Sense IntelliCool Technology, for the perfect cooling experience at the press of a single button. This technology intuitively senses and adapts to consumers’ needs to make their everyday moments truly delightful.
The unique 6th Sense IntelliCool Technology provides premium personalised cooling experience using smart sensors & advanced algorithms that intuitively sense changes in the environment & weather conditions to dynamically adjust temperature, humidity, airflow and direction of air. Thus delivering optimal comfort levels with maximum energy efficiency

Currys takeover speculation “seems to have passed

The Currys board rejected two Elliott bids, claiming they “significantly undervalued” the company, while JD.com ended up not making an offer. The two companies walked away earlier this month, quashing speculation over an imminent takeover of the chain.

Mr Baldock said the takeover speculation “seems to have passed”,

MIDEA air fryer

Midea‘s Two Zone Air Fryer Wins USA TODAY Reviewed Awards
Midea’s “Double Decker” Two Zone Air Fryer has earned the esteemed USA TODAY Reviewed Awards in the in the Inspired Home Show 2024, marking another success in culinary innovation.
The awards are independently selected by Reviewed’s editors. The “Double Decker” stood out thanks to its space-saving feature and its capability of fulfilling multiple functions in one small appliance. “This unique air fryer features a traditional air-fry basket above a toaster-oven style cavity,” Reviewed’s editor said, “combining the best elements of basket-style air fryers and air fryer toaster ovens.”
Equipped with 10 cooking functions ranging from air frying to dehydrating, this appliance exemplifies Midea’s commitment to delivering innovative solutions that enhance everyday living experiences.

Smeg sea salt green

Smeg has long been renowned for its colourful and eye-catching options across its Retro range of appliances, it also offers a variety of neutral options including cream, white, and taupe. The latest shade to be added to the range is Sea Salt Green – A distinctive colour but also a versatile neutral, perfect for pairing with both warm and cool tones within the kitchen. Its natural elegance and timeless appeal make it the ideal choice for those seeking a colour that transcends trends and will never go out of style. The surface of the fridge features an extraordinary soft to touch effect, introducing a unique tactile texture into the kitchen

United States Small Household Appliances Market

In 2023, the US small household appliances market was valued at US$27.17 billion, and is probable to reach US$38.01 billion by 2029. The US small household appliances market volume is expected to grow to 456.58 million in 2029. The US small household appliances market is projected to grow at a CAGR of 5.87%, during the forecast period of 2024-2029.

Sabaf launches the new Hinges Division

Sabaf Group , an Italian multinational among the world leaders in components for household appliances, strengthens its offer in the hinges sector, launching a Hinges Division which brings together three historic brands such as Cmi, Faringosi and Mec , thus becoming the most important manufacturer in the world hinges market for ovens, dishwashers, washing machines, refrigerators, wine cellars, microwave ovens and other domestic appliances.

With around 70 million in turnover, the Hinges Division represents 30% of the group’s turnover , second only to the Gas Division. Thanks to the synergy of the various souls that compose it, the Sabaf Group Hinges Division is able to cover the demand for products from the entire world market , boasting presences in strategic countries such as Italy, Turkey, Poland, the United States and Mexico.

At the next Eurocucina (Fiera Milano Rho, 16-21 April) a primary Sabaf Group customer will present an oven with a Faringosi motorized hinge , which allows the door to be opened and closed in totally automatic mode. From remote control to silence, from resistance to mechanical fluidity, the hinge becomes the axis on which to develop increasingly sophisticated and high tech household appliances

Haier iF Design Award

Haier brand won the iF Design Award in the Kitchen Appliance category, standing out among over 11,000 nominations from 72 countries . These are two Haier ID Series ovens (the ID Ultimate S6 oven and ID Advanced Oven Series 4 ) unique in their design and technologies, both designed by the Milan Experience Design Center of Haier Europe, led by Federico Ferretti and formed by a group multidisciplinary and multicultural talents of different nationalities, divided into three specialized and synergistic disciplines: experience strategy, experience interaction and product experience .Haier ID Ultimate S6 oven is designed for consumers looking for a perfect blend with the home environment. Mimesis is achieved thanks to two main features: the “over the edge” handle (which acts as a bridge between internal and external design, enhancing the perception of craftsmanship without compromising practicality) and the “dead-front” display which, thanks to the Artificial Intelligence recognizes the dishes inserted, guaranteeing more streamlined procedures for programming the desired cooking. Plus not to forget the Partlight light bar , which increases the intensity depending on the feedback to be shared.


Haier ID Advanced Oven Series 4 integrates perfectly with the kitchen thanks to the carefully chosen traditional materials , which become a real experience: the glass is liquid, the metal welcoming. The design was conceived and created to last over the years, without ceasing to capture the senses. The oven uses the most advanced Haier technologies and unique details such as the camouflage handle and front glass : when it is turned off you can’t see anything in the cavity, the product blends in completely with the environment

Lincat cuts salamander grill energy us

Lincat claims has devised a solution for operators that waste electricity by leaving their salamander grills on all day even when not in use.

The British manufacturer company reckons its new Silverlink Eco Electric salamander grill consumes half the energy of its popular Silverlink GR3 model, simply by reengineering it with a ‘jog to sprint’ approach. “Salamanders play a critical role in kitchen operations but tend to remain at full power for up to 12-15 hours daily despite being actively used for only 2-3 hours

Rather than fully powering off and cooling down when idle, the grill enters a low-power sleep mode, conserving energy while keeping the cavity warm. When needed, it swiftly transitions into boost mode, ready for immediate use with the simple press of a button.”

Hitachi Restructured After Beko in Australia

After the merger of Hitachi into the Beko Australia operation management have moved to restructure the business with the announcement that former Samsung Vice President and of late National Sales Director at Hitachi along with David Anton the Companies supply chain manager are being laid off.

Hitachi whose products are sold at Harvey Norman and Bing Lee is the most profitable side of the Beko operation in Australia with Harvey Norman recently expanding sale of their premium refrigerators to additional stores