Category Archives: Manufacturing

Askoll, is shaping the future of home appliances

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Askoll, is shaping the future of home appliances through innovation, efficiency, and sustainability. The dryer product portfolio is a clear expression of this vision: a complete range of cutting-edge solutions designed to meet the evolving and often challenging needs of global OEMs!

🔹 Synchronous Pumps: Compact, silent, and waterproof. Trusted worldwide with millions of units sold
🔹 Asynchronous Pumps: Reliable draining performance with low noise
🔹 VSM Pumps: BLDC technology delivering high flow rates and ultra-low noise
🔹 Mechanical Pumps: High prevalence, low temperature, and robust design for demanding applications
🔹 BPM Dryer Motors: Plug & Play, variable speed, ultra-efficient with real-time feedback and smart control
🔹 Dual Motor Architecture: Independent control of drum and fan for premium performance

Behind every product, there’s a team of passionate professionals. A special thanks to Alberto Rizzotto (Pumps Platform Technical Supervisor), Fabio Scalco (Motors & Fan Platform Technical Supervisor), and Pierpaolo Spina (Appliance R&D & Quality Director):

Beko has launched production of a new line of ovens at its production plant in Wrocław.

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On Thursday, June 12, 2025, Beko Europe announces that new production has started at the plant in Wrocław, introducing the Beko brand to ovens manufactured in Poland for the first time. The initial phase includes three models designed specifically for the Central European market, in particular for the Polish market.

First Beko ovens from Wrocław. Production for the European market has started
In the coming months, seven more variants are planned to be introduced to the market, which will be aimed at other markets

Electrolux Group Boosts Circularity Goals with Expanded Use of Recycled Materials

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Electrolux Group is ramping up its circularity efforts. By 2030, 35% of the steel and plastics in its products will come from recycled sources—more than doubling its previous commitment and representing over 40% of material purchases. Announced on March 24, 2025, this new target expands on the 2018 plastics-only goal by including steel, the company’s most-used material.

Whirlpool to issue $1.2 billion in bonds following junk status downgrade

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Whirlpool Corp a global leader in home appliances, is making a bold financial move by issuing $1.2 billion in bonds following its recent downgrade to junk status Whirlpool, a global manufacturer of major home appliances, aims to use the proceeds from this bond sale to pay off debt under its current term-loan facility,

Tariffs on steel and aluminum could impact appliance industry

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American retailers are already receiving notifications from manufacturers about imminent price increases, signaling potential financial strain for both businesses and consumers. 

One appliance company recently informed retailers that due to extraordinary upward cost pressures affecting our business, we will implement targeted price increases.”
These adjustments could result in significant price hikes on household appliances. 

Maybe something that costs $2,000 now is going to cost $3,500. That’s a big impact on us and consumers as well,noted one industry expert. 

Beyond pricing concerns, ongoing tariffs continue to challenge product availability. Despite being labeled “American-made,” many appliances still rely on internationally sourced components. 
It is affecting manufacturing because, regardless of whether they’re American-made, a lot of the parts come from overseas,”one expert explained. 
As businesses navigate these cost fluctuations, consumers may need to prepare for higher price tags and potential delays when shopping for new appliances

Haier completes Hungarian distributor acquisition

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Haier Europe Appliances Holding has completed the acquisition of Budapest-based air conditioning wholesaler and contractor Klima Kft.

First announced in March, the transaction encompasses all of Klima’s assets, channels and expertise. Haier insists the deal will bolster its presence in Central and Eastern Europe and accelerate the promotion of its sustainable HVAC solutions across the region

BSH Expands Its Presence in North Carolina, Strengthening Innovation and Growth

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BSH, the home appliance division of the Munich-based Bosch Group, has been a fixture in New Bern, North Carolina, since 1997. With its North American headquarters based in California, BSH manufactures high-quality appliances under the Bosch, Thermador, and Gaggenau brands.

Now, the company is making a significant investment to establish New Bern as a central hub for cooking and dishwashing research, innovation, and manufacturing. This expansion also strengthens BSH’s distribution and customer support operations across the United States.

Darcy Clarkson, CEO of BSH Region North America, emphasized the importance of this move:
“BSH’s manufacturing operation has long called North Carolina home, and this expansion reflects the deepening of a valued relationship. New Bern’s role within BSH is growing, and this investment is one of several exciting developments that will expand our footprint, create new jobs, and drive innovation as we look to the future, with North America designated as a key growth region for BSH.”

With this latest investment, BSH continues to reinforce its commitment to quality, innovation, and sustainable growth in the U.S. market.

Celebrating 75 Years of Innovation: Sabaf Group’s Remarkable Journey

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The year 2025 marks a milestone for Sabaf Group as it celebrates 75 years since the founding of its parent company, Sabaf SpA. From humble beginnings in a small factory in Lumezzane (BS), the company has grown into a global powerhouse, operating across four continents with 15 production sites and a workforce of over 1,800 employees. This journey, built on passion, expertise, and an unwavering commitment to innovation and customer satisfaction, is a testament to Sabaf’s enduring legacy.

Sabaf’s story began in 1950 when Giuseppe Saleri, alongside his father and brothers, established SABAF (an acronym for SAleri BAttista & Figli) in Lumezzane (BS). Initially focused on manufacturing brass taps and fittings for the agricultural sector, the company quickly adapted to market demands, embracing the rising household appliance industry.

Over the decades, Sabaf evolved from a producer of agricultural fittings to a multinational leader in high-tech components for household appliances. Today, the company specializes in designing and manufacturing taps, thermostats, burners, hinges, electronics, and cutting-edge induction cooking systems.

As Sabaf Group celebrates this historic milestone, it remains dedicated to its core values: innovation, quality, and an unwavering focus on customer needs. Here’s to 75 years of excellence—and an exciting future ahead!

Italy’s Appliance Market Heats Up

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At the APPLiA Italia Assembly, GfK unveiled fresh insights into Italy’s large household appliance market, and the numbers tell an interesting story. In the first quarter, the market saw a 2.4% rise in value and a notable 3.8% surge in volume—a clear sign that average prices are edging downward.

Vanishing Icons: The Decline of European Home Appliance Brands

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Once upon a time, European homes were filled with trusted brands like Indesit washing machines and Hoover vacuum cleaners—hallmarks of engineering excellence. These names still exist, but their origins have shifted dramatically. 

Over the past decade, the European consumer electronics landscape has undergone a seismic transformation. Asian conglomerates have systematically acquired household European brands, reshaping the market’s dynamics. 

According to data from Euromonitor International and GfK, Chinese brands—both native and those acquired—now hold 42% of the European consumer electronics market, up from **18%** in 2015. A closer look reveals: 

– **Pure Chinese brands** (Haier, Midea, Hisense, TCL) – **22% share (€47bn)** 
– **Chinese-owned former European brands** (Candy, Gorenje) – **20% share (€43bn)** 

Meanwhile, Turkish powerhouse **Arçelik (Beko)** controls **15%** of the market (€32bn), acquiring brands such as Grundig, Indesit, and Whirlpool’s European operations. 

Korean giants **Samsung and LG** maintain **28%** combined market share (€60bn), predominantly leading the premium segment. 

What remains of truly European brands—**Electrolux, Miele, Liebherr, Bosch-Siemens**—accounts for just **15%** market share (€32bn). However, their survival strategy hinges on a **strategic retreat to the premium market**, where profit margins soar **3-4 times higher** than the mass segment. 
The Shift to Premium: A Temporary Haven? 
European brands are no longer battling for dominance in lower price tiers. According to McKinsey’s 2024 European Appliance Report, **78%** of European brand revenue now stems from step-up and premium products (€300+ price points), a segment where Chinese competition remains limited. 

But the real question remains—can European brands maintain their stronghold in the premium space? Or is this merely delaying the inevitable?Â