Arçelik celebrate laying the foundation stone for their first factory in Egypt.
Located in Cairo’s 10th of Ramadan Industrial Zone, the factory is projected to start manufacturing in Q4 of 2023 with an annual capacity of 1.5 million household appliances.
The state-of-the-art manufacturing site, with a total area of 114.000m2, will produce eco-friendly cookers and refrigerators in the first phase of production.
Haier is pleased to share that they recently inaugurated the new washing R&D center in Eskişehir, Turkey.
Located in a 190,000 square meter space within Haier’s New Green Field Production Campus, the new R&D office is home to over 150 people.
Opening of the Washing R&D center represents another important milestone in our growth journey, and will support us in our plans to build an even stronger presence in Turkey, further strengthening Haiers capabilities in developing cutting-edge solutions and technologies.
Carla De Luca, Sustainable Procurement, on how we’re helping our suppliers become more sustainable
December 1, 2022
As a sustainability leader, Electrolux Group aims to reach net-zero emissions across the value chain by 2050. To make this happen, it is vital our suppliers are on board. Carla De Luca, Sustainable Procurement Senior Program Manager at Electrolux, explains how we’re working with them to improve their environmental performance.
Tell us a bit about your role.
I’m a sustainability leader, focused on responsible and environmentally-conscious business practices and decision making. My role was created four years ago to create a center of excellence within purchasing at Electrolux and I work with our top 300 suppliers to improve their environmental performance.
How does your team work with sustainability?
We have had a responsible sourcing program for over 15 years at Electrolux with some awesome activities. But what we’ve done over the last three years is to strengthen the environmental assessment of our suppliers. This has created a more holistic approach to supplier relationship management and sustainable procurement that ensures we take better informed decisions to make our sustainability goals a reality.
Why is sustainability so important in purchasing?
With supply chain emissions being on average 12 times higher than operational emissions, we recognize that working with suppliers is vital to reducing our overall carbon footprint to reach our 2050 goal.
We have to work closely with both our purchasing teams and our suppliers in order to achieve our sustainability objectives. In fact, I see our supply chain as an extension of our own business and we are ultimately asking our suppliers to work with their business in the same way as we run our own operations. We have committed suppliers, but they sometimes need our help and support to improve their sustainability performance.
How do you promote sustainability among suppliers?
Our initial priority was to get our suppliers to start measuring their carbon footprint and to set their emissions reduction targets. This was a huge task but essential in enabling them to reduce their emissions.
We also worked to change the misconception that sustainability increases cost – to introduce a “value-based approach”. In our supplier training sessions, we raise awareness that sustainability can leverage cost reductions, for example through energy and resource efficiency. Our value-based approach to purchasing takes a much broader perspective on value than just cost, which is good for business and a more sustainable world.
How have our supply chain partners responded?
I’m really proud of our suppliers who I have spent a lot of time engaging with to make sure they are on board with our sustainability approach. We actually receive messages of thanks from suppliers, and they really see Electrolux as a change agent that contributes toward their shift to becoming more sustainable.
What are the success factors that make Electrolux a world leader in sustainable procurement?
Besides our holistic and value-based approach to sustainability, I would say it’s our dedication to supplier engagement and collaboration.
In 2022, we are the only CDP member company in the world with a 100% supplier response rate (among 250+ customers with over 150 suppliers engaged). As companies have an average response rate of 65-70%, we have a clear advantage when we engage with our supply chain.
We also collaborate and share best practice. For example, we are planning to roll out our Green Spirit program, which is our internal initiative to reduce environmental impact in our own operations, to some of our suppliers. At Electrolux, we have so much expertise and experience and we want to help bring our suppliers along on our sustainability journey
Electrolux announces redundancies: there will be 76 in Porcia and 25 in Susegana. Not renewed 300 expiring workers
The union: only voluntary and incentivized exits. In Italy the total number is 222 cuts. Redundancy fund risk in 2023
There are 222 redundancies announced by Electrolux for Italy during a meeting with the trade unions. The most substantial personnel cuts will be absorbed by the Porcia plants which will see the exit of 40 employees and 36 workers (10 of whom in the spare parts warehouse), and Forlì which will instead see a cut of 19 employees and 77 workers. Redundancies for 25 employees in Susegana while the cuts will affect 10 employees in Solaro in the province of Milan. The site is also the protagonist of an investment process which in the next few years will see the company spending around 102 million euros to modernize the production lines. In Cerreto there will be 5 outgoing employees while in Assago there will be two redundancies.
The operation aims to be concluded within the first quarter of 2023 and provides for the use of the incentived Naspi instrument. The negotiation will continue in the individual plants.
Beko is planning aggressive moves in 2022-23, with the goal of increasing brand awareness and achieving sales of 2 billion baht by next year
Beko Thai’s commercial director, Pornchai Trakultechadej, said in an interview the decision was made after the company discovered that less than one in 10 Thai people can still pronounce the proper name of Beko, despite the brand being in the country for seven years.
Some people recognised the brand, but not enough to switch to Beko, he noted.
He revealed that the company plans to double its marketing investment in the Thai market next year, with 85% of the budget, or approximately 200 million baht, going towards digital campaigns focusing on home appliances such as refrigerators, washing machines and dryers, and air-conditioners.
Gree Electric Appliances, Gree Changsha Intelligent Manufacturing Factory of Zhuhai, China has been listed among the six most innovative companies of 2022.
The factory has developed a collaborative management system (CMS) with the Zhuhai headquarters in production, processing and other sectors through the Enterprise Resource Planning System (ERP) and Product Life Management System (PLM), said a press release.
The company has implemented self-developed automation equipment and workshop execution systems as well as supervisory control and data acquisition systems to build an intelligent decision-making platform.
It has yielded a 25% increase in production capacity, a 12% increase in energy utilisation ratio, and a 19% reduction in production and operation costs.
In addition, the company won the “Intelligent Manufacturing Exhibition” award from the Ministry of Industry and Information Technology of China.
GE Appliances, a Haier company, is cutting its global, salaried workforce by 5% due to historic operating costs.
Arçelik’s washing machine factory in Ulmi, Romania, ranked among the most advanced in the world in terms of environmental sustainability. Indeed, Arçelik, a global appliance manufacturer and subsidiary of Turkey’s largest industrial conglomerate, Koç Holding, has been awarded Sustainability Lighthouse status by the World Economic Forum (WEF) for its manufacturing plant . ‘Ulmi, Romania. A recognition that rewards effective measures in terms of energy performance applied on the site. This follows the already existing statusArçelik as a Global Lighthouse awarded by WEF to its Ulmi plant in 2019 and Eskişehir plant in 2021 for the successful adoption of Fourth Industrial Revolution (4IR) technologies to improve productivity and performances.
Turkish home appliance magnate plans to use Egypt as an export hub and provide jobs for thousands of Egyptians
Turkey’s largest home appliance manufacturer Arcelik will invest $100m to establish a new factory in Egypt, according to a statement released by the Egyptian trade ministry on Sunday, as both countries continue to mend ties after a years-long rift.
Arcelik CEO Hakan Bulgurlu visited Sharm el-Sheikh over the weekend, where he met Egyptian Minister of Trade and Industry Ahmed Samir to discuss investment opportunities.
Samir said that during the meeting, they reviewed Arcelik’s project, which will be completed by the end of 2023 and is projected to manufacture an annual capacity of 1.5 million household appliances, according to the statement.
The investment is expected to provide 2,000 direct jobs for Egyptians.
The minister added that the project aims to meet his country’s need for appliances, as Arcelik plans to make Egypt a hub for producing and shipping products to foreign markets.Local media has suggested that Arcelik will break ground on the plant on 7 December.
With a 40M EUR investment, this milestone places Turkey as the company’s largest production and export center in Europe to serve European and global markets
Haier Dishwasher Factory opening ceremony
Haier Dishwasher Factory opening ceremony
With an investment of more than €40 million, the new factory will have full capacity of 1 million units per year. The new production facility strengthens Haier’s presence in Europe, where the company stands out for its product leadership across several categories and aims to become among the top three appliance manufacturers in the region.
The new factory – equipped with solar panels – features improved production capacity with high automation levels: operating robots and advanced production processes thanks to 100% automatic measuring systems, leakage detection and full traceability of critical components.
Haier Europe is further establishing its product leadership in the washing sectors in both freestanding and built-in segments for the three pan-European brands – Candy, Hoover and Haier. All products will offer advanced connectivity through the hOn app, the living ecosystem for smart appliances able to connect all products of Haier Europe brands.
“Haier Europe keeps overperforming the market in terms of products and brands leadership and it is the fastest growing company in Europe,” says Yannick Fierling, Chief Executive Officer at Haier Europe. “The expansion of our industrial park in Turkey marks another step in the Company’s growth strategy, and the investments are fully in line with our zero distance to consumers philosophy as they are aimed at providing users with rich and meaningful experiences.”
The new dishwater plant is located within Haier’s New Green Field Production Campus in Turkey where the company has been investing massively in the last two years, lately with the opening of a platform for all standard-sized tumble dryers in 2021. The extension of the washing platforms plays a pivotal role in the go-to-market and customer centricity strategy as the company will continue to invest into new best-in-class energy innovations and launch patented Haier Europe technologies.
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