Miele Bluewater Christmas

Wednesday 9th November Miele London launched their exclusive Christmas activation at our Experience Centre in Bluewater.

Miele wanted to activate a show-stopping window to encourage consumers to experience Miele. The Miele Kaleidoscope is a visual metaphor for bringing to life ‘extraordinary’ and the design evokes a sense of festivity. The concept of the Experience Centre is to really bring the Miele brand to life. It’s a destination of discovery, where consumers can truly experience how extraordinary products are for themselves.

Miele Hong Kong in 25th

Miele Hong Kong celebrates its 25th anniversary! 🎉

Since 1997 Miele Hong Kong – as their second Asian sales subsidiary – has been successful in many ways: the team has opened up the Asian market with our domestic appliances and established a flourishing project business. To mark its anniversary, Miele Hong Kong invited over 100 employees and business partners to celebrate – despite social distancing measures still in force. To bring it further, they also set up a Miele Longevity House – a brand roadshow with interactive installations and inspiring workshops to introduce a sustainable living style in the modern home environment.

ThyssenKrupp will supply green steel for Miele

ThyssenKruppSteel Europe and the German producer of household appliances Miele Group have signed a memorandum of understanding on the supply of green steel from the iron direct reduction plant in Duisburg. The enterprise to be launched in 2026, reports the Thyssenkrupp website.

ThyssenKrupp will supply its patented Bluemint steel for the home appliance producer. In the following years, the volume of purchases will gradually increase. By 2030, Miele and Thyssenkrupp plan to switch 100% to Bluemint.

By 2030, the German producer of household appliances aims to reduce carbon emissions from its devices at the stage of use (Scope 3) by another 15% compared to 2019. Miele has already signed similar agreements for the supply of low-carbon steel with Germany’s Salzgitter AG (in 2021) and Sweden’s H2 Green Steel (in May 2022).

Miele HydroClean ovens

Miele premium German brand was the new ovens with the HydroClean function, which ensures fully automatic and truly effective washing of the baking space. The oven is connected to water and has a washing system inside, which sprays the entire space with water and applies cleaning foam to it. Dirty water is discharged into the waste. Of course, the oven offers steam functions, automatic programs and many other smart functions. In the tube segment, Miele is expanding its offer with new, more affordable models with steam functions

Miele free standing refrigerators K 4000

Maximum energy efficiency for many years: the new generation of Miele “K 4000” free-standing refrigerators has new, high-quality insulation technology.

The new generation of free-standing refrigerators “K 4000” from Miele. ©Miele


The decisive factor is that the insulation technology keeps energy efficiency at a high level over the long service life of Miele appliances. With “PerfectFresh Active”, “K 4000” also offers outstanding storage conditions for fruit and vegetables. The focus here is on insulation panels with silica (silicic acid). The material forms the core of the vacuum insulation panels that keep the cold inside the refrigerator and the heat outside the appliance.

This material not only enables a highly effective, but also much thinner insulation than the usual insulation foam. The associated space saving benefits the interior to the fullest extent, so that there is plenty of space for refrigerated goods even with the particularly elaborately insulated appliances in energy efficiency class A. With “PerfectFresh Active”, “K 4000” also offers outstanding storage conditions for fruit and vegetables.

Fifth time in a row: Miele washing machines are again test winners

Miele WCI 870 WPS achieves the best rating for environmental properties

Excellent grades also in endurance testing and handling

For the fifth time in a row, Miele washing machines are at the top of the podium in the Stiftung Warentest (StiWa). In the current issue of the magazine “test” (issue 10/2022), the WCI 870 WPS and the WWE 360 WPS GreenPerformance received the overall grade GOOD (1.6) and impress over a period of ten years with low operating costs. In total, StiWa evaluated 14 front loaders with loads between 8 kg and 9 kg.

As in the last washing machine and dryer tests by Stiftung Warentest, a Miele appliance, here the WCI 870 WPS, shines with the best environmental properties – with the sole top mark of good (1.9). Among the equally placed test winners, both Miele washing machines even have the lowest operating costs. Current average electricity and water prices serve as the basis for calculation, and future annual price increases have already been taken into account. For this, the editors give the “environmental tip”, which the WCI 870 WPS in particular deserves with the lowest power and water consumption. Significantly, among the devices rated good (1.6), only the two Miele washing machines were awarded energy efficiency class A, while the other test subjects did not get beyond a C.The fact that both Miele appliances received the top mark of 1.0 in the endurance test category is not least a result of the intensive stress tests carried out by the Gütersloh-based household appliance group, which are well above the industry average: Miele tests its washing machines for a service life of up to 20 years (at 5 washes per week) and thus goes far beyond the StiWa specifications. Nine years with 3.5 washes per week are the benchmark here. The Miele appliances also received praise in the test for their precise display of the remaining time and for their easy cleaning and maintenance. In all other categories, too, Miele washing machines always achieved a very good or good rating.

The test results for the Miele WCI 870 WPS apply analogously to the WWI 860 WPS and WEI 875 WPS devices of the same construction.

Equipped with a range of convenient features

In addition to the evaluated criteria, both devices scored well in the test with the innovative PowerWash washing process, with which even very small quantities are cleaned in an energy-efficient manner (“washing effect A”). In connection with the QuickPowerWash program, this even works in less than an hour. With CapDosing, special detergents, fabric softeners or additives can be easily dosed in practical portion capsules. The AddLoad function makes it possible to add or remove forgotten items of laundry until just before the end of the program. Of course, both appliances also have the legendary Miele honeycomb drum, which, thanks to its honeycomb structure, ensures maximum laundry protection.

The WCI 870 WPS device also has the TwinDos automatic liquid detergent dosing system, which is integrated in the device. With TwinDos, detergents can be saved by up to 30 percent*, independently confirmed by the renowned Öko-Institut e. V. in Freiburg. TwinDos automatically doses at the right time and in the right proportions: overdosing or underdosing, as well as fiddling with detergent, are a thing of the past – for maximum convenience and washing at the push of a button.

*compared to manual dosing

Miele Japanese birthday

Miele Japan celebrates its 30th anniversary! When it was founded in 1992, it was the first subsidiary in Asia and the 21st in total. Starting with a small team, the local Miele team today numbers more than 110 employees.

To mark this anniversary, Dr. Axel Kniehl and Dr. Reinhard Zinkann travelled to Japan to offer their personal congratulations

Miele FrontFit Dishwashers

As kitchens increasingly merge with dining and living areas, Miele proposes its dishwashers with FrontFit, a technology available with immediate effect ex works on selected models from the G 7000 series. With its new FrontFit feature, Miele has developed intelligent technology to affix cabinet fronts, suitable for all installation configurations.

Thanks to an integrated mechanical system, the cabinet front slides upwards slightly as the dishwasher door opens. This requires less space for the door swing arc below the dishwasher – hence requiring a gap of only a few millimetres and a particularly low plinth height.

«lThe ultimate in user convenience – the company explains – results from a combination of this feature with Miele’s tried-and-tested ComfortClose: a dishwasher with FrontFit is incredibly easy to open and close and the door remains stationary at any opening angle. As vertical door shift is less than 2 cm, machine controls remain easily accessible

Miele sustainability

Miele are committed to make sustainability happening every step. Make appliances that won’t leave a mark. End waste by giving our appliances new life. At IFA 2022, we’re showcasing their ambition and responsibility on sustainability. And this doesn’t end at the factory gate. Visit Miele at the trade fair in Berlin from September 1-6 or find out more here: https://www.miele.com/c/sustainability-3359.htm