LG Electronics releases standard washer-dryer two weeks

LG Electronics Inc. has officially released a standard washer-dryer model following its premium product lineup.

The Tromm Wash Combo can handle both washing (25kg) and drying (15kg) in a single unit. Priced at 4.49 million won ($3,400), it significantly undercuts the Signature washer-dryer released last month for 6.9 million won.

Deliveries will be available from April 8.

With the purchase of the Tromm Wash Combo, customers will receive a cashback of 200,000 won. Purchasing the Mini Wash Set alongside will also entitle customers to a cashback of 600,000 won, according to the company.

Initially, LG Electronics had planned to release the standard product in April after launching the premium Signature washer-dryer on March 22.

However, the schedule was moved up by about two weeks in response to the success of Samsung Electronics’ washer-dryer priced in the 3.9 million won range.

LG Electronics aims to maintain its competitive edge by highlighting performance capabilities while also upholding its reputation as a leading home appliance manufacturer over rivals.

To ensure performance while maintaining compact size, LG developed its own washer-dryer-specific inverter heat pump drying module.

“We can reduce fabric damage while improving energy efficiency solely through 100 percent heat pump technology,” said a company official.

The heat pump utilizes the heat generated by circulating refrigerants to absorb moisture from the laundry.

This low-temperature dehumidification process ensures protection for the fabrics. LG Electronics applied inverter technology to achieve a 50 percent reduction in energy consumption by regulating motor speeds to operate only when necessary.

AI capabilities have also been upgraded. With the AI mode, users can wash and dry a 3kg load of laundry in just 99 minutes.

Equipped with a deep learning AI DD motor, the new washer-dryer offers customized washing and drying with 6 Motion to reduce fabric damage.

Users also have the option to install a 4kg capacity top-loader washing machine called Mini Wash underneath the Tromm Wash Combo.

By using three separate units?drum washer, dryer, and Mini Wash?LG aims to enhance the convenience of washing and drying.

The slide-out dust filter adopts a sliding mechanism for easy removal of dust from the filter. With the automatic detergent dispenser positioned at the top, users can conveniently add detergent and fabric softener without bending over.

LG UNVEILS ADVANCED AND CUSTOMIZABLE HOME SOLUTIONS AT KBIS 2024

LG Electronics (LG) is unveiling an evolved, fully-integrated home experience at the 2024 Kitchen & Bath Industry Show (KBIS) in Las Vegas. Upon entering LG’s booth, visitors will encounter the new Signature Kitchen Suite Transitional Series built-in kitchen package, developed in response to the growing popularity of both transitional and contemporary kitchen designUpon entering LG’s booth, visitors will encounter the Signature Kitchen Suite zone, which boasts a stylish selection of the premium built-in brand’s latest kitchen appliances. Among them is the new Signature Kitchen Suite Transitional Series built-in kitchen package, developed in response to the growing popularity of both transitional and contemporary kitchen design.

With subtle aesthetics that help complete a luxurious kitchen look, the Transitional Series offers a sophisticated and velvety matte-stainless-steel panel option and introduces thin yet easy-to-grip handles. The showcased appliances from the Transitional Series include the wine column fridge, under-counter wine cellar, under-counter drawer fridge, 30-inch fridge, dishwasher, 36-inch insert hood, induction oven and wall oven. Visitors can also see sleek solutions from other Signature Kitchen Suite lineups, including the panel-ready Pro Series collection, and the brand’s space-efficient compact-size packages

LG Elec to upgrade your bathroom with high-tech appliances

LG Electronics Inc., the leading global home appliance maker, on Friday said it is set to showcase new products for bathrooms for the first time, making a foray into the sector.

The South Korean tech giant will unveil various appliances such as a shower head with a water purification filter at the 2024 Kitchen & Bath Industry Show (KBIS) in Las Vegas, Nevada, Feb. 27-29.

“We will continue to introduce smart life solutions across diverse categories, deeply rooted in our understanding of customer lifestyles, seeking to lead the market through thoughtful innovations for a better life,” Lyu Jae-cheol, president of LG’s home appliance and air solution division, said in a statement.

The Smart Bath and Shower Purifier filters out rust or residual chlorine from tap water to reduce skin irritation, LG said. The system features a function to maintain users’ water temperature preferences with a digital display that allows users to check and adjust the temperature.

The system also monitors water usage and provides timely filter replacement alerts to facilitate a consistently pure stream of water.

LG Financial Results

LG announced its financial results for the year 2023, disclosing a consolidated revenue of KRW 84.2 trillion and an operating profit of KRW 3.55 trillion. This marks the third consecutive year of achieving record-breaking annual revenue. The operating profit is also solid, approaching levels seen during the prior period of pent-up demand.

Despite challenging external factors such as an economic slowdown and reduced demand, LG’s core business of home appliances and the burgeoning vehicle components business have demonstrated remarkable resilience, maintaining continuous growth for eight consecutive years. The combined revenue of these businesses exceeded KRW 40 trillion last year, a substantial increase from KRW 18 trillion in 2015. Over the same period, the proportion of these two businesses in the total revenue has risen from 32.5 percent to 47.8 percent.

The performance is attributable to LG’s strategic efforts to enhance its business portfolio. The company successfully expanded its B2B business by identifying market turning points early on and integrated new business models, including subscription services, into existing frameworks. Furthermore, LG’s innovative content and service business model, leveraging its extensive user base of hundreds of millions of products globally, has also contributed to securing robust profitability.LG Home Appliance & Air Solution Company achieved an annual revenue of KRW 30.14 trillion, marking eight consecutive years of growth and ushering in the era of KRW 30 trillion. Introducing new business models including subscription services and expanding the B2B share in areas such as HVAC, components and built-in solutions contributed to this growth. The operating profit recorded an increase of over 76 percent compared to the previous year, reaching KRW 2.08 trillion.

In the coming year, the Company will accelerate a shift in its business model towards future readiness, including Direct-to-Consumer initiatives. It aims to expand the deployment of home appliance operating systems and extend subscription services to international markets. Additionally, there will be a swift progression in building smart home solutions that reflect the value of “Zero Labor Home.” In terms of products, the Company will seek to maintain its strategic approach of solidifying the premium leadership of key products, such as washing machines and refrigerators, while swiftly expanding region-specific lineups. To sustain continuous growth in the B2B sector, especially in areas like HVAC, the Company plans to strengthen its capabilities by establishing a complete, local business operation that encompasses product development, production and sales, with a focus on the evident electrification trends in regions such as North America and Europe.

LG mycup dishwasher

The LG mycup is a small dishwasher that was presented during CES 2024, pushing the boundaries of what a traditional dishwasher is. It boasts a slim versical structure that is meant to carefully fit into any kitchen small with a small footprint. Specifically, the mycup can be placed where users grab their cups or tumblers to fill up every day.

The dishwasher offers two cleaning programs — Quick Wash and Extra Wash. Both of the processes use a 149-degree Fahrenheit hot water cycle — this ensures that the bacteria is cleaned off. The Quick Wash cycle uses the brand’s bubble jet technology and the Extra Wash program adds air-drying features to both clean and carefully dry the tumbler with the water jet and hot air.

LG’s Washer for Tumbler

LG Electronics (LG) is set to unveil its innovative tumbler washer, LG mycup, at CES 2024. This unique cleaning solution features state-of-the-art technology to enhance the daily hygiene of tumbler users, while its sophisticated design embodies LG’s commitment to environmental sustainability. With the increasing number of eco-conscious consumers using tumblers, LG mycup simplifies the cleaning process and encourages the regular use of reusable cups and tumblers.This practical washer lets users clean one tumbler at a time by simply placing it inside and selecting from two cleaning courses – Quick Wash and Extra Wash – through the LG mycup app. The cleaning process is then conveniently displayed on the upper display panel to let users check wash status and receive an app notification when the cycle is complete.

Both courses utilize a 65-degree Celsius hot water cycle to ensure thorough and sanitary cleaning. By employing bubble jet technology, the Quick Wash course cleans the inside of the tumbler in just 30 seconds. And for the thorough cleaning and drying for harder-to-clean residues like dairy, the Extra Wash course utilizes an integrated air-drying design to clean and gently dry the tumbler with a multi-directional water jet and powerful hot air.

LG Elec to open heat pump research laboratory in Alaska


LG Electronics Inc. plans to open LG Advanced Cold Climate Heat Pump Laboratory in Alaska, the US for the development of heating, ventilation, & air conditioning (HVAC) that performs in extreme low temperatures.

The company announced on Monday it launched the Consortium for Advanced Heat-pump Research with the University of Alaska Anchorage (UAA) and the University of Alaska Fairbanks (UAF) in Anchorage, the US.

HAVC products with heat pump techs perform poorly in severe cold because the pressure to compress refrigerant is reduced, resulting in less refrigerant circulating.

In the polar regions of Alaska, new experiments can be conducted that take into account environmental conditions and variables such as snow, rain, and extreme low temperatures that cannot be reproduced in traditional laboratories

LG WashTower in Paris

To raise awareness for the LG WashTower™, which has been garnering increased popularity among European consumers, LG France set out to win the hearts of French consumers with a unique experience zone. On October 28, the company unveiled a giant structure in the shape of LG WashTower at Pompidou Centre in Paris, catching the eyes of Parisians and tourists alike. For one day, the general public was invited to discover the new design and advantages of the all-in-one laundry solution inside the 8-meter-high column created with realistic proportions and design.



Located in Beaubourg, one of the capital’s oldest districts and the beating heart of Paris since Medieval times, the Pompidou Centre is home to Europe’s largest collection of modern and contemporary art and an important cultural center for Parisians as well as tourists. With daily traffic in the area estimated at around 50,000 visitors a day, it was the perfect location to promote the new LG WashTower.



Upon entry, visitors were met by a model dressing room installed with an actual LG WashTower, showing consumers how the product can flawlessly blend in with home spaces while providing more information about the conveniences the product can provide. And, to provide a source of entertainment, the experience zone featured a game event, offering visitors an opportunity to win LG WashTower figurines created in partnership with famous German toy brand Playmobil.
LG also promoted Busan’s bid to host the World EXPO 2030, setting up banners in the area as part of efforts to highlight the beautiful port city as the best candidate to host the global event.
First introduced in France in July last year, the LG WashTower saw solid sales growth of 150 percent after the launch of its compact version in June this year. The new WashTower Compact is smaller than the 2019 version by 100 millimeters in width, 170 millimeters in depth and 235 millimeters in height, requiring less installation space than a stackable or side-by-side washer and dryer pair of the same laundry capacity. Thanks to its compact size, the LG WashTower has been highly praised by European consumers as a space-efficient solution that delivers greater convenience.

The company plans to further promote the WashTower globally, focusing on its sleek and minimal design as well as the exceptional performance and convenience it provides.

Lg returns to TV with an advert dedicated to Instaview refrigerator

The new LG Electronics television campaign dedicated to the world of Side by Side LG InstaView refrigerators kicked off this week .
The television campaign is part of a broader communication campaign , which will also have variations on digital and social platforms, aimed at consolidating brand and product awareness.
The campaign is developed around the concept ” LG InstaView: the refrigerator made to look inside ” which refers to the peculiarity of the InstaView technology which allows, with two simple touches of the hand on the darkened glass panel, to look inside the refrigerator without having to open, thus avoiding unnecessary dispersion of cold air which is the basis of poor food preservation.This useful function was created precisely to deal with a very widespread habit: opening the refrigerator door and keeping it open for a long time while waiting to check its contents, decide what to eat, which foods to buy… that is, the bad habit created basically by the protagonist of the commercial, filmed while, motionless, he stares at the inside of the refrigerator without being able to make a decision

LG Releases Preliminary Earnings for Third-Quarter 2023

LG reported consolidated revenues of KRW 20.7 trillion and operating profit of KRW 996.7 billion in the third quarter of 2023, both the second highest third-quarter figures in the company’s history.

Driven by the major business of home appliances as well as vehicle solutions, LG’s future growth engine, the company accelerated the qualitative growth of its business despite the economic slowdown and prolonged decline in demand. Operating profit increased more than 30 percent compared to the same period last year as well as the second quarter of 2023.Driven by the major business of home appliances as well as vehicle solutions, LG’s future growth engine, the company accelerated the qualitative growth of its business despite the economic slowdown and prolonged decline in demand. Operating profit increased more than 30 percent compared to the same period last year as well as the second quarter of 2023The LG Home Appliance & Air Solution Company has seen significant growth in the B2B area with its HVAC solutions. The company aims to further expand its air conditioning business with heat pumps and ESS in response to the growing demand for eco-friendly and high-efficiency products in North America and Europe. And, launched in the third quarter, LG ThinQ UP 2.0 – a smart home innovation that combines home appliances and subscription services – has already received positive responses from customers and is leading change in the home appliance paradigm.