Electrolux Group receives EIB loan for development of energy efficient appliances

Electrolux Group has signed a €200 million loan with the European Investment Bank (EIB) to support research, development and innovation (RDI) on more energy-efficient household appliances.

The financing will enable Electrolux Group to develop advanced appliances for food preparation, food preservation, fabric care, and dish care, while also enhancing digital technologies across all product platforms. This support will back the Group’s research aimed at improving performance, user-friendliness, and user experience, as well as reducing energy consumption and resource use for a variety of household goods.

Now you can steam and air fry your food at the same time!

Thanks to advanced technology, Electrolux have launched an air fryer that also steams – helping consumers to cook more sustainably and healthily in the home, whilst also saving them time.  The Electrolux 800/AEG 8000/Ultimate Taste 700 Steam Air Fryer has four features:

▪ Air frying
▪ Steaming
▪ Air frying and steaming (combi)- the best of both worlds! 
▪ Dehydrating
 
It is currently available in European markets, as well as Taiwan, Thailand, Korea and China. It will be available in Malaysia, Singapore, and Middle East and Northern and Central Africa later this year. The product will be rolled out in more markets next year.

Electrolux financial challenges

Electrolux is facing significant financial challenges. The company’s total borrowing of SEK 40 billion is too high relative to its earnings, leading to concerns about small margins and high interest costs¹. If the market does not improve quickly, there is a substantial risk that Electrolux will need to carry out a new share issue. This could result in significant dilution for existing shareholders, as the company’s market capitalization is nearly equal to its net debt.

Electrolux AEG brands have become the first in the industry to earn the new Woolmark Wool Care Green

The latest range of tumble dryers from our Electrolux and AEG brands have become the first in the industry to earn the new Woolmark Wool Care Green certification from global wool care experts The Woolmark Company. The new certification ensures the highest care for wool together with lower energy consumption.

Woolmark already certified Electrolux and AEG products for wool washing and wool drying cycles for hand washable and machine washable wool garments, and now certain tumble dryer models in our new ranges in Europe and upcoming ranges in Asia Pacific (spring 2025) have taken the top Wool Care Green honors.

Electrolux sustainable packaging receives the Red Dot Best of the Best

Electrolux sustainable packaging receives the Red Dot Best of the Best The design of the new packaging of Electrolux Group has won for design quality and creativity. This award is given to revolutionary design solutions and is the highest recognition of the Red Dot Award: Brands and Communication Design. Only the best products in individual categories receive this award.

result is a new design concept that uses illustrations on boxes to emphasize the Electrolux brand promise of  Contributing to a better way of life  and the shift from a product-centered to a human-centered approach. The illustrations show people, without gender or ethnic boundaries, in different everyday situations.

The design also helps make packaging more sustainable. With the new system, in fact, the boxes are easily adaptable to hundreds of appliances of various sizes, and so the number of different packaging has been reduced. Water-based ink is also used, in smaller quantities. also use unbleached FSC certified raw cardboard, without protective varnishes or laminations, which could contaminate the recycling.

Electrolux fridge-freezers with a green “heart”

The Electrolux 700 GreenZone+ fridge-freezers, available in 177.2 cm and 188.4 cm sizes, are notable for their sustainability features. These models include a sealed drawer that maintains optimal humidity levels, effectively managing excess condensation and preserving up to 95% of vitamins in stored food. According to the company, the latest fridge-freezers are distinguished by their eco-friendly design, featuring internal linings made from 70% recycled plastic sourced from end-of-life refrigerators.

Happy birthday to Electrolux

Happy birthday to Electrolux Today we celebrate turning 105.
founded in Sweden in 1919 by entrepreneur and salesman Axel Wenner-Gren who had worked stubbornly since 1908 to realize a vision: making vacuum cleaners lighter and easier to use. “Every home, an Electrolux home” was his motto. With Wenner-Gren’s idea, and his unusual knack for sales and marketing, the journey began toward becoming a leading global appliance company today. 

Electrolux have been innovating and improving the lives of people in their homes around the world for 105 years.

Read more about their story here https://www.electroluxgroup.com/en/category/history/

New Electrolux Group study shows short wash and low temperature key to reducing environmental footprint of clothes

Extending clothing life presents the single largest opportunity to reduce the carbon, water and waste footprints of clothes. Published recently by Electrolux The Truth About Laundry Report are the findings of our seven-year, science-led research program focused on extended clothing life which shows that choosing lower temperatures and shorter cycles can length the lifespan of clothes by more than 50%.

For example, a cotton T-shirt washed at 30°C for 59 minutes will last over 50% longer than if it’s washed on a regular 40°C cycle which can last up to 120 minutes, if not longer.

To read all about this and to download The Truth About Laundry, Love Clothes For Longer Edition, read here:

https://www.electroluxgroup.com/en/new-electrolux-group-study-shows-short-wash-and-low-temperature-key-to-reducing-environmental-footprint-of-clothes-42380/

Electrolux Australia shows the way to fight climate change

The Electrolux Group’s Adelaide factory has been recognised in the South Australian Climate Leaders Awards for their continued commitment to climate change.

The Adelaide factory which manufactures kitchen ovens was adjudged the winner of the Large Enterprise category.

Electrolux is the only large whitegoods company still manufacturing in Australia, employing approximately 450 local workers.

Electrolux returns to profit but no rebound expected at year-end

The Group’s losses in the US have been reduced but the market in Europe is still weak with the sole exception of Built-in Electrolux’s turnover increased 7% in the second quarter, from SEK 32.6 billion to SEK 33.8 billion (EUR 2.91 billion), “driven by higher volumes in all business areas”, the company said in a statement.

The Swedish group revises its operating profit: 0.42 billion crowns (36 million euros) corresponding to a margin of 1.2% which becomes 0.52 excluding non-recurring items. What happened? On the one hand, the cost measures are starting to be felt and have contributed 300 million crowns, on the other hand, the loss of the activities in North America has significantly reduced. Latin America has developed strongly but in Europe the market is still weak with the sole exception of Built-in .all is well? Not quite: CEO Jonas Samuelson warns that the group has “ revised the outlook for market demand in Europe, Asia-Pacific for the full year 2024 from neutral to negative  we expect a negative price trend for the full year 2024, with a negative impact also on the second half. Increasing investments in marketing to capitalize on the momentum of our attractive product offering are producing good returns and, as in the second quarter, we plan to increase investments in innovation and marketing in the second half of 2024. ”