BRANDT GROUP APPOINTS DANIELE DEGLI EMILI GENERAL MANAGER EUROPE-ASIA

Daniele DEGLI EMILI will officially become Group Managing Director for the Europe-Asia zone. He succeeds Simon BARBEAU, in office since 2018.

As part of his new functions, Daniele DEGLI EMILI will be responsible for pursuing and accelerating the growth of the only French manufacturer graduate of the Polytechnic University of the Marches in Ancona in Italy, Daniele DEGLI EMILI began his career in 2000 as Marketing Manager at Mol Holdings in Milan. He joined the INDESIT group in 2002, where he successively held several Marketing positions, including the position of Western Europe Marketing Director until 2014. The same year he became Italy Managing Director of the VESTEL Group. Two years later, he joined the CANDY HOOVER Group as Washing Marketing Director before joining the BRANDT Group in 2019.

A specialist in the household appliance sector, Daniele DEGLI EMILI has held the position of Strategic Marketing and International Trade Director of the BRANDT Group since 2019. The roadmap of the new Chief Executive Officer notably plans to strengthen the promotion of Made in France, French know-how and to ensure the development of activities in France and internationally.

Teka presents the Autodose washing machine

Teka presents the Autodose washing machine, a free-standing model that stands out for its electronic washing management and its large capacity. The Autodose function allows the washing machine to use the precise amount of detergent and fabric softener for each wash, based on the laundry load and the soil it detects.

Simply fill the drawers with detergent and fabric softener for the first time and the Autodose function will distribute it for several washes, and can even serve up to several months. When the product is finished, the washing machine will notify you to refill the compartments.

The new Autodose washing machine has 14 automatic washing programs, with which it is possible to adapt each wash to the needs of the clothes. It also has a large capacity of 10 kg and a T-Inverter motor, which provides greater durability and efficiency with noise levels of only 80 dB.

This model of washing machine in dark steel color incorporates 10 special functions, among which the Steam function stands out, with which it is possible to eliminate viruses, germs or bacteria through steam; the fast wash function, a booster function that reduces the washing time of the programs; and of course the Autodose function.

It should be noted that it has energy classification A and that it incorporates several efficient programs, such as the Super rapid 15′ program and the Eco program

Electrolux Agrees to Sell Idle Factory in Memphis

Electrolux, Europe’s biggest appliances maker, has agreed to sell its idle factory in Memphis in the United States for $82.5 million, it said in a statement.

The Swedish group said late on Wednesday it aimed to finalise the deal with an undisclosed buyer, and book a gain of around 740 million crowns ($65.3 million) from it, in the fourth quarter.

Colourful coffee experience with the Krups Nespresso “Vertuo Pop”

The new Nespresso “Vertuo Pop” from Krups transforms the black and white everyday coffee routine into a colorful experience and impresses with its compact design.The compact (25 cm high) Krups Nespresso “Vertuo Pop” is the perfect accessory for a stylish kitchen thanks to its high quality and stylish color variants. It is available in three color variants: “Spicy Red”, “Aqua Mint” and “Coconut White”.

No compromises – despite the smaller size

The “Vertuo Pop” uses the patented “Centrifusion™” technology. It reads the barcode on the “Vertuo” capsule and adjusts even the smallest setting, extracting every detail of the various coffee specialties – from the aroma to the crema. The machine includes four cup sizes and offers versatility combined with quality: With just one push of a button, it dispenses the cup sizes espresso, double espresso, gran lungo and mug.

Once connected, the device always stays up to date, ensuring a smooth and consistent coffee experience. Another bonus: updates to the machine for new coffee specialties can be conveniently carried out from the smartphone.

Reduced ecological footprint

According to Krups, the “Vertuo Pop” has very low energy consumption and is made from 35% recycled plastic. The box consists of 99.5% plastic-free material and is recyclable. Nespresso is also committed to sustainable coffee quality along the entire value chain. As part of the “AAA Sustainable Quality” program, this includes, among other things: sustainable cultivation, fair payment for farmers and agroforestry.

The aluminum capsules can be recycled again and again. Furthermore, by the end of 2022, the capsules for the home will be made with at least 80% recycled aluminum. Also by the end of 2022, every cup of Nespresso coffee should be completely CO2-neutral, certified by the “Carbon Trust”. Nespresso initially wants to achieve this through offsetting, i.e. the purchase of carbon credits from forest protection and clean energy projects in coffee-growing countries

Miele Italy change

Important news at Miele Italia : starting from January 2023 Alessandro Covi will leave the leadership of the company after 22 years to devote himself to new professional challenges, remaining on the Board until the end of the 2022 financial statements. Zofia Korecka will be appointed as new General Manager . Rejczak, former Commercial Director of Miele Poland .

Alessandro Covi led the Italian branch of the German brand for 22 years, contributing significantly to the development and positioning of Miele in the Italian market: in recent years, Miele Italia has recorded an increase in turnover from 50 to 150 million euros , doubling its market share over the past 10 years. Covi has focused heavily on innovation , opening the world’s first Miele Experience Center in Milan , and has developed a commercial approach based on a true partnership with the trade. He also took care of the digital transformationof the company, opening the first online shop which today represents an important part of the turnover. To cope with market changes, it has finally invested in training and team building courses for its resources.

Sharp USA

the retail experience increasingly migrates online, Sharp Home Electronics Company of America (SHCA) today announced the launch of the Sharp Virtual Kitchen Showroom, available now on shop.sharpusa.com and expanding soon to select premium appliance retailers. The showroom features three-dimensional renderings of consumer kitchen appliances sold by SHCA within a model kitchen that showcases each product as it is meant to be used in the home

ThyssenKrupp will supply green steel for Miele

ThyssenKruppSteel Europe and the German producer of household appliances Miele Group have signed a memorandum of understanding on the supply of green steel from the iron direct reduction plant in Duisburg. The enterprise to be launched in 2026, reports the Thyssenkrupp website.

ThyssenKrupp will supply its patented Bluemint steel for the home appliance producer. In the following years, the volume of purchases will gradually increase. By 2030, Miele and Thyssenkrupp plan to switch 100% to Bluemint.

By 2030, the German producer of household appliances aims to reduce carbon emissions from its devices at the stage of use (Scope 3) by another 15% compared to 2019. Miele has already signed similar agreements for the supply of low-carbon steel with Germany’s Salzgitter AG (in 2021) and Sweden’s H2 Green Steel (in May 2022).

TCL double washing machine

TCL the Chinese manufacturer, which is also gradually establishing itself on the market outside of the TV segment, our launching portfolio of home appliance

this double washing machine most interesting, which has a capacity of 10 + 6 kg. In the larger lower drum, you wash colored items, while in the smaller upper drum, for example, you wash whites. The advantage is, of course, the ability to wash both batches at once. The washing machine has an ionizer that removes odors from clothes, a UVC sterilization function, a direct beltless drive and automatic dosing of detergents from an integrated container.

Sage coffee machine

The hot new product of the premium brand Sage, whose main domain includes lever coffee machines with an integrated grinder, The new model The Barista Express Impress, codenamed SES876BSS, enjoyed considerable attention on the spot. This is a more affordable solution The novelty is a smart dosing system that automatically calculates and adjusts the amount of coffee based on the last grinding and tamping. A lever on the side of the coffee machine is then used for tamping, which will help the user to pace the ground coffee correctly so that the puck has a smooth surface and the extraction takes place in an optimal way.

Samsung washing mashine reduces microplastic to 54%

Samsung and Patagonia met to begin discussions on developing a solution to reduce microplastics that are shed from clothes when washed. Microplastics have a major impact on the environment, threatening not only the marine ecosystem but the health of the humans as well.

Since Samsung’s Digital Appliances division was already conducting its own research to reduce microplastics, we were able to form a mutual understanding and agreed to work together quickly – said Chiwoong Yoon, who worked on ESG Strategy and acted as manager throughout the collaborative project -. The support from Patagonia heavily motivated us and gave us the confidence to accelerate the development of a practical solution and commercialize it.»

In order to accurately and objectively verify that microplastics were being reduced, the companies needed help from a research institute in the field. Patagonia introduced the nonprofit marine conservation research organization Ocean Wise Plastics Lab to Samsung.

A year after the development began, Samsung finally succeeded in developing a laundry cycle that is specifically designed to reduce microplastic shedding by up to 54 percent. This technology both effectively washes clothes and reduces the release of microplastics, all while maintaining the quality of clothes