Haier Powers Up in Thailand: Chonburi Air Conditioning Industrial Park Begins Production

On September 23rd, 2025, Haier marked a major milestone in its global expansion strategy with the official launch of production at its Chonburi Air Conditioning Industrial Park in Thailand. This state-of-the-art facility, located at the WHA Eastern Seaboard Industrial Estate 3, is set to become the largest air conditioner manufacturing base in Southeast Asia—and Haier’s biggest overseas AC production hub.

🚀 A Giant Leap for Smart Manufacturing

Spanning over 324,000 square meters, the Chonburi plant is designed for scale and innovation. With a planned annual production capacity of 6 million units, the facility will manufacture a wide range of air conditioning products, including smart ACs equipped with sensor technology and Wi-Fi connectivity. The first phase kicks off with a capacity of 3 million units, expected to double by 2027.

Vestel Sets Sights on U.S. Expansion with $150M Export Goal by 2028

IFA 2025 in Berlin, Vestel unveiled bold plans to significantly grow its presence in the United States, targeting a threefold increase in exports to reach $150 million by 2028. 

Having laid the groundwork since 2019, the Turkish electronics giant has meticulously tailored its product lineup—from dishwashers to refrigerators—to align with American standards in voltage, design, and consumer preferences. This strategic adaptation positions Vestel to compete more aggressively in one of the world’s most demanding markets.

Midea Group Shifts Production to Belarus Amid Changes in Russian Partnership

Chinese home and climate appliance giant Midea Group has finalized the relocation of its manufacturing operations from Russia’s Tatarstan region to Belarus. The company’s new assembly facility is now up and running within the Brest Free Economic Zone, boasting a planned output capacity of up to 1 million refrigerators annually.

Midea initially launched its production presence in Russia with a plant in Alabuga, Tatarstan. However, recent developments have impacted its operations in the region, as its local partner, Continent Production Solutions PLC, is currently facing bankruptcy proceedings. The move to Belarus marks a strategic pivot for Midea, reinforcing its commitment to maintaining a strong manufacturing foothold in Eastern Europe.

BSH open new factory

BSH open brand new, state-of-the-art factory in Cairo, Egypt! This is BSH Home Appliances Group’s first production site on the African continent, representing a significant investment in the region. The plant opening on Saturday 28th June marked this momentous occasion. The factory will produce high-quality range cookers and boasts top-notch production facilities to start a new success story for BSH.

Beko has launched production of a new line of ovens at its production plant in Wrocław.

On Thursday, June 12, 2025, Beko Europe announces that new production has started at the plant in Wrocław, introducing the Beko brand to ovens manufactured in Poland for the first time. The initial phase includes three models designed specifically for the Central European market, in particular for the Polish market.

First Beko ovens from Wrocław. Production for the European market has started
In the coming months, seven more variants are planned to be introduced to the market, which will be aimed at other markets

Aucma: Plans to build a new smart manufacturing plant in Indonesia

Aucma announced that the company plans to build a new intelligent manufacturing factory in Indonesia with an annual output of 500,000 refrigerators.Founded in Qingdao in 1987, AUCMA covers smart cold chain equipment manufacturing and sales, smart home appliances, smart home manufacturing and sales, smart community services, international trade and cross-border e-commerce services.

Listed on the Shanghai Stock Exchange in 2000, AUCMA is the world’s leading manufacturer of refrigeration home appliances and full cold chain products, with the world’s leading refrigeration core technology, a national industrial design center and intelligent manufacturing interconnected factory, products sold to more than 100 countries and regions in the world. AUCMA was selected as China’s top 500 manufacturing industry, China’s top 100 light industry, Asia’s top 500 brands, and China’s 500 most valuable brands many years.

LG new Indian factory

LG Electronics India Ltd.  announced the commencement of construction of its new manufacturing facility in Sri City, Andhra Pradesh.The new plant is expected to commence operations by the end of 2026.

The facility will manufacture a diverse range of products, including AC compressors, refrigerators, washing machines and air conditioners.

Homa Building the Future of Cooling

At Homa, manufacturing isn’t a backstage operation—it’s the heart of our vision. Factory N°9, the newest production hub, is more than a facility; it’s a living system of care, precision, and innovation. Adding 1.4 million units to their yearly capacity, it strengthens our position among the Top 4 cooling appliance manufacturers globally.

Designed for premium no-frost models, Factory N°9 incorporates cutting-edge automation, digitalisation, and energy efficiency. As CEO Michael Yao states, *“We’re not just building refrigerators; we’re building trust and delivering excellence.”*

More than machines, this factory embodies design thinking. Its adjacent Living Campus underscores our commitment to wellbeing, featuring gardens, gyms, and riverside walkways.

At Homa,  don’t just produce—we co-develop. By collaborating with global partners, we create refrigerators that blend technical excellence with brand identity and user-focused innovation

Haier renewable energy.

Haier Europe, our driven by a vision of a sustainable future, where renewable energy powers our world and reduces their environmental footprint.
committed to sourcing 60% of energy from renewable sources across all production facilities by 2025, and reducing Scope 1, 2, and 3 emissions, in line with the Science Based Targets initiative.

The journey towards sustainability is accelerating through large-scale solar panel installations in Turkey, China, and Italy. The industrial hub in Turkey now meets 100% of its energy needs with clean electricity, while the Jinling plant in China generates 6.24 million kWh per year from solar panels, covering 20% of its energy consumption

Gazprom shifts gears: From gas exports to home appliances

Gazprom, the Russian gas giant, is planning to produce washing machines and refrigerators at the former Bosch plant near St. Petersburg. This move comes as a response to the decline in gas exports to Europe and the absence of a new contract with China. Production is expected to commence later this year