Philips innovative Air Cookers

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What’s cooking? At Philips Domestic Appliances.Announce the launch their most innovative appliance yet: the Philips Air Cooker 7000 Series.

With this new product, nothing else is needed to cook healthier, nutritious food, as it steams, air steams, slow cooks, cooks sous-vide (low temperature, long cooking), bakes, roasts, reheats and defrosts… all in just one single appliance!

The PhilipsAirCooker is a connected appliance, that works together with the NutriU app, guiding you through the recipe step by step and offering a hassle free cooking experience by taking care of temperature, cooking style, times andsending notifications when food is done. It is a true game-changer, thanks to its unique NutriFlavor technology with climate control, which preserves 90%* of essential nutrients.

Today, we bring the benefits of new technology into the heart of the home, making it easy (& quick) to create healthier and tasty meals for everyone.

Ready for a new way of cooking? Discover more: https://www.domesticappliances.philips.com/homepage/newsroom/press/2022/20220426-discover-a-new-way-of-cooking-with-philips-air-cooker-7000-series.html

BSH CEO LEAVES

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Carla Kriwet, has decided to step out of her position as CEO of BSH for personal reasons, effective April 30, 2022, to continue her professional career outside the Bosch Group.
Gerhard Dambach, chief financial officer and member of the BSH Board of Management since 2019, will assume ceo tasks in addition to his other duties on an interim basis until further notice

Morphy Richards has unveiled a new brand identity and purpose called “Happiness Engineered”

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British small appliance brand Morphy Richards has unveiled a new brand identity and purpose called “Happiness Engineered”.  The new branding includes technical product drawings balanced with creative visuals and illustrations.

The small domestic appliance brand said this redesign was born from a need to clarify the brand’s purpose, as it sought to build a customer-centric organisation with products inspired by insights about things that would make home life happier for consumers.

The company added it is focusing on balancing the technical and creative roots of the business, as a nod to the personalities of Morphy Richards’s founders.

Morphy Richards has unveiled a new brand identity, Happiness Engineered

Richard Ingham, Market Director at Morphy Richards, commented on the change: “Morphy Richards is a household name, something we’re extremely proud of. However, we felt the brand purpose required updating to create clarity and make it more distinctive for consumers.

“We therefore chose to reconnect the brand with its founders in a modern and relevant way to appeal to customers and provide an offering for retailers that stands out from the crowd.

“We work hard to create products built to last that bring authentic, thoughtful, well-made simplicity to life — and make a tangible difference to consumers every day — and now have a brand identity that proudly communicates that.”

Retra Uk

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Retra, the UK electrical retailing trade association, celebrated its 80 years of activity during the latest Retra Conference. The event saw the presence of a lot of guest speakers, including Amdea CEO, Paul Hide, Bsh CEO, Gunjan Srivastava, Chris Brook-Carter, CEO of the Retail Trust, and Martyn Allen, technical director of Electrical Safety First (ESF).

The “Challenge of Change” was the main theme of the conference, and involved some important hot topics such as retailing in the ‘new normal’, sustainability, direct selling and the future of the high street. Many manufacturers and their retail partners – said Paul Hide, Amdea CEO – have enjoyed record sales over the past two years and that is something that probably none of us would have predicted when we locked down for the first time two years ago. It is recognised that this strong growth cannot continue for ever. We must also face the 2022 realities of global supply disruptions, microchip and semiconductor shortages, inflationary price rises and record levels of squeeze on household disposable incomes.

In his opening keynote speech, Retra CEO, Howard Saycell, expressed his disappointment that electrical retailers weren’t classed as essential during the pandemic, but highlighted how Retra members had excelled themselves during the crisis. What was really encouraging during the whole pandemic was the creativity of the independents. When some of the big retailers closed their doors – some even stopped delivering and installing – our members stepped up to the plate – he said

Sabaf Kitchen Book helps save the children

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Sabaf Group, a historic Italian multinational , one of the world leaders in the sector of components for household appliances , had set itself by creating, with the help of its employees, the book Sabaf Kitchen Book .

For each download, he will donate one euro to Save the Children for the defense of children The cookbook will be available exclusively online at https://www.sabafgroup.com/it/sabaf-kitchen-book from where anyone can download it for free.

The Sabaf Group will donate one euro for each download to Save the Children to support the NPO’s children’s programs. A small drop in the ocean, but with a great value that reminds us how food is not a guaranteed right in every corner of the planet

BSH Launched MaxFex in India

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BSH Home Appliances Group, one of the world’s leading home appliances companies announced the launch of its new range of refrigerators – Bosch Max Flex. Developed to suit the requirements of Indian households, this new range of indigenous refrigerators will address a key requirement of storage flexibility. In line with BSH’s ‘Make in India’ commitment, this refrigerator range is manufactured at the company-owned manufacturing plant in Chennai.

Speaking about the company’s consumer-centric approach and launch of new products, Dr. Carla Kriwet, CEO of BSH Home Appliances Group, says:

“India is an important market for us. I am delighted that we achieved record-breaking results in this growing region. We are deeply invested in building a powerful business in India. India-first products like the Bosch Max Flex showcases our commitment to the country. Consumer centricity is key, so our teams here have built a solid product pipeline, which is sure to enable market share growth across categories. We will continue to focus on product innovation, smart home ecosystems, and greater manufacturing abilities.”

Globally, BSH’s strongest turnover driver in 2021 fiscal year was the Cooling (refrigeration) category with 20.2% growth. In India, turnover for Cooling grew by 55%.

The Bosch Max Flex freezer is India’s 1st flexible refrigerator which comes with a unique third door compartment that can be used as a fridge or freezer depending on the requirement of the user. In tropical countries, the seasonal change tend to alter refrigerator requirements and Bosch Max Flex addresses it well. Made-in-India product that is all set to revolutionize the concept of ‘space’ in refrigerators. The initial market response for this range has been overwhelming and we are confident of a strong consumer demand for this product, this summer.”

Stop the sale of dangerous electricals on online marketplaces

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In the UK, online marketplaces such as Amazon, eBay and Wish are not bound to the same laws as traditional retailers.

This means that fake and other dangerous electrical products are being sold to unknowing customers. Containing sub-standard or counterfeit parts, they present a serious risk of fire or electric shock.

Sign our petition and demand action against the unlawful sale of dangerous electricals

https://www.electricalsafetyfirst.org.uk/