Stoves update the Richmond range collection

Stoves have enhanced the Richmond and Richmond Deluxe range cooker collections
Investment has allowed us to  introduce some innovative NEW features to our most popular range cooker collections.

The new collections are available in 90cm, 100cm and 110cm models with dual fuel, electric and induction options in a choice of Anthracite, Black and Cream.

Standout features of the Richmond and Richmond Deluxe collections include:
Flexible and increased capacity: Unique Quad Oven™ design on all 100 and 110cm models, plus on the 90cm Richmond Deluxe, thanks to the  PROFLEX™ cavity splitter. Market leading tall Titan™ oven on the 90cm Richmond.
Accurate temperature controls: The easy-to-use TrueTemp Digital Thermostat, allows for adjustments in five-degree increments for increased control.
Innovative cooking accessories: including Steam & Infuse™, which adds moisture and flavour to dishes; Pro-Trac™ double extension telescopic sliders;  an AirFry tray, cast iron griddle and full-width grill pan.
LPowerful hobs: On dual fuel models consumers can choose between five and seven burners, with a powerful 4kW PowerWok™ on the 100 and 110cm models.
Induction choices: Choice of three induction hobs. Five zone rotary or touch control induction hobs, with bridgeable zones, and the unique FreedomFLEX™ true zoneless induction system on the Richmond Deluxe 100 and 110cm.
Cleaning: Easy-Clean enamel and SteamCleanse steam cleaning.
Maxi-Clock™ LED touch control programmer: for easy programming and perfectly timed results

LG Becomes First Home Appliance Brand to Launch Rental Service in Taiwan

LG Taiwan unveiled its groundbreaking home appliance rental and care service at Taipei’s Chalet V, showcasing a fresh approach to modern living. The thoughtfully designed venue brought the concept to life through curated living spaces that demonstrated how premium appliances can enhance daily routines without demanding significant upfront investment

Hisense AI fridge freezer

Hisense introduces the BCD-780W refrigerator, featuring ConnectLife and a 21-inch TFT display that offers intuitive control and a stunning visual experience. Its AI functions include food inventory management, expiration reminders, recipe recommendations and voice control. It also suggests personalized recipes based on available ingredients and the user’s health profile. The vacuum drawer keeps meat fresh for up to five days while ensuring a 99.99% bacteria-free environment. The VersaTemp+ drawer allows flexible temperature control, perfect for wines and beverages. With its modern design and advanced technology, the BCD-780W redefines contemporary refrigeration.

Haier number one brand

Haier has once again solidified its position as the global leader in major appliances, being named the No. 1 brand by sales volume for 2024 by Euromonitor International, a renowned global research institution. This marks the 16th consecutive year Haier has claimed the top spot worldwide.Refrigerators: Haier has been the world’s No. 1 brand in sales volume for 17 consecutive years.
Home Laundry: Haier remains the top brand globally for 16 consecutive years.
Freezers: Haier continues to lead as the No. 1 brand for 14 consecutive years.
Electric Wine Coolers/Chillers: Haier has held the top position for 15 consecutive years.
Accelerating Global Expansion

Haier is also intensifying its global expansion efforts, increasing its investments in both supply chain and brand development in 2024:


In Thailand: Haier has begun construction of a new air conditioning industrial park, which will become the largest air conditioning production facility for a Chinese brand in Thailand and Southeast Asia.
In Egypt: Haier opened the first phase of its Egypt Eco Park and laid the foundation for its second phase, boosting Haier’s growth and brand leadership in Egypt and the broader Middle East and North Africa region.
Additionally, Haier continues to broaden its global footprint through strategic acquisitions. In 2024, Haier Smart Home successfully acquired Electrolux’s South African water heater brand, Kwikot, and Carrier Commercial Refrigeration (CCR), opening new growth opportunities and positioning Haier for continued success in 2025 and beyond.

Teka EasySteam ovens combine dry heat and steam to achieve the best results

Teka presents EasySteam, an innovative line of ovens that combines traditional dry heat with steam cooking technology, offering a different way of cooking. This new range offers different functions that allow you to enjoy more tender and juicy food, with uniform and fast results, preserving its nutritional benefits.

Steam is one of the key elements in EasySteam ovens, providing the necessary moisture during cooking to obtain tastier and softer dishes. This function also allows you to preserve essential nutrients, making it an ideal option for healthy eating. In addition, it is very easy to use thanks to the special tray included to generate steam: just pour water, select the EasySteam function on the control and adjust the temperature to obtain perfect dishes.

The EasySteam line also features advanced SurroundTemp technology, which distributes heat evenly inside the oven, avoiding undercooked or burnt areas, ensuring fast and even cooking for any type of preparation and reducing cooking times, which translates into energy savings. That’s why EasySteam ovens have an A+ energy rating.

Morphy Richards Expands Global Footprint

Morphy Richards embarked on a significant transformation, prioritizing the creation of innovative products that enhance everyday life. A standout achievement this year was the launch of the world’s first certified portable air conditioner, which quickly gained traction on Kickstarter, amassing nearly one million dollars in sales. This revolutionary product captured attention at the IFA exhibition, where it received several prestigious design and innovation awards, piquing the interest of potential partners from Europe, Japan, and South Korea.

Expanding Global Partnerships

In addition to product innovation, Morphy Richards successfully secured exclusive distributor agreements in over ten new countries and regions, including Russia, Poland, Bulgaria, Vietnam, Singapore, and Central America

TCL launch at CES

TCL FreshIN 3.0 Air Conditioner redefines cooling with features that promote health, boost energy efficiency, and enhance convenience. Its liftable Fresh Air Inlet brings fresh outdoor air in, removes odors, and increases indoor oxygen levels. The energy-saving technology intelligently adjusts the operation frequency, while Smart Voice Control allows for hands-free operation without an internet connection.

Meanwhile, TCL FREE BUILT-IN Refrigerator transforms modern kitchens with its sleek, space-saving design and cutting-edge technologies that improve food preservation. Similarly, the P680 Washer-Dryer Set provides stackable solutions for compact spaces, featuring anti-wrinkle technology and intuitive cycles for optimal garment care.

Export Growth Amid Challenges: China’s White Goods Industry in 2025

In the first 11 months of 2024  China’s white goods exports surged to $117.46 billion, marking a 14.3% year-on-year increase. This impressive growth can be attributed to several factors:

– **Emerging Markets**: These have become the main growth engines for Chinese home appliance companies.
– **Belt and Road Initiative**: This initiative has significantly boosted momentum in these markets.
– **Rebounding Demand**: The European and American markets, particularly in September and October, have seen a resurgence in demand.
– **Globalization Strategy**: Chinese home appliance companies have strengthened their global presence by strategically filling gaps in overseas markets.

### Export Trends and Key Markets

The United States remains the largest export market for Chinese white goods, with an export volume rebounding to $21.59 billion, despite a slight decrease in market share. Additionally, exports to Mexico, Brazil, Thailand, and other Central and South American and Southeast Asian regions have seen significant increases, highlighting the success of the diversified global strategy employed by Chinese home appliance companies.

This trend showcases the fruitful outcomes of China’s global market diversification efforts, enabling them to maintain and enhance their competitive edge on the world stage

Evolution in average lifespans of household appliances

According to the European Environment Agency, the lifespan of household appliances has increased by an average of 2%, based on a survey across four Member States. Small appliances such as vacuum cleaners and coffee machines, as well as larger ones like washing machines and refrigerators, are lasting longer, demonstrating improvements in quality, longevity, and reliability. Appliances with a longer lifespan mean fewer replacements, which helps minimise waste and supports more sustainable use of resources. It’s a positive shift that benefits both consumers and the environment, as the home appliance sector continues to improve its products in a more resource-efficient way