Nikos Bartzoulianos has been appointed Chief Marketing Officer and Head of Sustainability at Electrolux Group. With experience at Samsung, Procter & Gamble, and McKinsey & Company, Bartzoulianos is well-prepared to lead Electrolux’s brand transformation and sustainability efforts.
Category Archives: Appointments
Middleby Residential UK
Middleby Residential has announced the appointment of Dominic Worsley, former managing director of CDA, as the new UK group managing director. In this role, Worsley will oversee a diverse range of brands, including Aga, Rangemaster, Rayburn, La Cornue, Novy, and Josper.
Worsley brings a wealth of experience to the position, having spent the past two years leading CDA. His career also spans various roles beyond the kitchen, bedroom, and bathroom (KBB) sector, showcasing his versatile expertise.
Haier Europe: Daniele Pugliese is the new Head of Cooling
Pugliese joins from Whirlpool where he headed up operations in the Czech Republic and Slovakia, before which he spent four years heading up marketing for Whirlpool’s refrigeration category. He replaces Diego Perrone, who was recently appointed Managing Director for the UK
Haier announces new MD for Europe
Haier Europe announce the appointment of Diego Perrone as the new Managing Director for UK & Ireland.
In his new role, Perrone will be responsible for expanding Haier Europe’s leadership in the UK and Irish markets and driving profitability and business growth. He joined Haier Europe in 2022 as Head of Cooling with accountability for product leadership and the company’s business in the refrigeration segment.

Yannick Fierling appointed as new President and CEO of Electrolux Group
Electrolux has appointed Yannick Fierling as new President and CEO of Electrolux Group effective January 1, 2025. Yannick Fierling succeeds Jonas Samuelson, who earlier this year informed the Board that he will leave his position by the end of the year.
Yannick Fierling has more than 20 years’ experience from the household appliances industry, most recently as CEO Europe for Haier Corporation during the years 2015 to 2024. Between 2000 and 2015, he held several senior positions within Whirlpool Corporation in Europe and globally.
Yannick Fierling starts at Electrolux Group on October 1 and will take on the formal role as President and CEO on January 1, 2025 after a three-month handover period.Yannick Fierling is 53 years old and a French citizen. He will be based in Stockholm. He holds two Master’s degrees in Mechanical Engineering from France and the United States.
New appointments at BSH
From 1 September 2024 Enrico Hoffmann will be Head of Sales & Marketing Central Europe of BSH, while Christof Jaeger will become the new CEO of BSH Italy After three years, Enrico Hoffmann concludes his mandate at BSH Italy, during which he has successfully strengthened the subsidiary’s business, focusing on sustainable development for the company and for its people, making his skills and his strong focus on the Customer and the end Consumer available. From September 1, 2024, Hoffmann will take up the role of Head of Sales&Marketing Central Europe with responsibility for the countries Germany, Austria, Switzerland and Hungary.
AGA MD Retirement
Geoff Killer, Managing Director of AGA Rangemaster, is retiring after nearly 22 years of dedicated service to the company.
Jonas Samuelson will leave Electrolux Group
Jonas Samuelson will leave the position as President & CEO of Electrolux Group on January 1, 2025. “I have had the privilege – Samuelson comments – to serve for what will become nine years as President & CEO, so I felt that early next year is a good time to hand over to a successor who can put all energy into leading this great company into the next phase during the coming years.
Daniele Rossi ambassador for LG built-in

LG Electronics is thrilled to announce a new partnership with renowned chef consultant and digital influencer Daniele Rossi. With a robust following of over 4 million, Rossi is set to become the face of LG’s 2024 built-in appliances collection.
Through a tailored social media campaign, Daniele Rossi will demonstrate the multifunctional capabilities and cutting-edge technology of LG’s integrated appliances. Rossi will simplify sophisticated cooking methods like air frying, steam cooking, and sous-vide, making them accessible to all through his expert tips and the user-friendly nature of LG’s innovations. Additionally, Rossi’s insights will be shared across LG’s official digital channels, bringing his culinary expertise to a broader audience.
Jonas Samuelson will leave the position as President & CEO of Electrolux Group on January 1, 2025
After more than eight years as CEO and 16 years in the Group management team, Electrolux Group President & CEO Jonas Samuelson has today informed the Board of Directors that he will leave his position and the Board on January 1, 2025. The Board will now initiate a recruitment process for a successor
