Panasonic Consumer Electronics Company is expanding its partnership with leading culinary platform, SideChef, by introducing exclusive recipes, cooking tips, and chef secrets for SideChef Premium users.
Panasonic’s partnership with SideChef kicked off in May 2020, with the aim of making cooking at home easier and more enjoyable. Both parties’ goal is to unify the culinary community, offering meal planning, online grocery shopping, and SideChef’s curated recipes with Panasonic’s kitchen appliance technology.

Recipes are crafted by Belqui Ortiz-Millili, creator of the popular comfort food blog, Belqui’s Twist. Her easy-to-make gourmet-style recipes showcase the simplicity and diversity of the Panasonic HomeChef all-in-one microwave’s various functionalities like air-fryer, grilling and convection-baking that are made for home chefs of all kinds and skill levels.
Walter Taffarello, Appliances Group Manager, Panasonic Consumer Electronics Company stated, “By partnering with SideChef, we focus on elevating Panasonic cooking experiences that evolve with the individual end-user’s personal preferences and way of life. We believe making a difference in each consumer’s lifestyle is important and that is why we create products and services that integrate seamlessly into people’s lives.”
Kevin Yu, SideChef CEO said, “It’s always been the mission of SideChef to meet cooks wherever they are – at whatever skill level, on any device, or alongside any tool that makes cooking more accessible. Partnering with Panasonic is continuing the ongoing realization of that mission. With Belqui’s recipes and Panasonic’s multi-use microwave oven we will continue to make cooking achievable (and fun!) for anyone with an appetite.”
Whether it’s your first day in the kitchen, or you are a seasoned cook looking to be inspired, SideChef Premium’s exclusive recipes in partnership with Panasonic and Belqui’s Twist are accessible for you. Sign up for SideChef Premium here. If you have Panasonic kitchen appliances, please register your product here and receive a promotional code for the SideChef premium 1-year free trial!
About SideChef
SideChef is an all-in-one home cooking platform that provides over 18,000 interactive smart recipes with dynamic recipe guidance featuring hands-free voice commands, step-by-step photos, how-to videos, and built-in timers. SideChef offers in-app meal planning, grocery delivery, and smart kitchen connectivity.
SideChef is available for free on iOS, Android, Amazon Alexa, Google Home Hub, Samsung Bixby and Portal from Facebook devices. SideChef has inspired the creation of over 2.5 million meals in home kitchens around the world. For more information, visit www.SideChef.com.





At this year’s IFA Global Press Conference in Berlin, Beurer presented the maremed® sea air simulator, which creates a marine climate at home. The product cleans, mineralises, sterilises, ionises and humidifies the ambient air. The modern, coordinated system works through the addition of special natural sea salt that contains more than 65 trace elements. The device simulates the biodynamics of the seaside using a patented principle: sea salt solution (the maremed® special sea salt is blended with water to create a sea salt solution), air cleaning (the fan draws in the ambient air; a pre-filter removes dirt particles, pollen, fine/domestic dust and animal hair from the air), sterilisation (through the use of the UVC lamp, up to 99% of bacteria, viruses and micro-organisms are eliminated from the water), mineralisation (just like in nature, the air flowing through is enriched with minerals from the water by a water evaporator block), air ionisation and humidification (the ioniser part performs additional ionisation and cleaning, before the mineralised air is returned to the environment). The appliance can improve breathing intensity and general well-being. It humidifies the airways in a natural way, helps to relieve asthmatic symptoms and promotes restful sleep. The air is humidified without vapour or salt deposits forming. The device can be operated via the LCD display with a sensor touch button. User can also choose between three fan levels, a timer function (1-24h) and a night mode. The product is suitable for room sizes of up to 50 m² and is easy to clean.






