Fridge and SDA recycling plant in Scotland,

Enva, one of the UK and Ireland’s leading recycling and resource recovery specialists, has officially opened a new fridge and SDA recycling facility in Perth, Scotland. This multi million pound investment has delivered a flagship facility capable of achieving the highest possible recycling standards.

The state-of-the-art facility, the only dedicated fridge and SDA recycling plant in Scotland, has the capacity to process 4,000 fridges and 300 tonnes of SDA per week providing Scottish residents with  the ability to sustainably recycle all their waste fridges and small electrical appliances such as kettles, toasters, vacuum cleaners, and coffee machines.

Exclusive Laura Ashley and Cath Kidston Collections, at Ambiente

Visitors at Ambiente will have the chance to experience this exquisite collaboration firsthand. At the forefront will be VQ’s SDA products, which blend state-of-the-art technology with meticulous artisanship. This collection includes an array of new releases that beautifully capture Laura Ashley’s timeless aesthetic and VQ’s attention to detail. These will be VQ’s newest additions to the SDA lineup, including Lightweight and Die Cast Stand Mixers, Air Fryers, Blenders, Gooseneck Kettles, Toasters, Coffee Makers, and more.

Bosch new factory

A new small household appliance factory for BSH in Poland!  BSH is taking another big step. A new factory will be built in Rudna Wielka near Rzeszów, to which we will move the production of vacuum cleaners and capsule coffee machines from the current nearby location. The total value of this project in the coming years will amount to almost PLN 600 million. The area of 73,000 m² will include a production hall, a logistics center and offices. At the design stage of the new factory, we paid special attention to safety and very good working conditions. The new factory for BSH will be built by Panattoni Poland . Completion of construction is planned for mid-2026.

Ufesa participates in Ambiente 2024

Ufesa presents its new products and its wide variety of kitchen and home products in the new edition of Ambiente, which was held from January 26 to 30, 2024 in Frankfurt. The company shares prominence with Zelmer and SDA, other of the group’s brands.

Currently, the firm is working on the development of products aimed at transforming the culinary experience to adopt healthier and more efficient practices. Among the new launches, there are several categories such as coffee makers, air fryers and blenders.

The Sensazione super-automatic coffee machine is a 100% made in Spain product, which stands out for its Safe and Grind stainless steel grinder, its 5 adjustment positions and the tank for lovers of ground coffee. It has Friendly Clean technology that simplifies cleaning and maintenance. Thanks to One Touch, you can select the type of coffee, the quantity and choose 3 intensity levels according to the consumer’s preferences. Likewise, the Capriccio 12 Delux drip coffee maker, with a 12-cup capacity, is equipped with a permanent filter, anti-drip valve and automatic shut-off.

The firm also exposes one of the most successful product categories, air fryers. Some of the models that can be seen at the fair are the Magnum digital air fryer, which is distinguished by its large capacity of 23 l, dual resistance for uniform cooking and 8 preset programs, including rotisserie; and the Inox Eagle air fryer, with a window and interior light in its 6.5 l bucket.

Within the extensive variety of Ufesa mixers, there are models with whisks, cups and kneaders. The Vario range includes a model with an XL foot and features an ergonomic design. In addition, its great power and 4 titanium blades allow you to make creams, smoothies and even crush a block of ice.

The B&B Trends group has a wide variety of high-quality technological solutions with the characteristic seal of European Manufacturing.

Severin change at the top

SEVERIN, the internationally known German quality brand for electrical household appliances with a history of more than 130 years, is starting the year 2024 with new momentum and a clear goal to initiate the next phase of growth. Dr. Joyce Gesing and Gerhard Sturm, who are new to the company, will lead the company as co-CEOs from January 2, 2024. Gerhard Sturm is also appointed spokesman for the management. With Gerhard Sturm as Co-CEO, SEVERIN has gained an international sales and marketing expert with many years of experience in the world’s leading brand companies L’Oréal, Sony and Grohe.From January 2, 2024, Gerhard Sturm will be appointed Co-CEO and Managing Director of the international quality brand for household appliances SEVERIN, based in Sundern, Germany.

The previous sole managing director Dr. Despite a difficult market environment, Joyce Gesing has created the conditions for a new phase of growth and profitability over the last two years. In order to build on this development and strengthen it sustainably, Dr. Gesing and Mr. Sturm will divide the management tasks as co-CEOs from January 2, 2024 as followsGerhard Sturm is responsible for sales, marketing, product development, quality and customer service, with the mandate to further strengthen the SEVERIN brand and product portfolio and to further expand the company’s international presence. In addition, Mr. Sturm takes on the role of spokesman for the management.

Dr. Joyce Gesing is responsible for global purchasing, supply chain and logistics as well as IT, finance, human resources and transformation with the aim of further accelerating the structural alignment of the organization, processes and systems towards global growth and operational excellence.

The appointment of Gerhard Sturm as Co-CEO marks another milestone in the development of SEVERIN. The personnel is the next logical step to further strengthen SEVERIN as an internationally recognized consumer brand.

Haier launch SDA

Haier has already established itself as a fast-growing major domestic appliances brand, but now it has its sights set on a different sector – small kitchen appliances.There were seven new products announced in total including a tabletop blender, a hand blender, a mini food processor, an air fryer, kettle, toaster and a multi functional hot drink maker.Haier’s two-slot toaster, deep enough to toast baguettes and with an extra-high lift for smaller items. Most ingenious though is that this toaster comes with its very own lid to protect the top and insides of the toaster from dust and debris around your home. It’s a small addition that not only keeps the toaster clean but makes it look much smarter and neater on the countertop

Tower Eco Saver air fryer

The NEW Tower Eco Saver air fryer range features space saving designs, taking up 20% less kitchen space than alternatives, ideal for small countertops or tight cupboards.
Eco Saver air fryers also include Tower exclusive Vortx technology, saving consumers up to 70% on their energy bills by rapidly circulating hot air around food, cooking 30% faster than traditional methods. In-built Vizion viewing windows allow effortless food monitoring.
There’s a space-saving benefit for customers shipping the air fryers in transport containers, which lowers wider environmental impacts and costs.

Distinctions by Russell Hobbs

New from Russell Hobbs the Distinctions collection consisting of a kettle, a toaster and a coffee maker, available in 3 colours: black, ocean blue and titanium.

A commitment to retro and quality design

The Distinctions kettle features a 1.5L capacity and rapid boil zone indicators that allow you to boil only the amount of water you need. It has a perfect pouring spout and an ergonomic handle and also incorporates lighting on the power switch during boiling.

The Distinctions 2-Slice Toaster has been created with longer slots to fit bread slices up to 170mm, while also ensuring thicker slices and buns up to 28mm are toasted. Offers adjustable browning control, lift-and-view, extra-raise, defrost, reheat, and cancel functions. To highlight its illuminated countdown timer that makes it possible to know how much is left for the toast to be ready, depending on the selected toasting setting.

The collection is completed with the Distinctions coffee maker, which has automatic dispensing for one or two services with a manual option to customize the coffee. Its thermoblock heater allows you to optimally control the temperature and quickly switch between preparation and steam. It includes a 15-bar pressure pump and a rotating steam wand to steam or heat milk. It is suitable with a single, double filter holder or with ESE capsules and its innovative illuminated panel allows you to check the state of preparation or heating of the coffee.

The three products are made of brushed stainless steel and incorporate painted and polished details

Hoover SDA awarded

Hoover brand has been recognized among the best brands in the SDA category for quality-price ratio, according to the German Institute of Quality and Finance (ITQF).

The ranking was carried out by one of the leading European institutes specialized in quality surveys, which carried out a market research on 685,000 consumer reviews in partnership with La Repubblica – Affari & Finanza.

Commenting on the achievement, Sabrina Zara, Italy Marketing Director at Haier Europe, said: “𝘞𝘦 𝘢𝘳𝘦 𝘱𝘳𝘰𝘶𝘥 𝘰𝘧 𝘵𝘩𝘪𝘴 𝘪𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵 𝘳𝘦𝘤𝘰𝘨𝘯𝘪𝘵𝘪𝘰𝘯 𝘸𝘩𝘪𝘤𝘩 𝘤𝘰𝘯𝘧𝘪𝘳𝘮𝘴 𝘵𝘩𝘢𝘵 𝘏𝘰𝘰𝘷𝘦𝘳 𝘪𝘴 𝘢 𝘴𝘺𝘯𝘰𝘯𝘺𝘮 𝘧𝘰𝘳 𝘲𝘶𝘢𝘭𝘪𝘵𝘺, 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦, 𝘢𝘯𝘥 𝘳𝘦𝘭𝘪𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘧𝘰𝘳 𝘮𝘢𝘯𝘺 𝘰𝘧 𝘰𝘶𝘳 𝘤𝘰𝘯𝘴𝘶𝘮𝘦𝘳𝘴.”