TCL Global Marketing Company Limited has officially launched operations in Bangladesh, partnering with local tech leader DX Group to handle marketing, distribution, and manufacturing. The announcement was made at an event at Hotel Sheraton, Banani, where TCL shared its investment plans and commitment to building robust local production capabilities.The company plans to produce a range of products locally, including televisions, air conditioners, refrigerators, and washing machines,
Tag Archives: Manufacturing
Beko Radomsko Reaches 45 Million Appliances
A major achievement has just rolled off the production lines at Beko Radomsko facilities in Poland—the 45 millionth home appliance! This landmark moment reflects years of dedication, innovation, and teamwork.
Since opening its doors in 2008, Radomsko has evolved into one of Central Europe’s largest and most advanced manufacturing hubs. With six dishwasher lines and four washing machine lines, the site produces over 3 million appliances annually, serving households across the continent.
👷♀️👷♂️ At the heart of this success are the 1,500 talented colleagues who power Radomsko’s growth. As Michele Fabbrocile, MBA, MSc, Director of the Radomsko plants, proudly shares:
> 💬 “Our employees are the heart of this plant and the main reason why we have continued to grow for so many years.”
Radomsko operates under World Class Manufacturing standards, with continuous investment in cutting-edge technology, sustainable practices, and product excellence. It’s not just a cornerstone of our production network—it’s a benchmark for responsible industry.
EU appliance brands sounded the alarm in an open letter to European Commission President
The 15 leaders of top EU appliance brands sounded the alarm in an open letter to European Commission President Ursula von der Leyen calling for a dedicated EU Action Plan for the home appliance industry.
Home appliances are essential to modern life. They keep food safe, enable hygiene, preserve health, and help millions of Europeans reduce energy bills and emissions every day. Behind these products stands a strategic industrial sector that contributes €79 billion to the EU economy, supports 1 million jobs, and operates 130 factories across Europe designing, engineering, and manufacturing in Europe, for Europe and the world.
Despite its significant contributions, the sector is being overlooked in the EU’s industrial strategy and is under serious strain.
Rising energy costs, fragmented regulations, overlapping standards, and growing global trade tensions are putting pressure on European manufacturers, pushing some companies to relocate production outside Europe.
👉 It’s time for the EU to prioritise and protect this essential industry.
Take a closer look at the full letter below 👀
Explore the proposed Action Plan: https://www.applia-europe.eu/news-applia/open-letter-from-eu-appliance-industry-leaders-to-european-commission-president-ursula-von-der-leyen
Elica acquiring stake in range cooker manufacturer
Elica S.p.A. announced the signing of an agreement to acquire a 28% stake in Steel Srl , an Italian company specializing in the production of range cookers and high-end outdoor solutions, with a progressive acquisition mechanism upon the occurrence of certain conditions.
This transaction strengthens the Elica Group’s presence in the premium cooking segment, accelerating its penetration of high-potential markets such as the United States and Canada. By October 2028, Elica will be able to acquire an additional 57%, bringing its stake to 85%.
Elica increases its stake in Chinese subsidiary to 100%,
Elica increases its Chinese control to 100%. The household appliance manufacturer has acquired the remaining 0.56% of the share capital of Elica Home Appliances (Zhejiang, Putian) from Fuji Industrial Co., already its partner in the Japanese joint venture Ariafina.The price agreed with Fuji corresponds to the amount originally paid by the counterparty upon its entry in 2012, equal to 1.9 million euros, consistent with the initial agreements and with the path of the joint venture, managed independently by Elica, also through recapitalization operations
Atlant Unveils New Refrigeration Solution for African Market
Atlant, a frontrunner in Belarus’s household appliance industry, continues to strengthen its global reach. According to Leonid Pinchuk, Deputy General Director for Commercial Affairs, more than 85% of the company’s products are destined for export. Key markets include Russia, Kazakhstan, Armenia, and Kyrgyzstan, with growing demand from Uzbekistan and other post-Soviet nations.
Atlant’s manufacturing facility is equipped with advanced, high-tech machinery and has achieved notable milestones—among them, the development of the nation’s first medical-grade freezers. These innovations aren’t just profitable—they’re essential. They equip Belarus’s healthcare system with the tools to operate independently and effectively.
One standout development is a serial-production blood component freezer engineered for the Ministry of Health. Capable of maintaining temperatures as low as –40°C, it also features data-logging technology that monitors door openings and ensures consistent temperature control.
Atlant’s growth strategy hinges on geographic expansion. The company has built a reputation for reliable quality and stylish design since its founding in 1959, always staying ahead of consumer expectations and industry trends.
Most recently, Atlant launched a special line of refrigerators tailored for the African market. Designed to withstand frequent power outages, these units run efficiently on solar energy—underscoring the company’s commitment to adaptable, sustainable solutions.
At its core, Atlant exemplifies the role of industry in driving economic progress. Its successes reflect not only innovation and resilience but also a coordinated effort to contribute meaningfully to Belarus’s development.
Whirlpool Expands U.S. Investment and Manufacturing
Whirlpool CEO Marc Bitzer reaffirmed the company’s commitment to domestic production, crediting supportive trade policies for encouraging new investments. The brand is launching products that affect 30% of its range, with a focus on U.S.-based manufacturing. Despite missing Q1 2025 forecasts, Bitzer remains confident that boosting factory output will drive profitability
End of an Era: Hoover Factory in Merthyr Tydfil Set for Demolitio
The iconic Hoover factory in Merthyr Tydfil is set for demolition, closing a chapter in the town’s industrial history. Once employing 5,000 workers, the site has been a distribution base since production ended in 2009.
Hoover, now owned by Haier, is shutting operations entirely, thanking Merthyr for its role in their journey. The Walters Group plans to redevelop the land for 400+ homes by 2026, pending planning approval./

BSH Expands Its Presence in North Carolina, Strengthening Innovation and Growth
BSH, the home appliance division of the Munich-based Bosch Group, has been a fixture in New Bern, North Carolina, since 1997. With its North American headquarters based in California, BSH manufactures high-quality appliances under the Bosch, Thermador, and Gaggenau brands.
Now, the company is making a significant investment to establish New Bern as a central hub for cooking and dishwashing research, innovation, and manufacturing. This expansion also strengthens BSH’s distribution and customer support operations across the United States.
Darcy Clarkson, CEO of BSH Region North America, emphasized the importance of this move:
“BSH’s manufacturing operation has long called North Carolina home, and this expansion reflects the deepening of a valued relationship. New Bern’s role within BSH is growing, and this investment is one of several exciting developments that will expand our footprint, create new jobs, and drive innovation as we look to the future, with North America designated as a key growth region for BSH.”
With this latest investment, BSH continues to reinforce its commitment to quality, innovation, and sustainable growth in the U.S. market.
Vestel to Lay Off 2,000 as Zorlu Holding Restructures Amid Debt Woes
Zorlu Holding, a prominent Turkish conglomerate, is undertaking a significant restructuring effort, including the sale of assets and job cuts, as it grapples with a substantial $4.9 billion debt. Bloomberg reports that the İstanbul-based group will eliminate 2,000 positions, roughly 10% of the workforce at its electronics arm, Vestel Elektronik.
The move comes amidst a sharp decline in Vestel’s financial performance. In the first quarter of 2025, Vestel reported a net loss of 5.08 billion Turkish lira ($157 million),
