Hamilton Beach, has announced a change in its business strategy i. The plan involves a shift from selling identical products to those sold in the US in China. Instead, the company plans to develop customised products adapted to the Chinese market, produce them locally and sell them in the future. A spokesperson for Hamilton Beach’s Chinese marketing department said they will use a Chinese team and suppliers to develop new products to meet the needs of local customers. Household appliances must be awarded a CCC certificate so that the products can be exported to China or manufactured locally.Although Hamilton Beach’s sales figures in China still lag behind those in America, the company is optimistic about winning Chinese customers with its new strategy. The home appliance manufacturer sees China as an important market with great potential. “The US market is the present, while China will be the future,” said a company spokesperson.
Category Archives: SDA
Cuisinart golden anniversary
Celebrating 50 Years of Cuisinart.
After 5 decades of culinary tradition, their iconic food processor continues to inspire generations of home cooks with a special Golden Anniversary edition.

Groupe SEB Results
Groupe SEB maintains its momentum for a return to historical profitability levels. Consumer business delivered solid organic growth in sales, on par with that of the second quarter, driven by innovation initiatives across all our regions. The Professional business posts very good results thanks to record sales in coffee. The Group enjoyed a number of commercial successes in 2023 with, in particular, the roll-out of major contracts, as well as a solid core business. Hence, they confirm the Group objectives for the full year, respectively mid-single digit organic revenue growth and an increase in Operating Result from Activity of at least 10%.” Stanislas de Gramont , Chief Executive Officer of Groupe

Clatronic ice cream/yoghurt maker ICM 3799 white
Clatronic are you launch a new ice cream/yoghurt maker
2-in-1 ice cream and yoghurt maker: With this practical ice cream maker you can not only conjure up delicious ice cream, but also refreshing (frozen) yoghurt – all with just one machine
Enjoy quickly in 20-25 minutes: With the Clatronic self-cooling ice cream maker, you no longer have to wait hours for delicious ice cream or yoghurt. After just a short time, your fresh ingredients will be transformed into icy delicacies and ready to be enjoyed
Professional compressor for effortless cooling: No more worrying about complicated freezing or cumbersome cooling. The Ice Maker’s built-in professional compressor ensures that your ice cream and yogurt are perfectly chilled without you having to do anything

Ufesa @IFA 2023
Ufesa presents its new products at IFA, The company shares the spotlight with Zelmer, another of the group’s brands,
B&B Trends has chosen IFA 2023 to give visibility to its most recent additions, among which are the super-automatic coffee makers and air fryers from Ufesa, as well as the vacuum cleaners, kettles and meat grinders from Zelmer.
At this fair, the firm presents one of the most successful product categories, air fryers. At Ufesa they continue working to facilitate and promote a healthy lifestyle, and they already have more than twenty references of different capacities, powers, features, colours, designs and finishes.
One of its latest additions is the Eagle fryer, which is distinguished by allowing constant control of the cooking process through its bucket with window and interior light, as well as by its large capacity of 6.5 l and 1,700 W of power. Digital touch time and temperature control, along with a timer of up to 60 minutes and an adjustable temperature of up to 200°C, provide precise control for every dish.
Within this same range, Elektra White is also present , with a 5 l capacity and with 8 preset programs and digital touch control. It has a design with a cool touch body and handle as well as a non-slip base which allows you to cook and handle the fryer safely.
On the occasion of its 60th anniversary, the company has launched the Sensazione super-automatic coffee machine that promises to take the coffee experience to a higher level. It is a product 100% made in Spain, which stands out for the Safe and Grind stainless steel grinder, its 5 adjustment positions and the tank for lovers of ground coffee. It has cutting-edge technology such as Friendly Clean that simplifies cleaning and maintenance. Thanks to One Touch, you can select the type of coffee, quantity and choose 3 intensity levels according to the consumer’s preferences.

Haier launch SDA
Haier has already established itself as a fast-growing major domestic appliances brand, but now it has its sights set on a different sector – small kitchen appliances.There were seven new products announced in total including a tabletop blender, a hand blender, a mini food processor, an air fryer, kettle, toaster and a multi functional hot drink maker.Haier’s two-slot toaster, deep enough to toast baguettes and with an extra-high lift for smaller items. Most ingenious though is that this toaster comes with its very own lid to protect the top and insides of the toaster from dust and debris around your home. It’s a small addition that not only keeps the toaster clean but makes it look much smarter and neater on the countertop
The Tower Kamado Maxi

Freepour to launch new products at IFA
FREEPOUR will participate in the IFA 2023 at Berlin, Germany. IFA Berlin is the world’s largest consumer electronics and home appliances trade show.
They will present their new air fryer oven and grill

The Ninja Thirsti™ Drink System
The Ninja Thirsti™ Drink System. Known for revolutionizing floor care, kitchen appliances, and beauty, SharkNinja is continuing to push boundaries by venturing into the world of beverages, offering a one-of-a-kind experience with the freedom to easily personalize your drink by still, sparkling, flavor, function, and size With a wide variety of zero calorie, zero sugar2 Flavored Water Drops there are thousands of drink variations with endless combinations of flavor, two flavor strengths, three fizz levels, and four sizes. Flavored Water Drops are available in 20+ flavors across four drink lines including:
Splash Flavor Water Drops: Water with a hint of fruit flavor. Unsweetened with zero calories2, no colors and no sweeteners.
Vitamin Flavor Water Drops: Each drop has a good source of B3, B6, and B12 vitamins that pack a punch of flavor.
Hydrate Flavor Water Drops: Boldly flavored and sweetened beverages that are also hydrating and guilt-free with zero calories and zero sugar2.
Energy Flavor Water Drops: Is your tank on empty? Each 12-oz drink has 50mg of caffeine, equivalent to a cup of black or green tea

Swan UK takeover
Sutton Venture Group (SVG) has become the sole shareholder of Swan Products Limited, a small domestic appliances and housewares brand with a strong British heritage dating back to the 1920s.
Swan will be integrated into SVG’s trading division RKW, where it will benefit from the group’s centralised services and global infrastructure.
SVG Chairman Rob Sutton commented, “I am delighted to welcome Swan into the RKW family of Great British brands. RKW has been a key partner for Swan and the acquisition fits perfectly with our strategy of building British brands into major Global players through our international network of supply partners and customers.”
