The controlling interest of Elica Pb India sold to Whirlpool India

Elica, Italian manufacturer of kitchen range hoods, announced the completion, following the fulfilment of certain bureaucratic formalities, of the transaction for the sale of the controlling interest held in Elica PB India Private Ltd., announced on September 27, 2021. Elica therefore sold to Whirlpool of India Ltd. approx 19% of the share capital of the Indian subsidiary Elica PB India Private Ltd., together with the other Indian minority shareholders disposing of an additional approx. 19%.

Following the sale, Whirlpool of India holds approx. 87% of Elica PB India Private, while Elica and the group of other Indian minority shareholders retain a holding in the Indian company with a stake of approx. 6% each. Simultaneous to the purchase of the shareholding by Whirlpool of India, Elica PB India Private Ltd. signed new product supply and license agreements for the use of the Elica brand (Trademark & Technical License Agreement) and the Whirlpool brand (Trademark License Agreement) respectively in India.

Elica S.p.A., Whirlpool of India Limited and the other Indian shareholders also signed a shareholder agreement which stipulates, among other matters, a prohibition on the sale to third parties of their respective investments in Elica PB India Private Ltd within 90 days from the approval of the financial statements of Elica PB India Private Ltd for the year ending March 31, 2024.

Elica purifier extractor hood


According to World Health Organization we spend 90% of our time in closed spaces and breathing clean air greatly benefits both our health and mood. For this reason, #Elica is launching its new hood with integrated purifier, #IkonaMaxxiPure. Two products in one, designed to take care of household air every day, because well-being starts at home.

The Elica Ikona Maxxi Pure extractor hood is nothing new. It is an island model 120 cm long with an otherwise quite wise design. But if we look at the technical sheet, we discover that it not only includes a classic air filtration system for a hood (grid and carbon filters, therefore), but also an air purifier similar to those which enrich our test after test comparison. To these conventional barriers is therefore added a HEPA filter which must retain particles larger than one micron.

To avoid seeing said filter being saturated too quickly with grease and fumes, the air purifier part (which also accommodates an activated carbon filter, a combination called Combo Pure Filter by the manufacturer) does not suck what comes through the underside of the hood. This stale atmosphere is first treated by the “extractor hood” part before being rejected towards the top of the Ikona Maxxi Pure, from where it will be sucked by the air purification system to be finally rid of the last. harmful elements (formaldehyde, VOCs, allergens, etc.) it contains.

Inside the Elica Ikona Maxxi Pure.  © Elica


Inside the Elica Ikona Maxxi Pure. © Elica

Note that each function of the extractor hood can be used independently. It is therefore not necessary to start the entire filtration circuit if you only want to purify the air in the room when you are not cooking.

At its maximum suction level, the Elica Ikona Maxxi Pure extractor hood can swallow 475 m³ / h, which is suitable for a kitchen of 19 m² 

NikolaTesla Flame, Elica’s first gas suction plate

Elica has launched NikolaTesla Flame, an exclusive gas suction plate, which allows to reach the right balance so that the burner flames remain stable without loss of efficiency.

The product has been designed with aesthetics and functionality in mind. It is made of black or gray tempered glass, combined with black cast iron materials. All cast iron components are removable and washable.

The plate has four burners of different sizes, one of which is dual. The double crown has an independent ignition between the large and the small burner, which allows using very small diameter materials for cooking.

It also provides a wider space, for maximum freedom of movement even when using large pots at the same time. The closed cross grates guarantee stability in pans of all sizes, even in woks, thanks to the included accessory.

The gas suction plate has fixed controls of black color to control the burners, while the suction is handled electronically, by means of a continuous rotary control.

NikolaTesla Flame is available in a suction and filter version.

The Elica Observatory unveils the new kitchen trends for 2019

The Elica Observatory shows the new kitchen trends in terms of volumes, styles and finishes that will be protagonists in 2019. In the contemporary kitchen the volumes are broken down to transmit solidity with harmoniously combined monolithic shapes. “For example, the rigid, linear and impressive shape of the innovative Haiku hood – Elica explains – makes it a volume that takes up the space precisely and without frills”. In addition, elegant metal structures lighten even the most impressive furnishings. Unusual lines and sharp angles give life to original surfaces that add personality to the environment. The Elica Observatory shows that the new year will be marked by important news in the choice of materials and finishes. Together with the metal, which is enriched in aesthetics thanks to new treatments, textures and rust effects, there is cement, a simple material but full of personality and structured.

Lullaby hood
Then there is wood, which is even more precious when it becomes a detail in combinations with other materials. “Wood – Elica says – harmonizes perfectly with elements such as copper, steel and ceramic in the new Lullaby ceiling hoods, an exclusive project that combines materials and light to create a comfortable environment”. Besides, the veined stones and the marble grit are again protagonists in the kitchen, and there is a raising of the role of the steel which, from accessible and economical element, becomes the protagonist of the entire kitchen for a high level professional look.
On the aesthetic theme some trends of the last years are confirmed. The imagery of the converted industrial loft is still a trend whose main characteristics are pipes, walls made of raw bricks, metal and cement. Evolution of this style is the industrial chic where the furnishings lose their roughness and acquire a more elegant appearance.

NikolaTesla hob
“In this context – Elica continues – the innovative line of the induction hobs with integrated extraction NikolaTesla represents a perfect combination of innovation and design, expressed through clean lines and a cutting-edge technological heart. The Switch model is characterized by an elegant continuous glass surface, interrupted only by a central ring in metal and glass which, by turning on itself, activates the extraction and guarantees very high performances in terms of captation, noise reduction and energy efficiency. The Libra model stands out for its elegant cast-iron grill, which gives the product a professional look and that integrates not just the hood but also an important tool in the kitchen: the scale”. Finally, the country style is reinterpreted in a modern way, lightening shapes and materials, while in the “scandinese” mood (a contamination between Scandinavian and Japanese styles) the naturalness of Scandinavian design materials meets the simplicity of the Japanese shapes.