Tag Archives: BEKO

Arçelik joins the UN Global Compact CFO Taskforce

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Arçelik A.Ş. (IST: ARCLK) (“Arçelik”), the global leading consumer durables and electronics manufacturer, has announced that Polat Şen, the Chief Financial Officer (CFO) of Arçelik has joined the UN Global Compact CFO Taskforce. With 60 members across 23 industries and five regions, the CFO Taskforce aligns UN’s Sustainable Development Goals (SDGs), the corporate sustainability commitments to credible finance strategies with the intention of producing real world impact through long-term sustainable change.

Arcelik CFO Polat Sen
Arcelik CFO Polat Sen

The CFO Taskforce has a collective market cap of 1.7 trillion and grants the CFOs a unique position to reshape the future of global corporate finance and investment for growth, social impact and ultimately SDGs investment. Coming together at the UN’s General Assembly week commencing the 21st September, financial leaders from all around the world, will discuss and develop action plans to solve today’s environmental and social challenges. As one of the members of the task force, Arçelik has made great strides in its sustainability journey, instigating long-term positive change and contributing to the SDGs.

This announcement follows Arçelik’s Green Bond issuance in May 2021, where the business launched the first of its kind, from a Turkish industrial company in the international market. Using the bond, included in Arçelik’s Green Financing Framework, the company is financing its Eligible Green Projects that include energy-efficient, eco-efficient and circular economy adapted products and the promotion of energy efficiency in production. The Green bond is also funding the company’s sustainable water resources and wastewater management, pollution prevention control, renewable energy, and green buildings initiatives. This further demonstrates Arçelik’s commitment to sustainability and leadership in the industry for such an initiative.

Polat Şen, CFO, Arçelik said:

“It’s a great honour to join the UN Global Compact CFO Taskforce. At Arçelik, we see sustainability as a business strategy that needs to be incorporated into the heart and mind of business and this initiative looks to achieve that. Joining fellow CFO’s intent on making positive change, I believe it will be a great opportunity to learn from and collaborate with business leaders. From financial frameworks to investment decisions, we can be a catalyst for positive change and investment.”

About Arçelik

With over 40,000 employees throughout the world, Arçelik’s global operations include sales and marketing offices in 48 countries, and 28 production facilities in 9 countries and 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko). As Europe’s second largest white goods company by market share (based on volumes), Arçelik’s consolidated revenue reached US$4.3 Billion in 2020. Arçelik’s 30 R&D and Design Centers across the globe, are home to over 1,700 researchers and hold more than 3,000 international patent applications to date. Arçelik is named the “Industry Leader” in the Durable Home Appliances category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and, in accordance with PAS 2060 Carbon Neutrality Standard, became carbon-neutral in global production plants in 2019 and 2020 fiscal years with its own carbon credits. Arçelik’s mission is ‘Respecting the World, Respected Worldwide

Beko targets South Africa

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Arçelik, the consumer durables and electronics manufacturer is expanding its brand southern Africa by adding Beko, a freestanding home appliances name to its local portfolio.

Beko is available in 20 African countries including Nigeria, Kenya, Rwanda, and Mauritius.

Arçelik which holds brands Defy, Grundig and Beko under its umbrella has launched Beko in South Africa at stand-alone stores in Johannesburg and Durban.

In South Africa, Arçelik currently employs more than 2700 staff with two manufacturing facilities, and is the largest manufacturer of major domestic appliances in sub-Saharan Africa.

Beko new eco appliances

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Beko unveiled seven sustainable products including a washing machine/washer dryer, oven, tumble dryer, refrigerator, espresso coffee maker and dishwasher to help consumers reduce their impact on the environment. The innovative products use recycled materials such as such as PET bottles, fishing nets; bio-composites such as coffee residue and eggshells; as well as detergent saving technologies for sustainable living.

At the event, Beko shared a Europe-wide survey on people’s attitudes and concerns about sustainability. Its results show that the vast majority of Europeans (UK 88%, IT 88%, ES 87%, DE 84%, FR 78%, PL 74%) of the six countries asked said they feel it is their personal responsibility to make a difference by minimizing waste, water and energy use in their daily lives. The number of people thinking it is down to others, such as the government or business, or who think that they cannot make a difference, is negligible.

Recycling is found to be the most popular activity linked to sustainability that people practice at home. Interestingly, this activity scores significantly higher in the UK market at 84% compared to all others, with Italy coming closest at 78% and Germany last at 66%.

When asked what else they could do to protect the planet, respondents list in order of effectiveness, buying sustainable products, fighting food waste, reducing air travel and eating less meat. The main obstacle to living more sustainably at home is found to be the perception of high prices of sustainable products in all countries.

Price is the most important decider when buying a home appliance, with longevity and environmental friendliness coming in after, despite most of the respondents (IT 88%, ES 86%, FR 85%, PL 84%, UK 77%, DE 75%) agreeing on the importance of purchasing sustainable home appliances that have a meaningful positive impact on our planet.

Hakan Bulgurlu, CEO of Arçelik, said, “Our goals in sustainability and our leading efforts in innovation are two great parts of the same whole. Their evolution depends on each other. It is up to us to find better, more environmentally conscious ways of conducting our lives. With a series of eco-friendly Beko appliances, customers can now fully equip a sustainable home.”

Arçelik’s CMO, Zeynep Yalım Uzun added “Beko’s brand purpose is empowering future generations to live healthier lives, which is only possible by living more sustainably and working towards a healthier planet. All our actions and every product we use has an impact on nature. So, beyond this seven-product portfolio, we are eager to adapt our existing technologies to make all our appliances more environmentally friendly too. For Beko, this is only the beginning.”

“At Beko, we are passionate about democratizing technology, making it affordable and ensuring that as many people as possible have access to it. By making sustainability a business model and integrating it into everything we do, we strive to reduce human environmental damage through developing high-performance, durable, affordable home appliances that are also eco-friendly”, said Arçelik’s CCO Ragıp Balcıoğlu.

”We have to protect and preserve the environment for future generations and now, more than ever, we must act and make changes in this direction. Beko has taken this step and we are proud to offer Romanian customers access to ground-breaking products that will help them lead a sustainable life. We actively support the group’s mission on sustainability and have integrated this component as a vital part of our business model, and the production unit in Ulmi, the only 4.0 factory in Romania, represents our commitment in this direction”, said Murat Büyükerk, Chief Arctic Executive Officer.

Products with recycled materials for the planet:

EcoTub Washing Machine & Washer Dryer*

  • Plastic waste transformed into a valuable alternative raw material
  • Approximately up to 60 recycled 0.5L PET bottles used in the tubs of washing machines and washer dryers on certain models
  • Recycled PET flakes used along with other plastics and additives without an effect on the tub’s effective performance
  • World’s first example of this type of application in home appliances
  • This eco-friendly new manufacturing method significantly lowers carbon dioxide emissions
  • Since the beginning of this project in 2017, 58 million plastic bottles have been recycled with a reduction of CO2 emissions by almost 2,200 tons.

EcoFiber Oven

  • A sustainable material from recycled fishnet waste and industrial thread waste
  • 5% recycled fishnet waste and 65% industrial thread waste used in plastic parts such as door decor plastic and display cover
  • 50% of the BI Oven inner display cover made from industrial thread waste

GreenDry Tumble Dryer

  • Uses recycled plastic in 15% of its plastic parts on average, including in the water tank housing and back cover
  • In the past two years, 2,420 tonnes of plastic were recycled for this cause.

Products with bio-composites for the planet:

BioCycle Refrigerator

  • Durable components composed of bio-based plastics
  • Egg trays made from eggshell wastes and bioplastics
  • Each fridge’s two egg trays** contain eggshell waste from 5 eggs.
  • The fan cover is 100% bio-based plastics (33gr) from sustainable resources such as corn starch or sugarcane
  • The door seal is 25% bio-based (soybean oil) materials (195 gr).

BioCoffee Espresso Machine

  • Developed with bio-composite technology
  • Each Espresso Machine is made of five cups of coffee residue, reducing carbon footprint by 5% in bio-composite parts

Product that reduces chemicals:

AutoDose Dishwasher

  • AutoDose dispenses the right amount of detergent for sparkling clean dishes every time
  • In each wash, up to 28%**** less detergent used with Autodose for a healthy living on a healthy planet

*Current products available from the Çayırova Washing Machine Plant are 8-9-10 kg 1400-1600 rpm WM and 8/5kg & 10/6 kg WD. The target is to expand PET usage to other plants.

**The number of egg trays can change according to the model

*** For lightly soiled dishes & gel detergent usage

Arçelik have signed an agreement to acquire Whirlpool Turkey’s manufacturing operations.

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Arçelik have signed an agreement to acquire Whirlpool Turkey’s manufacturing operations.

Manisa is a key production hub which will bring in a significant additional capacity for Arçelik Global and further strengthen their foothold in Europe and in the region.

Arçelik are establishing a strategic commercial relationship with Whirlpool which will open up export opportunities in new markets.

Beko U.S. Earns 2021 Energy Star® Sustained Excellence Award for Third Consecutive Year

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Beko US has once again received the prestigious 2021 ENERGY STAR® Partner of the Year Sustained Excellence Award for its innovative home appliances that prioritize efficiency, wellness, and sustainability. This is the third consecutive year that the global appliance manufacturer has been awarded the Sustained Excellence honor and the fifth year in a row it has received the top ENERGY STAR® award, making it the industry’s only brand to be acknowledged every year since it entered the U.S. market.

The U.S. Environmental Protection Agency (EPA) and the U.S. Department of Energy (DOE) announced the award today to recognize Beko’s superior leadership and contributions to the ENERGY STAR® initiative.

The Sustained Excellence award is the highest honor bestowed by the ENERGY STAR® program. Winners are part of a distinguished group that has made a long-term commitment to fighting climate change and protecting public health through energy efficiency. They are among the nation’s leaders in driving value for the environment, the economy, and the American people.

“As one of the world’s leading manufacturers of kitchen appliances, Beko remains laser-focused on sustainability and empowering Americans to live healthy lives on a healthy planet,” said Zach Elkin, Beko U.S. president. “When combined with various other product accolades we’ve received, this continual recognition by ENERGY STAR® proves that homeowners don’t have to sacrifice energy efficiency and the pursuit of health and wellness to get the industry’s most advanced appliances featuring the latest cooling and cleaning technology.”        

Beko works with a growing network of dealers throughout the U.S. to offer 29 kitchen and laundry products offering wellness while achieving EPA Most Efficient certification. These range from next-generation heat-pump dryers, dishwashers and washing machines to bottom-mount freezer refrigerators and upright freezers honored with the EPA’s Emerging Technology Award.

Behind Beko’s product family is a culture committed to exceeding ENERGY STAR®, EPA and DOE requirements and setting new standards for carbon-neutral manufacturing, training, energy communications, and sustainability at its 22 global production facilities and all other company operations.

“At Beko U.S., we are continually advancing the design, manufacturing and sustainability of our products so that they create a positive and long-lasting impact for the planet, along with our customers’ lifestyle and wellbeing,” said Salih Zeki (Sazi) Bugay, director of marketing and product management. “Thank you to ENERGY STAR® for recognizing Beko’s long-standing commitment to this vital effort.”

“ENERGY STAR® award-winning partners are showing the world that delivering real climate solutions makes good business sense and promotes job growth,” said EPA Administrator Michael S. Regan. “Many of them have been doing it for years, inspiring all of us who are committed to tackling the climate crisis and leading the way to a clean energy economy.”

Winners are selected from a network of thousands of ENERGY STAR® partners. For a complete list of 2021 winners and more information about ENERGY STAR®’s awards program, visit energystar.gov/awardwinners

Arçelik supply of electronic products from Vietnam

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Purchasing Director at Arcelik, Hakan Kozan, said Vietnamese enterprises are capable of producing high-tech products for export and they can cooperate with Arcelik to produce products with a high added value content.

He hopes Vietnamese enterprises can seize this opportunity to become business partners not only of Arcelick but of the Koc Holding Group.

Arçelik Named as One of the Real Leaders Top 150 Impact Companies of 2021

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Arçelik, parent company to 12 leading home appliance brands including Beko and Grundig, with a footprint in almost 150 countries worldwide has been ranked 13th on The Real Leaders®️ Top 150 Impact Companies of 2021.

Arçelik Named as one of The Real Leaders Top 150 Impact Companies of 2021

The Real Leaders 150 Top Impact Companies Award recognises organisations that are making a positive social or environmental impact. The key is to seek those companies which can make the world a better place. Adopting sustainability as a business model with its “Respecting the World, Respected Worldwide” vision enable Arçelik to be listed among 150 companies.

Within the framework of its sustainability approach that complies with the UN Sustainable Development Goals (SDGs), Arçelik focuses on the future, the planet, and the needs of people and its business. The company believes that steps need to be taken to go beyond the current habits and behaviour models, the way people think now, and everything that is thought to be impossible today.

Arçelik CEO Hakan Bulgurlu said, “We are honoured to receive this award and be recognised for our mission to create a positive impact by designing technologies that improve the future. We are named the “Industry Leader” in the Household Durables category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and became carbon-neutral in global production in 2019 and 2020 with our carbon credits. Our 2030 greenhouse gas emissions reduction targets are approved by the Science Based Targets Initiative (SBTi) as in line with the Paris Agreement’s goal. Being among the low-carbon transition corporate leaders, we’re proving our commitment to building a sustainable future by letting the science dictate our course of action. We will continue to contribute to the protection of our planet and encourage others to live a more sustainable lifestyle.”

A complete list of the “150 Top Impact Companies” can be found here. 

About Arçelik

With 32,000 employees throughout the world, 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko), sales and marketing offices in 34 countries, and 22 production facilities in 8 countries, Arçelik offers products and services in more than 145 countries. As Europe’s second largest white goods company by market share (based on volumes), Arçelik reached a consolidated turnover of 5 billion Euros in 2019. With almost 70% of its revenues coming from international markets, Arçelik is the R&D leader in Turkey – holding more than 3,000 international patent applications to date with the efforts of 1,600 researchers in 15 R&D and Design Centers in Turkey and R&D Offices across five countries. Arçelik is named the “Industry Leader” in Durable Home Appliances category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and in accordance with PAS 2060 Carbon Neutrality Standard, became carbon-neutral in global production plants in 2019 and 2020 fiscal years with its own carbon credits.

Arcelik AS signed a deal to buy 60% of Hitachi Global Life Solutions

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Turkey’s leading household appliances maker Arcelik AS signed a deal to buy 60% of Hitachi Global Life Solutions Inc.’s for $300 million to deliver on its strategy to expand in emerging markets.

Arcelik and Hitachi GLS will form a new company that Arcelik will control to run operations in the home appliances market, excluding Japan, the Turkish company said in a filing to the stock exchange on Wednesday. The total transaction value is calculated on a cash-free and debt-free basis for the business,

Arcelik’s shares rose as much as 1% at the start of trading in Istanbul but were down 0.4% at 31.20 liras as of 10:04 a.m. Bloomberg reported on Friday that Arcelik was in talks to buy Hitachi’s oversees home appliance business.

The transaction includes two subsidiaries of Hitachi GLS with manufacturing facilities in Thailand and China, and 10 sales companies in the region that mainly sell refrigerators, washing machines, vacuum cleaners, rice cooker, water pumps and air conditioners. The annual production capacity of Thai and Chinese manufacturing firms is 3 million units of refrigerators and washing machines in total, according to the filing.

The consolidated net revenue of the acquired business, excluding Japan, was around $1 billion. Its earnings before interest, taxes, depreciation and amortization, or Ebitda, was about $70 million for the fiscal year ending on March 31. After the transfer, the product range is expected to be expanded with dryers, dishwashers, ovens and other small household appliances.wth Push

Arcelik sells products under 12 brands including Beko, Flavel, Grundig and Altus, according to its website. It’s expanded through acquisitions over the years, purchasing companies including South Africa’s Defy Appliances Pty Ltd. and Pakistan’s Dawlance Group.

The Turkish company has singled out the Asia Pacific region as a key growth market and last year agreed to buy control of the company that operates the Singer brand in Bangladesh.

“Asia Pacific will be the accelerator of the growth in our sector in the next 10 years with its increasing medium-class population, household revenues and improving retail channels and life style,” Arcelik’s chief executive officer, Hakan Bulgurlu, said in an emailed statement.

Beko US has named Zach F. Elkin as president, to direct the expansion of the company’s home appliance brands in North America.

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Beko US has named Zach F. Elkin as president, to direct the expansion of the company’s home appliance brands in North America. Hasan Ali Yardimci, who led the company since its 2016 entry into the US market, was appointed to oversee Arçelik’s Beko Electronics España operations in Spain, Portugal, and South America.
The new president comes from a long career in the top management of important home appliances companies: he was US general manager of Signature Kitchen Suite® at LG Electronics, Inc., reinvigorating the company’s luxury kitchen appliance category. Previously, he held leadership positions at Sears Holdings and Bosch Siemens Home Appliances Corporation, where he was credited with transforming the Thermador® and Gaggenau® brands in the US.  A leader in the industry for more than 25 years, Elkin is well known for using innovative marketing, product design, and positioning strategies to build global businesses and brands.
«I am honored to join Beko US at such an exciting time of opportunity and potential – he stated -As consumers and businesses alike adapt to current challenges, Beko has already shown impressive signs of growth—achieving record sales in Q3 and significantly expanding its US dealer and distribution network. I look forward to leading from a place of strength and strategy and continuing this upward trajectory.»
In handing over the management role to Elkin, Yardimci expressed confidence in the company’s continued progress. «With the support of our trade partners, the Beko US team has quickly and successfully built our US operations from the ground up and established the high quality, performance, and value of our products. Under Zach’s leadership, the company is well-positioned to accelerate that growth and take operations to the next level

KONKA Group Acquires Beko Changzhou Plant and Reaches a Strategic Cooperation with Arcelik

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Jiangsu KONKA Smart Electrical Appliances Co., Ltd. acquired Beko Changzhou Plant and entered into a strategic cooperation agreement with Arcelik (the parent company of Beko).

By signing this agreement, both parties agree to share their developments related to systematic washing machine design. This will help make up for KONKA’s engineering capacity shortcoming for KONKA drum washing machine manufacturing, facilitate the export of KONKA washing machines to Europe, America and other regions, and further promote the globalization of KONKA white goods and the KONKA brand.

In 2021, the forecasted annual sales volume of KONKA drum washing machine is over 500,000 sets, reaching a level near first-tier brands. In the next 3 years, the planned annual total sales volume of KONKA washing machine will surpass 1 million sets. By then, KONKA will become one of the first-tier washing machine brands in China.

The strong alliance with Arcelik, as one of the major measures of KONKA’s Ten-billion-sales-volume Strategy for White Goods, marked the beginning of a new phase for KONKA drum washing machine: a shift from OEM to independent R&D, design, production and manufacturing. In the future, led by KONKA Group’s strategic transformation, KONKA white goods will continue to update its products targeting consumer pain points, such as intelligence and healthcare, and enhance its core competitivenes