Smeg unveils upgraded training facility at UK headquarters in Abingdon, Oxfordshire, Smeg invites trade customers from across the country the chance to really get hands on with products, with over 300 appliances live and operational.
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Smeg partners with South African producer and photographer
A striking collaboration between Smeg and award-winning South African photographer and film producer Filipa Domingues has resulted in a range of limited-edition fridges depicting imagery of four indigenous plants.
Leading up to her first solo exhibition, Filipa Domingues has transformed four Smeg fridges into functional works of art, entitled Kigelia Africana, Aloe HB Barbed Wire, Impala Lily and Proteas. The CheckMyPlants Smeg retro FAB28 fridges feature the four plants against a black background.
“Smeg has always had deep passion and appreciation for the arts and the opportunity to play a part in the creative expression of such a talented South African photographer is an absolute honour,” explains Steve Brookes, Managing Director of Smeg South Africa. “It goes without saying that Filipa’s enthusiasm in capturing all things rare and unusual in an effort to drive a greater appreciation for our environment is commendable.”
The CheckMyPlants Smeg retro fridges are currently available exclusively to the supporters of Filipa’s Indiegogo fundraising campaign, where all proceeds will go towards the funding of her CheckMyPlants solo exhibition.
Smeg win red dot awards
The Red Dot Awards jury assigned the prestigious recognitions to three Smeg products: the SFPR9604NR Dolce Stil Novo oven, the TSF03 toaster and the DCF Drip Coffee Machine from the 50’s Style range. Composed by international professional design experts, from different backgrounds, the jury ensures an extended evaluation of the intercultural aspects connected with the winning design projects. Since 70 years, Smeg follows the mission to combine aesthetics and technology, creating appliances that offer both style and functionality. The media support of the Red Dot Design Awards, the inclusion in the Year Book, the Red Dot App, the presence in the Museum of Essen and the “on tour” initiatives will be precious tools for the Italian brand to transmit its values and style.
Smeg vacuum drawer
Smeg’s Vacuum Drawer
combines high technical properties and an elegant design, and it can be used to seal solid and liquid foods in a highly efficient manner. The product can be totally integrated to Classica, Dolce Stil Novo and Linea collections, and uses a special technology to remove up to 99.9% of air automatically, compared to the traditional process, recorded through a special sensor. The Vacuum Drawer is made in stainless steel with a lid in tempered glass, combining resistance and aesthetics. The drawer is only 135 mm high, and the lid can be tipped to 65 degrees, making it more practical to use, and has self-blocking slides to avoid it closing inadvertently. The ample drawer capacity means that it can handle food in single and double portion sizes. Another feature of the Vacuum Drawer is the option of 3 air aspiration levels: “delicate”, “medium” and “high”, plus the “chef” function for marinating and maturing foods. Bags are sealed, according to preferred intensity, in a two-stage phase, to prevent incomplete sealing. Smeg completes the product with a wide range of bags and containers to preserve and cook aliments, made from food safe polymers of the highest quality, PVC and BPA free.
SMEG oven looks like a winner
The SFP6102TVS
Linea oven, the A1-9 free standing cooker and the SAB4604N Dolce Stil Novo blast chiller by Smeg received the Red Dot Design Awards, selected by a jury of international professional design experts, from different backgrounds. The products of the Italian company will so obtained great visibility thanks to the media support of the Red Dot Design Awards, the inclusion in the Year Book, the Red Dot App, the presence in the Museum of Essen and the “on tour” initiatives. Since 70 years, Smeg has worked tirelessly to combine aesthetics and technology, creating appliances that offer both style and functionality, expressing the Italian style
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