Turkey’s Arcelik, the parent company of Beko, plans to cut nearly 2,000 jobs in Italy, reducing its workforce in the country by almost half, according to trade unions. During a meeting hosted by Italy’s industry ministry, the company announced 1,935 redundancies out of a total of 4,440 employees.
Beko Europe confirmed the job cuts, citing financial underperformance in its Italian operations due to increased competition from Asian companies and weakened demand. The company stated that factory utilisation rates were below 40%, making them unsustainable. To address this, Beko plans to invest 110 million euros ($116 million) to restructure its operations in Italy and establish a sustainable long-term presence.
However, Italy’s industry ministry deemed the plan unacceptable and stated that the government would use all available means to try to protect jobs.
Tag Archives: BEKO
After 20 years Paolo Lioy leaves Whirlpool – Beko
Having accomplished the mission of integrating Whirlpool’s activities in Italy and Iberia into Beko Europe , Paolo Lioy leaves the company where he worked for over 20 years, the last 6 as CEO in Italy. A long goodbye on Linkedin does not reveal the reasons for his exit, nor his next destination.
Disappointing third quarter for Arçelik
Arcelik the Turkish group lost 5 billion Turkish liras in the summer against a slight loss in the second quarter and a profit in the first quarter.Arçelik has announced its financial statements for the third quarter of 2024. The company suffered a net loss of 5 billion Turkish liras (135 million euros), much worse than the 12.7 million euros lost in the second quarter and the 13 million (equivalent in euros) profit in the first quarter. Sales fell only 5% to 105 billion Turkish liras (2.85 billion in euros) but the product mix focused on low-end products and the pressure on prices hit margins. EBITDA in the third quarter was 27% lower than that of the third quarter of 2023 and 60% lower than that of the second quarter The Whirlpool merger brought an additional contribution of 656 million euros. Western Europe is now Arçelik’s largest market with 39% of sales. There is very strong growth in the American market. The American sales share, which was 5% in 3Q23, increased to 12% in 3Q24
Beko achieves 44th place on TIME’s list of the world’s most sustainable
Beko has been recognized for its commitment to sustainability, securing the 44th spot on TIME Magazine and Statista’s first-ever list of the World’s Most Sustainable Companies. This ranking highlights Beko’s dedication to eco-friendly practices and positions it as a key player in sustainable manufacturing.
Beko earned a score of 75.68 out of 100, placing fourth among all companies in the “manufacturing and industrial production” sectors. It is also noteworthy as the highest-ranking home appliance company.
Our ranking is a testament to the passionate commitment of our entire team, said Hakan Bulgurlu, CEO of Beko. At Beko, we firmly believe that a sustainable future begins at home, with each and every one of us. This recognition from TIME and Statista fuels our drive to innovate and redefine what’s possible in our industry. We are committed to developing products that not only make daily life easier but also contribute to a healthier planet for current and future generations.
Beko is the fourth most sustainable industrial group in the world
Beko is at the top, 44th to be exact, in the ranking of the World’s Most Sustainable Companies compiled by Time Magazine together with Statista. “We are honored, global recognitions like these fuel our action in a global climate context that requires where every action must be increasingly strengthened”, wrote on Linkedin the CEO Hakan Bulgurlu .
With a score of 75.7 / 100 Beko is fourth among companies in the industrial – manufacturing sector and the only Turkish company in the top 100.
Beko ExpertFry XXLExpertFry XXL
Beko is expanding its offering with the ExpertFry XXL . This multifunctional, large-format cooking appliance allows you to cook dishes with little or no oil, for results that remain crispy.
Following the “all in 1” trend, the ExpertFry XXL offers 8 menu choices: fries, chicken, meat, shrimp, fish, cake, defrosting and dehydration. The device has a capacity of 7.6L and a power of 1900W, which ensures cooking twice as fast as a traditional oven (between 35° and 200°C). It also saves up to 60% energy.
Equipped with a touch screen and a viewing window allowing you to monitor cooking, the ExpertFry XXL also has a non-stick coating compatible with the use of a dishwasher.
Hitachi relaunch in Philippines
Hitachi has relaunched its home appliances business in the Philippines with a new agent and support provider. Beko Philippines announced that it will now be in charge of the distribution and after-sales services for Hitachi-branded home appliances in the domestic market
Arçelik increased profits by 20% in 2003
Arçelik managed to counteract the weakness of exports thanks to a boom in sales on the domestic market. The result was a stable turnover of 257 billion Turkish liras (7.3 billion euros).
The strength of internal demand (also stimulated by inflation which suggested consumers to ‘invest’ in household appliances and probably also the decline in the Turkish lira, which fell from 5 to 3 euro cents during the year, made it possible to increase margins. The result is a 20% increase in net profits from 7 to 8.4 billion Turkish lira (240 million euros at the current exchange rate).
Commenting on the results obtained in Europe, Hakan Bulgurlu , CEO of what today with the acquisition of Whirlpool EMEA is the world’s second largest appliance manufacturer by volume, claims to have strengthened its presence in European built-in appliances
Hitachi Home Appliances relaunched in the Philippines
Beko Philippines is excited to announce that it will now oversee the distribution and after-sales services for Hitachi branded home appliances in the Philippine market. Beko Philippines will directly coordinate with Arçelik Hitachi Home Appliances, a joint venture between Arçelik and Hitachi Global Life Solutions, Inc., established in July 2021, responsible for manufacturing, selling, and servicing Hitachi branded home appliances worldwide (excluding Japan). This transition aims to ensure uninterrupted supply and enhanced services of Hitachi branded Home Appliances products for customers in the Philippines.
Hitachi Restructured After Beko in Australia
After the merger of Hitachi into the Beko Australia operation management have moved to restructure the business with the announcement that former Samsung Vice President and of late National Sales Director at Hitachi along with David Anton the Companies supply chain manager are being laid off.
Hitachi whose products are sold at Harvey Norman and Bing Lee is the most profitable side of the Beko operation in Australia with Harvey Norman recently expanding sale of their premium refrigerators to additional stores
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