According to our consumer study into microplastics and laundry**, part of the problem is a lack of understanding of what ‘synthetic’ means, with 94% of all adults not knowing how much plastic is in clothes. Our study found 68% of European adults were unaware that Nylon is a plastic fiber while 62% did not know Polyester, the world’s commonly used fiber, is plastic.
With the launch of the Microplastic Filter, we can help consumers reduce their own environmental impact when it comes to clothing care. We estimate that the new filter for washing machines can help prevent up to two plastic bags worth of microplastic fibers from being released from laundry, per household, every year. The filter, designed to fit on the laundry wall and made from 50% recycled plastic, works with both Electrolux and AEG washing machines.
Category Archives: washing machine
The Washing machine project
The Washing Machine Project, a grassroots organization that provides off-grid manual washing machines to people in low-income and displaced communities, announced today it is collaborating with the Whirlpool Foundation to deliver thousands of manual washing machines to communities and households across the world over the next five years. The work is expected to impact an estimated 150,000 people and address a significant barrier to their advancement and quality of life. Recognized by The Washing Machine Project and the Whirlpool Foundation as the ‘Global Washing Divide,’ this collaboration will focus on the estimated 60% of the world’s population–or 5 billion people–that rely on washing clothes by hand.We are honored to partner with the Whirlpool Foundation, whose legacy as a pioneer in home appliance innovation is only superseded by their passion to foster community development and improve life at home for people around the world,” said Navjot Sawhney, founder and CEO of The Washing Machine Project. “This collaboration is a testament to what can be achieved when compassion meets technology. Together we are set to revolutionize laundry practices globally, paving the way for a more equitable and prosperous future for hundreds of thousands of people Divya Washing Machine Impact
At the initiative’s core is the Divya Washing Machine, the world’s first flat packable manual washing machine that allows users to wash their clothes without electricity or a connected water source. Its simple design reduces the need for prolonged physical effort usually required to hand wash clothes, replaced instead with a simple manual machine that can be used frequently and safely, saving the user up to 76% of the time compared to hand washing clothes.
As a portable unit, built with commercial-grade components and stainless-steel construction, the machine is easier to be fixed remotely and has the potential to be recycled at the end of its life.
Xiaomi launches the MIJIA 8kg drum washing machine with an embedded control
The latest home appliance released under Xiaomi‘s MIJIA brand is the MIJIA 8kg drum fully automatic washing machine. The product has been launched in China and is available from retail platforms like JD.com.
Features
The Xiaomi MIJIA 8kg drum washing machine has an ultra-thin design and a fully embedded physical knob in place of a touch screen. The body of the washing machine is 495mm thick and can be placed in smaller spaces in the home.
MIJIA 8kg drum washing machine has a simple design and can be easily operated by the elderly. It has a 95ºC high-temperature threshold and can achieve a 99.99% sterilization rate, delivering deep sterilization of bacteria in dirty fabrics. The washing machine also supports 60ºC mite removal. This enables the easy destruction of mites adsorbed on clothes at a removal rate of 100,The machine is powered by a BMC sealed BLDC motor which reduces wear and improves noise reduction. The device supports intelligent sensing of the weight of the items being placed on the machine. It then offers an intelligent water supply and optimal duration of the washing operationThe Xiaomi MIJIA 8kg drum automatic washing machine has a unique feature of supporting the addition of fabrics while the machine is already running. You can also pause adding clothes at any time. The washing machine is available in a cream color design.
GE Appliances has created a Spanish-language washer and dryer.
GE Appliances, a Haier company, has prided itself on a history of innovation, with much of it occurring at Louisville, Kentucky-based Appliance Park.
Now, GE Appliances is innovating again with its all-new Spanish-language washer and dryer set targeted toward the company’s Hispanic buyers with a control panel in Spanish and other features based on cultural preferences.
“This is the first, as we know it, Spanish washing machine in the U.S. that’s purely in Spanish,” said David Wilson, senior commercial director of clothes care at GE Appliances. “Hopefully, it becomes the next big innovation product for us.”
Haier X Series11 Washer and Dryer award win
Haier X Series 11 washer and dryer set has won the iF DESIGN Awards
This is an important achievement for us as we strive to provide a washing experience that is both quiet and long-lasting, while also minimizing environmental impact.
The X Series 11 boasts A-40% energy efficiency rating, and the unique Ultra Fresh Air function which keeps clothes fresh and fragrant up to 12 hours after the end of the cycle.Haier X Series 11 series achieves the highest energy efficiency level among similar products through dual engine variable frequency motors, with the entire machine reaching the A-40% energy level. The first Ultra Fresh “fresh air change” system is launched, which blows fresh air from outside the cylinder into the cylinder, cooperates with the inner cylinder to rotate and shake off clothes, achieving air circulation between the inner cylinder and the outer cylinder for new clothes, effectively preventing wrinkles and preventing odors and fine breeding of clothes.
Samsung Electronics to launch AI washer-dryer in Korea
Samsung Electronics Co. will launch its artificial intelligence (AI)-powered integrated washer-dryer, Bespoke AI Combo, as early as later this month in Korea.
The Bespoke AI Combo is expected to be launched in Korea first at the end of this month before global release.
In September 2023, Samsung Electronics unveiled a concept model of the all-in-one washer-dryer at the 2023 Internationale Funkausstellung Berlin (IFA), one of Europe’s largest home appliance exhibitions. The finalized product, Bespoke AI Combo, was presented at the Consumer Electronics Show in Las Vegas in January 2024.
The washer-and-dryer streamlines laundry processes and boasts over 40 percent higher space efficiency compared to traditional stacked models.
It also offers an AI custom course that tailors washing and drying settings based on laundry specifics like weight, fabric, and soil level.
Equipped with the digital inverter heat pump from the existing Bespoke AI dryer, it delivers drying performance on par with standalone dryers.
Schulthess Swiss brand of the year
Schulthess is Swiss Brand of the Year 2023/24 – Swiss Brand Monitor is an online survey. Consumers aged 18 to 82 were asked about their experiences with various brands. 190,000 customer opinions were obtained. Schulthess received the “Outstanding Quality” award for customer satisfaction.
LG is introducing the WashCombo
LG is introducing the WashCombo™ All-in-One Washer/Dryer – the newest addition to its line of advanced laundry solutions – in the United States. This new product revolutionizes the laundry experience as a time-saving appliance that boasts high efficiency, bringing us closer to the dream of a Zero Labor Home.The WashCombo seamlessly integrates a washer and dryer into a single, space-friendly appliance. Saving time and simplifying the entire laundry process, LG’s all-in-one runs a complete wash-and-dry cycle in under two hours, with no need to transfer clothes from one appliance to another.1 And thanks to its compact, ventless design with standard 120v plug, the innovative laundry solution offers outstanding installation flexibility and ensures the ideal use of your precious indoor spaceFeaturing LG’s renowned Inverter HeatPump™ technology and Direct Drive Motor, the WashCombo delivers a quiet performance while maximizing efficiency, using up to 60 percent less energy than a vented model.2 Equipped with built-in sensors and AI technology, it can detect fabric texture, soil level and load size, then automatically select the best settings (washing and drying motions, temperatures and more) to provide advanced fabric care and outstanding laundry results. The WashCombo also boasts a 5.0-cubic-foot capacity, so that it can handle larger loads – even a bulky king-size comforter.LG’s latest washer/dryer also presents convenient control with ThinQ™ technology. The ThinQ app offers solutions to potential issues, preventing product misuse and enabling easy maintenance. Through AI Speaker Connectivity, the app also lets you monitor and remotely control your products by simply commanding Amazon Alexa or Google Assistant with your voice. What’s more, you can download additional cycles and access Smart Diagnosis and customer support4 through the app, enhancing the overall user experience and making life – and laundry – much easier.
With LG’s groundbreaking product, you can bid “farewell” to the hassles of laundry past and say “hello” to a brand-new era of efficient
Electrolux washing with steam
All new Electrolux and AEG washing machines ranges in Europe from Series 7 and above are equipped with a steam program. In APAC & MEA, select washing machine ranges are now equipped with steam programs to sanitize or refresh clothes, and machines in North America and Latin America are equipped with steam programs to remove dirt and tough stains from fibers.
As Electrolux explains, functions such as SteamCare and ProSteam use over 96% less water and 30% less energy compared to a complete washing cycle. The gentle SteamCare program – said Calina Gavril, Care Experience Marketing Director for Electrolux Group – enables consumers to quickly refresh one or two garments at a time, such as a blouse or shirt. In 25 minutes, gentle steam removes creases, odors and restores that newly washed feeling to even delicate garments.
Our consumer research – adds Isabell Foyer, European Category Manager, Washing Machines – consistently shows that steam is one of the most appreciated functions, and that it continues to have high consumer appeal. Changing laundry behavior takes time, but we are seeing more consumers changing their laundry behavior to reduce their environmental impact and costs, particularly in light of higher energy prices.
Statesman new washing machine
In the UK Statesman’s laundry range is evolving with the launch of the FWM1610W 6kg Washing Machine, featuring a cool white aesthetic and an assortment of functions to make laundry day a breeze.
Here’s what we love about it:
✅ 6kg drum has ample room to wash the whole family’s clothes
✅ 15 programmes include cotton, mixed load, and jeans for efficient washing
✅ Eco programme keeps water and energy costs low
✅ 15-minute quick wash cleans lightly soiled clothes in a flash
✅ Other useful functions include pre-wash, extra rinse and child lock
✅ 12-hour delay timer is perfect for busy households
WHITEGOODSNOW 