Shark FlexStyle

The new Shark FlexStyle.
It can be used with or without the six attachments, and the end of it bends by 90 degrees which makes blow drying easier. The general shape and size of the main unit doesn’t take up much space, in fact, we consider it compact enough to squeeze in to a suitcase –
the Shark FlexStyle is that it can be easily rotated back and forth from a powerful hair dryer to a multi-styling tool with just a twist. This means that you’ll be able to dry wet hair and curl, volumize or smooth hair simultaneously, saving time without causing any heat damage.

The six attachments that you get with the hair styler are the two curlers, two brush heads, one diffuser and one nozzle you can rotate between a hair dryer and multi-styler with just a twist, Shark FlexStyle™ transforms from dryer to styler in seconds. Whether you want no-heat-damage styling & drying, automatic curling with Coanda Technology, or blowouts using dual bristles, there’s endless powerful ways for you to flex.
Priced at £349

SharkNinja expand into Italy

SharkNinja, an American brand specializing in the household appliances sector, expands its business in Europe and enters the Italian market. The company combines two brands: Shark (household appliances for cleaning and personal care) and Ninja (cooking solutions: from blenders and food processors to air fryers, multicookers and cooking devices). Furthermore, SharkNinja can count on 3 research and development hubs, located in the UK, USA and China.


Shark Ninja Leading home technology company has signed up to take new office space at Battersea Power Station, following its expansion in Leeds last year

Engineering laboratories will take up 50% of the area, with further space dedicated to leading-edge testing facilities

This brings the total office space that has been pre-let inside the Grade II* listed Power Station, which opens to the public from September, to over 560,000 sq ft

SharkNinja and Battersea Power Station are pleased to announce that 25,000 square feet of new office space, Switch House Hall, inside the Grade II* listed Power Station has been taken by the global manufacturer of vacuums and home appliances.

The new office adds to SharkNinja’s existing footprint in the UK and forms a key part of the business’ continued expansion, with the workforce to consist entirely of product teams across largely engineering and design.

SharkNinja will start fitting out the space this Spring, with employees expected to move in this September when the Power Station also officially opens to the public. The office is expected to provide seating for 190 people, with 135 at launch.

The new London office will provide SharkNinja with significantly larger workshop facilities with sophisticated testing facilities for all categories. Alongside this, engineering laboratories will comprise around 50% of the site, with purpose-built facilities developed to suit the current needs of SharkNinja and to facilitate its ambitious growth plans.

With state-of-the-art development salons, kitchens and other facilities, the London teamwill drive forward the global development of products across all categories.

SharkNinja will join the 500,000 sq ft of office space taken by Apple and The Engine Room, a bespoke 40,000 sq ft co-working offer, by IWG.

The office forms part of SharkNinja’s objective of expanding its global footprint, with London-based employees developing more products that resonate in the European market.

SharkNinja’s Vice President and General Manager of London, Lauren McMullan said:

“SharkNinja’s continued growth is driven by the success of new product launches, alongside the dedication, commitment and skill of our fantastic global teams. We are continuing to invest in our workforce in order to spur further international expansion, and our latest acquisition of office space in the capital is reflective of our growth in recent years.”

“The state-of-the-art facilities in our new Battersea Power Station site will allow our staff to continue driving innovation for SharkNinja and we are excited to welcome everyone to the new office space which is focused on encouraging collaboration and productivity.”Shark is the UK’s best-selling vacuum cleaner brand, and Ninja is the UK’s bestselling multicooker brand, outselling all other brands in the UK. It is the continued growth of both brands which has allowed SharkNinja to increase its network and footprint across the UK.