Electrolux wins two Singapore Good Design Mark Awards

Electrolux has won two prestigious Singapore Good Design Mark Awards (SG Mark) for its Multi Door Refrigerator and UltimateCare™ 500 washing machine and dryer set.

SG Mark Award winners (L-R) Swaminathan Iyer, Eric Leong, Daniel Chee, Eunice Cheng from Electrolux Design Team

The Electrolux Design team were recently awarded at a ceremony in Singapore for their human-centric designs that offer outstanding consumer experiences and improve everyday living.
Electrolux Chief Design Officer Pernilla Johansson said: “We’re proud that these products – designed to make life better and more sustainable for consumers – have been awarded the prestigious SG Mark. Congratulations to all those involved.”

The winners
The Electrolux NutriFresh™ Multi Door Refrigerator features microclimate zones and Smart Split doors which reduce climate fluctuations and energy waste, creating an environment that allows it to preserve the quality of a wide array of food.
Different food types require unique storage conditions to stay fresh. To keep meat and fish fresh, many people resort to deep freezing but this Electrolux refrigerator comes with the UltraChill setting at -2°C which keeps items very cold but not frozen. This helps to preserve the texture of food for longer and reduces the need to defrost.

The new NutriFresh™ refrigerator also comes with a FlexFresh drawer, an optimal storage compartment with five temperature settings (-23°C to +7°C). This enables the user to store all types of food – from cheese and wine, meat and seafood, to cold drinks and frozen items – at the right temperature to help them stay fresh.

For example, deli snacks such as cold cuts and cheese should be kept at a temperature of +3°C while the optimal temperature for frozen food is between -18°C to -23°C. This drawer gives the user the flexibility to store items at the temperature that suits them best.

To help retain the juiciness of your produce, this refrigerator comes with a TasteLock Crisper with AutoHumidity Control which automatically adjusts humidity levels depending on the contents of the drawer. The AutoHumidity Control releases excess moisture from the compartment to help keep fruits and vegetables fresh for up to 7 days.
It also has a TwinTech Cooling System that cools the fridge and freezer compartments separately, so food stays fresher and odors don’t mix. The independent systems ensure optimal cooling and humidity to keep items in their freshest condition.
Meanwhile, the UltimateCare™ 500 Front Load Washing Machine and Dryer set comes with Vapour Care Technology that softens fabric while reducing wrinkles by up to 22%, resulting in the clothes that need less ironing. The same technology also eradicates 99.9% of allergens and germs, and it also comes with a SmartSensor in the dryer to eliminate over-drying, meaning laundry emerges clean and is longer lasting.

Electrolux perfect care washing machine

Electrolux presents the new PerfectCare washing machines with the new AutoDose technology that allows you to carry out thirty washes without the need to add detergent or fabric softener, because the washing machine will take care of delivering the required amount independently based on the load.The drawer dedicated to detergents ensures great flexibility thanks to four large compartments – two automatic and two manual – easy to fill and clean.
After selecting the washing program, the AutoDose technology calculates the perfect amount of detergent and / or useful softener based on the laundry loaded. This avoids unnecessary detergent and water waste during the rinsing phase, ensuring significant energy savings and unique protection for the fabrics.Furthermore, the settings of the AutoDose drawer can be configured and managed remotely, with smartphones and tablets, through the My Electrolux Care App , receiving personalized notifications. The application also allows you to set, start and monitor washing cycles with extreme flexibility.To keep garments always soft and protected, paying the utmost attention to each individual fiber and fabric, Electrolux uses the most advanced technologies. The special SensiCare System sensors automatically adjust the washing settings, guaranteeing water, energy and time savings. While, for always brilliant colors, wash after wash, the innovative Ultra-Care technology pre-mixes detergent and softener with water, before they come into contact with the clothes in the basket, activating their cleaning power. The special Vapor PRO systemit also uses steam to stretch fabrics and eliminate creases: fibers are refreshed, odors disappear and garments remain fresh and easy to iron. Numerous special programs are available to offer the best washing performance, such as Denim, developed to minimize fading of denim garments. Reaching a maximum of 40 ° C and with delicate movements of the basket, this cycle does not stress the fibers and avoids ruining their appearance and texture.

Swedish appliance giant Electrolux has acquired French espresso machine manufacturer Unic,

Swedish appliance giant Electrolux has acquired French espresso machine manufacturer Unic, bringing a full suite of espresso equipment to its Electrolux Professional division for the global foodservice and hospitality sectors.

The acquisition comes as Unic is celebrating the 100th anniversary of the design of its original machine, the Idrotermica, created by Italian Mario Levi. In 1929, Levi established the Unic manufacturing company in France, where it has been based ever since.

The financial terms of the acquisition have not been disclosed.

Electrolux Group

The Electrolux Group received six international Plus X Awards for its line of vacuum cleaners and small appliances, including three Best Product of the Year awards.

Electrolux was also named in the category Most Innovative Brands of the Year.

The Plus X Award recognizes innovative technologies and sport and lifestyle products, judged in the categories of innovation, high quality, design, ease of use, functionality, ergonomics, and ecology.
The Most Innovative Brand designation goes to the companies with the most awards.

The products awarded are:
• Ergorapido vacuum cleaner (Best Product of the Year)
• Creative Range of small kitchen appliances (Best Product of the Year)
• Precision4Safety iron (Best Product of the Year)
• UltraOne vacuum cleaner
• Rapido vacuum cleaner
• Éspria coffee maker