LG UNVEILS ITS NEW BUILT-IN KITCHEN PACKAGE WITH “BETTER CULINARY LIFE FOR ALL” AT IFA 2023

Targeting the European Market, Company’s Built-in Kitchen Package Combines Energy-efficiency, Functionality and Seamless Design LG Electronics (LG) will introduce a “better culinary life for all” with the brand’s new built-in kitchen package at IFA 2023. Boasting energy efficiency, user-friendly features and elegant design, the full lineup comprises an InstaView™ oven, QuadWash™ dishwasher, downdraft induction hob, bottom-freezer refrigerator and microwave oven.The newly introduced built-in kitchen package bolsters LG premium product portfolio, which already included the ultra-premium Signature Kitchen Suite, and is expected to strengthen the company’s position in the European built-in market, and in the home appliance market as a whole. The company declared its vision last month with the plan to expand built-in home appliance markets in North America and Europe, which account for more than 70 percent of the global market and foster LG to become one of the top five built-in appliance brands.

LG InstaView Oven

Thanks to its enhanced insulators and optimized heating control, LG’s 24-inch oven achieves an A++ energy efficiency rating.[1] The new oven also has a four-layered glass door that minimizes heat loss and comes equipped with LG InstaView technology, which allows users to easily see inside without having to open the door.Moreover, LG’s InstaView oven seamlessly blends aesthetics with functionality, combining a refined, matte black finish with intuitive full-touch controls and an ergonomic handle. Leveraging the uniform heat and precise control of ProBake Convection™ technology, the oven can provide specialized cooking settings such as steaming, sous-vide, and air frying; making it simple for home chefs to serve up deliciously diverse culinary experiences. Cleaning the oven after use is even easier with LG’s EasyClean™, which removes the need for vigorous scrubbing and the use of chemicals. The company’s innovative, new oven is the winner of the 2023 iF Design Award and a 2023 Red Dot Award.

Along with the 24-inch InstaView model, a compact, 24-inch oven with Steam Assistant, also from the LG built-in kitchen package, will be showcased at IFA.QuadWash Dishwasher

The LG QuadWash dishwasher offers an A energy efficiency rating[2], employing the company’s innovative Inverter Direct Drive Motor to optimize energy usage during every cycle.

With LG QuadWash technology inside, the built-in dishwasher shoots out high-pressure jets of water in all directions to remove stains, grease and food debris from dishes. Meanwhile, LG’s exclusive TrueSteam™ tech minimizes water spots to help deliver sparkling clean results.[3]

The sleek dishwasher also features an easy-to-read LED display panel which is gently illuminated by a subtle mood light indicator. Wi-Fi-enabled, the sophisticated appliance can connect to the LG ThinQ™ app, allowing users to conveniently control and monitor operation, download new cycles, and resolve minor issues with Smart Diagnosis.[Downdraft Induction Hob

LG’s new induction hob is an innovative kitchen appliance with a downdraft and hood ventilation system located in the center of the cooking surface itself. Effectively pulling down smoke and steam from cooking, the system uses mesh filters and offers variable speed settings to provide precise air extraction and an inviting, odor-free kitchen. User-friendly slide-type touch controls contribute to the understated, minimalist look of the downdraft induction hob, which shares the premium, built-in aesthetic of the other appliances in the new kitchen package.

“LG’s kitchen package incorporates the innovative technologies and seamless design that consumers worldwide have come to expect from the LG brand,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “These stylish built-ins deliver a more convenient cooking solution and a better culinary life for all, enhancing our product lineup and solidifying our position in the European market.”

LG Offers One-Stop Laundry Solution With New Second-Gen LG SIGNATURE Washer-Dryer at IFA 2023

LG Electronics (LG) is introducing the latest addition to its second-generation LG SIGNATURE lineup, the new Washer-Dryer with Heat Pump, at IFA 2023. Leveraging LG’s advanced heat pump technology, the new, space-efficient appliance delivers an effective washing and drying performance, gentle clothing care and an unparalleled one-stop laundry experience.

The stylish 27-inch Washer-Dryer with Heat Pump features LG SIGNATURE’s seamless, elegant design, and boasts ample room for getting clothes clean and dry with a 25-kg washing capacity, and 13-kg for drying. A genuine space-saver with a large capacity, LG’s washer-dryer also integrates the innovative TWINWash™ feature, a small washer located below the main drum that’s ideal for cleaning delicates or daily workout gear. The ability to wash and dry makes the company’s new all-in-one model especially suitable for homes and apartments where space is at a premium, and responds to the call from many consumers for a laundry solution that saves both time and space.

A one-stop laundry solution, the LG SIGNATURE Washer-Dryer streamlines the user experience, providing intuitive ‘single touch’ control. Its AI-powered laundry and drying course detects fabric types and load size, as well as the presence of residual moisture, automatically applying the optimal settings for the best washing and drying results. Conveniently, the drying process begins as soon as the washing cycle has concluded, reducing operation time. This level of automation means users can spend less time doing the laundry and more time doing the things they love.

LG’s innovative, new appliance employs the company’s own inverter heat pump drying module to significantly reduce drying times and maximize energy efficiency. And thanks to 6 Motion™ AI Direct Drive technology, the washer-dryer also intelligently optimizes drying performance and minimizes fabric damage for each and every load.

The company’s new combination washer and dryer further enhances ease of use with a range of thoughtfully applied smart features. The appliance’s smart touch door and voice recognition capabilities, for example, allow users to turn on the machine and open its door with practically no effort at all. They can also use voice commands to set the washing or drying cycle, while the washing machine itself can verbally update users on the status of their laundry. Moreover, the LG SIGNATURE Washer-Dryer’s bright, seven-inch LCD display provides easy control of features and settings, and gives users access to any new cycles they’ve downloaded via the ThinQ app.

“The LG SIGNATURE Washer-Dryer with Heat Pump is an advanced, all-in-one package offering space efficiency and time-saving automation together with a top-notch performance,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “Aligned with LG SIGNATURE’s new brand theme, ‘Live beyond.’, which is all about presenting solutions that help consumers live their ideal life, we will continue to introduce innovations that go beyond expectations and make everyday life more convenient.”

LG will be showcasing its latest home appliances, including the new second-generation LG SIGNATURE Washer-Dryer with Heat Pump, at its exhibition booth (Hall 18, Messe Berlin) at IFA 2023 in Berlin, Germany, from September 1-5.

Samsung Launches Less Microfiber™ Filter that Moves Towards Protecting Oceans from Laundry Plastics

Samsung Electronics Co., Ltd. today announced the launch of the new Less Microfiber™ Filter, an external washing machine filter designed to significantly reduce plastic microfiber emissions during laundry cycles. Designed with inspiration from apparel maker Patagonia and expertise from the global ocean conservation organisation Ocean Wise, the filter builds on the success of last year’s Less Microfiber™ Cycle to substantially cut microplastics and enable sustainable laundry washing that is both effective and effortless. The new filter is now available in Korea and the U.K., and will roll out to other countries in the third quarter.



“With microplastics emissions to our oceans continuing to increase and regulations being strengthened in many countries, as well as microplastics becoming a growing health concern for people everywhere, Samsung worked with Ocean Wise and Patagonia to engineer technology to help prevent the release of microplastics from our daily life,” said Moohyung Lee, Executive Vice President and Head of R&D Team of Digital Appliances Business at Samsung Electronics. “With innovations like the Less Microfiber™ Filter and Cycle, Samsung is helping to enable Everyday Sustainability in a wider array of products and making eco-conscious daily practices second nature in the home.”Samsung’s proprietary Ecobubble™ technology. By using bubbles to help dissolve and absorb detergent, less heat and energy is required to wash clothes, resulting in reduced abrasion.



The Less Microfiber™ Filter takes this a step further, preventing up to 98%[2] of microplastics released during laundry from escaping into the ocean if used as specified, equivalent to eight 500ml plastic bottles per year[3] when used four times a week. In addition, to help more customers get involved in cutting microplastic emissions, the Less Microfiber™ Filter has a mountable design style that allows it to be used with standard washing machine models, demonstrating the company’s dedication to long-term sustainability and helping customers move towards embrace sustainability at home. To verify the technology’s efficacy and its features, both Cycle and the Filter were independently evaluated by Ocean Wise using a peer-reviewed microfiber shedding test protocol at the marine organisation’s state-of-the-art lab in Vancouver, Canada.

SKYWORTH teamed up with BMW design company Designworks to design the BM Series

Skyworth showcased a captivating range of BM Series products, in collaboration with Designworks, a BMW Group Company The BM Series extends beyond televisions, including home appliances like the SRM-500WP refrigerator and washing machines. The SRM-500WP boasts meticulous partitioning for optimal storage convenience, ensuring that different types of items stay fresh for extended periods.. Additionally, the refrigerator doors are designed with real leather from BMW, giving them a warm and cozy touch. The washing machines, BM58 and BM55, two types for different preferences, exhibit the dynamic illuminated logos seen in BMW vehicles and incorporate high-end central control panels. The appliances’ aesthetics and functionality reflect SKYWORTH’s dedication to providing the best possible user experience across a range of products

Hisense new laundry

Hisense has announced the launch of the 5S series laundry collection, which includes smart washers and dryers. The manufacturer’s new product line features the latest technologies including; Automated dosing, high-temperature steam and devices also have access to the ConnectLife app. The new Hisense WF5S1045BW 5S Series washing machine will automatically select the correct detergent with the amount of rinse aid depending on the weight of the clothes in the drum. The machine can also hold and store up to 24 detergents at a time.

Steam Wash

Keep allergies away from your laundry

Removes 99.9% of bacteria giving you a deep clean free of harmful germs The high-temperature steam is released from the bottom of the drum, and the steam fully penetrates the clothes, which can eliminate 99.9%* of Escherichia coli and Staphylococcus aureus attached to the clothes This product line includes the DH5S10 5S series dryer equipped with a high-pressure sensor, which can continuously accurately monitor the temperature and residual water, ensuring a more efficient drying process. This dryer comes with a new “dry in less than half time” program, saving you time and energy in just 30 minutes. It can also detect the dryness of the clothes, if the clothes are not taken out of the drum within 15 minutes, the tub will stop heating and turn continuously, stopping every 5 minutes – this prevents clothes stay in the same position for too long and cause wrinkles.

Thomson washing machine launch India

Thomson has launched its new range of semi-automatic top-load washing machines in India. The latest lineup includes six new models with 7kg, 7.5 Kg, 8 kg and 8.5kg capacities. These washing machines that start at Rs 7,590 and go up to Rs 9,999 have been manufactured in India. Thomson’s latest range of washing machines offers features like twin water inlet, 10 water levels selector, automatic imbalance correction, automatic power supply cut off, tub clean, air dry, water recycle, 24 hrs preset (delay start)

Smeg has introduced the NovaCare laundry collection,

Smeg has introduced the NovaCare laundry collection,The WNP84SECUK washing machine has a capacity of 8kg and a speed of 1400 rpm.

The WNP96SLAAUK and WNP96SEAUK washing machines have a capacity of 9kg and a speed of 1600 rpm. Both models have an A Class energy rating. The WNP96SLAAUK model also features Autodose technology, which automatically dispenses the right amount of detergent and softener for each load, ensuring optimal cleaning results and saving on detergent usage.

The NovaCare collection also includes two tumble dryers, the DHT81EUK and DHT91EUK. Both models have a capacity of 8kg and 9kg and offer a range of drying programs to suit different fabrics and load sizes. The DHT91EUK has an A++ energy rating, while the DHT81EUK has an A+ rating.

For those who prefer a combined washer dryer, Smeg offers the WDF147XUK model. This washer dryer has a capacity of 7kg for washing and 4kg for drying. It has a maximum spin speed of 1400 rpm

Schulthess develop microfiber filter

Schulthess partner PlanetCare has developed an effective microfiber filter that catches microplastics that are otherwise washed out with our clothes in the washing machine. A great thing! Each filter comes with reusable cartridges that are replaced and remanufactured. If you buy a Schulthess machine now, you can order the filter at the same time. But every machine can also be equipped with it afterwards.