Ultimate Products has said Brits are buying fewer airfryers than before, leading revenues to drop four per cent in the second half of the year.
Ultimate Products, which owns Britain’s oldest houseware brand Salter founded in 1760, reported revenues of £84m, down from £87.6m in the first half of 2023, which it said was due to waning sales of the machinesThe group, which sells Russell Hobbs cookware and laundry products under licence as well as owning the Beldray brands, floated on the London Stock Exchange in an IPO worth more than £100m in 2017.
Tag Archives: Salter
Ultimate Products to take over Salter and Heston Blumenthal partnership
Have you seen ultimate Products feature in City AM?
Millie Turner writes about our recent purchase of Britain’s oldest housewares brand Salter, and explores how people’s love for home cooking has increased during lockdown.
Check it out here – https://lnkd.in/eut9abq
https://www.cityam.com/ultimate-products-to-take-over-salter-and-heston-blumenthal-partnership/
Ultimate Products acquire the Salter brand
Ultimate Products are delighted to announce that we have agreed terms to acquire the Salter brand. Dating back to 1760, Salter is the UK’s oldest housewares brand and is the UK market leader in kitchen and bathroom scales. Since 2011, we have been selling Salter branded kitchen electrical cookware under a very successful license, and are very pleased to bring scales, kitchen electrical and cookware together under one roof as a combined offer for our customers.
Commenting on the acquisition, CEO @Simon Showman said “it will enhance and diversify our existing exceptionally strong portfolio of value-focussed consumer goods brands. We already have a close relationship with Salter and its customers as a result of our long-standing licensing agreement and we look forward to growing the brand further both in the UK and internationally in the coming years.”
WHITEGOODSNOW 