Linus Karlsson, global chief creative officer at Ikea for the past four years, is leaving to take a newly created CCO role at SharkNinja, the tech-forward maker of household appliances and other consumer products.
Linus karlsson joins sharkNinja
Whirlpool @KBIS
This February 25-27, Whirlpool’s exhibit at the Kitchen & Bath Industry Show (KBIS) in Las Vegas promises to dazzle attendees with a spectacle akin to the vibrant host city itself.
Visitors to Booth W1801 in the West Hall of the Las Vegas Convention Center can anticipate immersive, sensory experiences that bring to life the newest Maytag and Whirlpool product lines.
**See Me, Feel Me**
Maytag’s theme of power and performance will come alive with striking imagery such as “icy visuals” to highlight the Arctic Blue side-by-side refrigerator with its quick-chill PowerCold feature, and “furry finishes” showcasing the front load Pet Pro laundry system. Visitors will “see, hear and feel” other innovations, including a 30-inch-wide gas range with grill mode and an advanced drying system dishwasher with a PowerBlast cycle to tackle stubborn food residues.
“KBIS 2025 is the perfect opportunity for Maytag to demonstrate the next level of performance,” said Lindsay Jones, Maytag integrated brand manager. “We’re excited for visitors to immerse themselves in an environment that taps into every sense, showcasing how its appliances not only meet the needs of today’s households but exceed expectations in power, design and durability.”
**Oops! …**
Whirlpool’s segment will feature creative installations and interactive exhibits that highlight how real-life family challenges inspire the design and technology behind their products. Among these is “The Hallway of Mishaps,” a larger-than-life installation of museum-style exhibits depicting common household mishaps like “burnt breakfast-for-dinners” and “forgotten sweaters stinking up the washer.”
Conversely, the “Gallery of Care” will invite guests to interact with engineer-led videos, guiding them through the new appliance lineup and demonstrating features that enhance everyday life. These appliances include a smart, front load, Energy Star-rated laundry pair with a FreshFlow vent system and steam refresh cycle; a 30-inch electric smart range with air-cooking technology and WipeClean coating; and a 36-inch-wide counter depth French door refrigerator.
“Whirlpool appliances aren’t just made to help care for families every day; they’re made by people who care for their families every single day,” said Brianne Lemmen, kitchen brand manager. “Our goal in 2025 and beyond is to create products that help keep families on track, whatever life throws their way, and our booth at KBIS will showcase just that.”
Kent fiesta built-in revamp
Half a Million LG Stoves Recalled Over Fire Risk
Over 500,000 LG ranges have been recalled, according to the U.S. Consumer Product Safety Commission.
On February 6, the agency issued a statement to consumers warning that there have been at least “86 reports of unintentional activation of the front-mounted knobs” — meaning the knobs were accidentally bumped or pushed, causing the appliance to turn on. These incidents have led to more than 28 fires, including five that caused “extensive property damage.” At least eight resulted in minor injuries, such as burns, and tragically, three involved pet fatalities https://lgecares.com/rangerecall/
Brandt 100th birthday
The Brandt Group has just celebrated its century of existence. An event celebrated as it should be. The opportunity for the managers of the company, which employs 750 people and is known for its 3 other brands – Dietrich, SAUTER and Vedette – to make a flattering assessment. Mauricio del Puerto -brand director for the Brandt Group -: “Producing in France has many advantages and allows us to be even more efficient, to continue to rub shoulders with excellence. French production is a value, which we express in our products. It is the expression of the know-how of our teams, factories, laboratories and engineers. Our pride lies in our ability to reconcile tradition and modernity.” Daniele Degli Emili – Managing Director – : “It’s an exceptional event! It’s 100 years of history, innovations and know-how! It’s also 100 years of serving customers, 100 years of passion with those who have contributed to making Brandt an essential brand of household appliances! (…) Brandt has always known how to innovate to meet the needs of consumers in France and internationally.” Frederique Guerel Josien , Director of Operations: “Our deliveries in France are therefore limited to a radius of 1000km. We also use local resources, 75% of the water used comes from the site’s wells, for example.” The group, which has a turnover of 260 million euros – 30% of which is international – wants to continue to develop: already present, notably in Italy, Germany, the Netherlands, Benelux, Egypt, UK, it is preparing to conquer Australia and Canada.
New CEO Euronics UK
Following news last year that CEO Paul Tyler was planning on stepping down, Euronics UK (CIH Ltd) has announced Harry Kyriacou will be his successor.
Air fryer in your oven
While air fryers have soared in popularity recently, their bulkiness often monopolizes precious counter space. Let’s be honest—they’re not always the most aesthetically pleasing appliances either. But thanks to some exciting tech advancements, some ovens now double as conventional cookers and air fryer alternatives. This means you can still enjoy the speed and convenience of air frying without sacrificing space or style.
Miele GB, sheds light on the technology behind their built-in hybrid cooker: “The Miele AirFry function uses fan and top heat to mimic a standard countertop air fryer,” he explains. “A perforated tray facilitates optimal air circulation throughout the program, achieving the perfect crispy results air fryers are known for.”
Intrigued? If your appliance budget allows, this hybrid cooker is a no-brainer. It offers the convenience of an air fryer with the sleek, minimalist design of a conventional oven—truly having your cake and eating it too.
Introducing the latest addition to Asko’s premium household appliance lineup
The OCS8664A2 combination steam oven. This cutting-edge model marries advanced technology with sleek, contemporary design to cater to the needs of passionate cooks.
Boasting five versatile cooking modes—steam, fan-assisted heat, grill, traditional cooking, and defrosting/reheating—the OCS8664A2 truly stands out. Its external steam generator, paired with an innovative cyclonic system, ensures optimal steam diffusion and recycles residual condensation water. This ensures gentle, healthy cooking that preserves the food’s nutritional value.
For ease of use, the Asko oven features 160 predefined programs. Additionally, it comes equipped with a temperature probe, offering precise control over the cooking of meats, poultry, and fish.
Design-wise, the oven is available in a stunning matte graphite black finish and a brushed stainless steel option, ensuring it complements any modern kitchen aesthetic.
Brema Group is pleased to announce the appointment of Andrea Bertone as Managing Director.
The Board of Directors has entrusted him with this role, assigning him the strategic leadership of the company at a time of growth and innovation.
Andrea Bertone has extensive experience in the Ho.Re.Ca. equipment sector,
Haier Portugal’s top brand
Haier has been recognized as the Most Trusted Refrigerator Brand in Portugal, winning the prestigious 2025 Consumer’s Choice Award with an impressive score of 83.4% for consumer trust and credibility.
This award, presented by Portugal’s leading Consumer Satisfaction Assessment Center, highlights the strong connection we have built with Portuguese consumers through innovation, superior design, and cutting-edge technologies for food preservation and everyday convenience.
WHITEGOODSNOW 